Presidential Communication and Character
Presidential Communication and Character

Author: Stephen J. Farnsworth

Publisher: Routledge

Published: 2018-03-09

Total Pages: 208

ISBN-13: 1315447029

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This book traces the evolution of White House news management during America’s changing media environment over the past two decades. Comparing and contrasting the communication strategies of Bill Clinton, George W. Bush, Barack Obama, and Donald Trump, it demonstrates the difficulty that all presidents have in controlling their messages despite a seemingly endless array of new media outlets and the great advantages of the office. That difficulty is compounded by new media’s amplification of presidential character traits for good or ill. Facebook, Twitter, and YouTube notwithstanding, presidential power still resides in the "power to persuade," and that task remains a steep challenge. More than ever, presidential character matters, and the media presidents now employ report on the messenger as much as the message. The book also looks at the media strategies of candidates during the 2016 presidential campaign, puts presidential media use in global context, and covers the early phase of the Trump administration, the first true Twitter presidency.

The Presidency and Rhetorical Leadership
The Presidency and Rhetorical Leadership

Author: Leroy G. Dorsey

Publisher: Texas A&M University Press

Published: 2008-03-26

Total Pages: 284

ISBN-13: 9781603440561

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Successful presidential leadership depends upon words as well as deeds. In this multifaceted look at rhetorical leadership, twelve leading scholars in three different disciplines provide in-depth studies of how words have served or disserved American presidents. At the heart of rhetorical leadership lies the classical concept of prudence, practical wisdom that combines good sense with good character. From their disparate treatments of a range of presidencies, an underlying agreement emerges among the historians, political scientists, and communication scholars included in the volume. To be effective, they find, presidents must be able to articulate the common good in a particular situation and they must be credible on the basis of their own character. Who they are and what they can do are thus twin pillars of successful rhetorical leadership. Leroy G. Dorsey introduces these themes, and David Zarefsky picks them up in looking at the historical development of rhetorical leadership within the office of the presidency. Each succeeding chapter then examines the rhetorical leadership of a particular president, often within the context of a specific incident or challenge that marked his term in office. Chapters dealing with George Washington, John Adams, Thomas Jefferson, Theodore Roosevelt, Woodrow Wilson, Franklin Roosevelt, Dwight Eisenhower, Ronald Reagan, and Bill Clinton offer the specifics for a clearer understanding of how rhetoric serves leadership in the American presidency. This book provides an indispensable addition to the literature on the presidency and in leadership studies.

The Moral Rhetoric of American Presidents
The Moral Rhetoric of American Presidents

Author: Colleen J. Shogan

Publisher: Texas A&M University Press

Published: 2007

Total Pages: 237

ISBN-13: 1603444599

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Although sometimes decried by pundits, George W. Bush?s use of moral and religious rhetoric is far from unique in the American presidency. Throughout history and across party boundaries, presidents have used such appeals, with varying degrees of political success. The Moral Rhetoric of American Presidents astutely analyzes the president?s role as the nation?s moral spokesman.?Armed with quantitative methods from political science and the qualitative case study approach prevalent in rhetorical studies, Colleen J. Shogan demonstrates that moral and religious rhetoric is not simply a reflection of individual character or an expression of American "civil religion" but a strategic tool presidents can use to enhance their constitutional authority.?To determine how the use of moral rhetoric has changed over time, Shogan employs content analysis of the inaugural and annual addresses of all the presidents from George Washington through George W. Bush. This quantitative evidence shows that while presidents of both parties have used moral and religious arguments, the frequency has fluctuated considerably and the language has become increasingly detached from relevant policy arguments.?Shogan explores the political effects of the rhetorical choices presidents make through nine historical cases (Presidents Washington, Jefferson, Madison, Buchanan, Lincoln, Theodore Roosevelt, Kennedy, Lyndon Johnson, and Carter). She shows that presidents who adapt their rhetoric to the political conditions at hand enhance their constitutional authority, while presidents who ignore political constraints suffer adverse political consequences. The case studies allow Shogan to highlight the specific political circumstances that encourage or discourage the use of moral rhetoric.?Shogan concludes with an analysis of several dilemmas of governance instigated by George W. Bush?s persistent devotion to moral and religious argumentation.

From the Front Porch to the Front Page
From the Front Porch to the Front Page

Author: William D. Harpine

Publisher: Texas A&M University Press

Published: 2005

Total Pages: 244

ISBN-13: 9781585445592

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The last presidential campaign of the nineteenth century was remarkable in a number of ways. -It marked the beginning of the use of the news media in a modern manner. -It saw the Democratic Party shift toward the more liberal position it occupies today. -It established much of what we now consider the Republican coalition: Northeastern, conservative, pro-business. It was also notable for the rhetorical differences of its two candidates. In what is often thought of as a single-issue campaign, William Jennings Bryan delivered his famous "Cross of Gold" speech but lost the election. Meanwhile, William McKinley addressed a range of topics in more than three hundred speeches--without ever leaving his front porch. The campaign of 1896 gave the public one of the most dramatic and interesting battles of political oratory in American history, even though, ironically, its issues faded quickly into insignificance after the election. In From the Front Porch to the Front Page, author William D. Harpine traces the campaign month-by-month to show the development of Bryan's rhetoric and the stability of McKinley's. He contrasts the divisive oratory Bryan employed to whip up fervor (perhaps explaining the 80 percent turnout in the election) with the lower-keyed unifying strategy McKinley adopted and with McKinley's astute privileging of rhetorical siting over actual rhetoric. Beyond adding depth and detail to the scholarly understanding of the 1896 presidential campaign itself (and especially the "Cross of Gold" speech), this book casts light on the importance of historical perspective in understanding rhetorical efforts in politics.

Creatures of Politics
Creatures of Politics

Author: Michael Lempert

Publisher: Indiana University Press

Published: 2012-09-12

Total Pages: 284

ISBN-13: 0253007569

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This analysis of campaign messaging and image-making is “a fascinating read and an illuminating look into the complex realm of political rhetoric” (Publishers Weekly). It’s a common complaint that a presidential candidate’s style matters more than substance and that the issues have been eclipsed by mass-media-fueled obsession with a candidate’s every slip, gaffe, and peccadillo. This book explores political communication in American presidential politics, focusing on what insiders call “message.” Message, Michael Lempert and Michael Silverstein argue, is not simply an individual’s positions on the issues but the craft used to fashion the creature the public sees as the candidate. Lempert and Silverstein examine some of the revelatory moments in debates, political ads, interviews, speeches, and talk shows to explain how these political creations come to have a life of their own. From the pandering “Flip-Flopper” to the self-reliant “Maverick,” the authors demonstrate how these figures are fashioned out of the verbal, gestural, sartorial, behavioral—as well as linguistic—matter that comprises political communication. “This book captures better than any other the way ‘messaging’ works . . . their lively account of the culture of presidential communication remains sensitive to both the comedy and the seriousness of its subject.” —Michael Warner, Yale University

Columns to Characters
Columns to Characters

Author: Peter Baker

Publisher: Texas A&M University Press

Published: 2018-03-05

Total Pages: 296

ISBN-13: 1623495636

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The relationship between the presidency and the press has transformed—seemingly overnight—from one where reports and columns were filed, edited, and deliberated for hours before publication into a brave new world where texts, tweets, and sound bites race from composition to release within a matter of seconds. This change, which has ultimately made political journalism both more open and more difficult, brings about many questions, but perhaps the two most important are these: Are the hard questions still being asked? Are they still being answered? In Columns to Characters, Stephanie A. Martin and top scholars and journalists offer a fresh perspective on how the evolution of technology affects the way presidents interact with the public. From Bill Clinton’s saxophone playing on the Arsenio Hall Show to Barack Obama’s skillful use of YouTube, Twitter, and Reddit as the first “social media president,” political communication appears to reflect the increasing fragmentation of the American public. The accessible essays here explore these implications in a variety of real-world circumstances: the “narcotizing” numbness of information overload and voter apathy; the concerns over privacy, security, and civil liberties; new methods of running political campaigns and mobilizing support for programs; and a future “post-rhetorical presidency” in which the press is all but irrelevant. Each section of the book concludes with a “reality check,” a short reflection by a working journalist (or, in one case, a former White House insider) on the presidential beat.

Character Above All
Character Above All

Author: Robert A. Wilson

Publisher:

Published: 1995

Total Pages: 258

ISBN-13: 9780684814117

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Critical profiles of ten presidents which examine their political actions and their psychological traits.

The President's Book of Secrets
The President's Book of Secrets

Author: David Priess

Publisher: PublicAffairs

Published: 2016-03-01

Total Pages: 401

ISBN-13: 1610395964

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Every president has had a unique and complicated relationship with the intelligence community. While some have been coolly distant, even adversarial, others have found their intelligence agencies to be among the most valuable instruments of policy and power. Since John F. Kennedy's presidency, this relationship has been distilled into a personalized daily report: a short summary of what the intelligence apparatus considers the most crucial information for the president to know that day about global threats and opportunities. This top-secret document is known as the President's Daily Brief, or, within national security circles, simply "the Book." Presidents have spent anywhere from a few moments (Richard Nixon) to a healthy part of their day (George W. Bush) consumed by its contents; some (Bill Clinton and George H. W. Bush) consider it far and away the most important document they saw on a regular basis while commander in chief. The details of most PDBs are highly classified, and will remain so for many years. But the process by which the intelligence community develops and presents the Book is a fascinating look into the operation of power at the highest levels. David Priess, a former intelligence officer and daily briefer, has interviewed every living president and vice president as well as more than one hundred others intimately involved with the production and delivery of the president's book of secrets. He offers an unprecedented window into the decision making of every president from Kennedy to Obama, with many character-rich stories revealed here for the first time.

All the Truth Is Out
All the Truth Is Out

Author: Matt Bai

Publisher: Vintage

Published: 2014-09-30

Total Pages: 264

ISBN-13: 038535312X

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Now a major motion picture "The Front Runner" starring Hugh Jackman An NPR Best Book of the Year In May 1987, Colorado Senator Gary Hart—a dashing, reform-minded Democrat—seemed a lock for the party’s presidential nomination and led George H. W. Bush by double digits in the polls. Then, in one tumultuous week, rumors of marital infidelity and a newspaper’s stakeout of Hart’s home resulted in a media frenzy the likes of which had never been seen before. Through the spellbindingly reported story of the Senator’s fall from grace, Matt Bai, Yahoo News columnist and former chief political correspondent for The New York Times Magazine, shows the Hart affair to be far more than one man’s tragedy: rather, it marked a crucial turning point in the ethos of political media, and the new norms of life in the public eye. All the Truth Is Out is a tour de force portrait of the American way of politics at the highest level, one that changes our understanding of how we elect our presidents and how the bedrock of American values has shifted under our feet.

Political Election Debates
Political Election Debates

Author: William L. Benoit

Publisher:

Published: 2014

Total Pages: 0

ISBN-13: 9780739184103

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Political Election Debates presents theory and research on political leaders debates. Election debates in the United States and around the world (e.g., Germany, Israel, UK, South Korea, Taiwan, France) are explored. News coverage of debates is also examined.