How does an LA sophisticate like rock star Bryan Spencer woo a small-town African-American girl like Callie Lawson? Bryan has come to a small Alabama town to recover after the death of his best friend. The small town is suffocating him until he meets Callie, triggering a contest between LA sin and Southern Sunday school. Bryan and Callie must overcome racial issues, the treacherous nature of the entertainment industry and the clash between urban sophistication and rural values if they are going to stay together.
Reveals the core marketing and branding strategies behind the success of the world's greatest bands. This book helps readers learn inside information about the world's most popular bands that translates directly and memorably into actionable business practices.
What makes a successful public relations program? Does my business really need it? Can I do it myself? Unless you are a hot celebrity, a top CEO, or just discovered the cure for the common cold, good PR just doesn't happen on its own. It takes a lot of skill, and consistent hard work over a period of time. It's part art, part science and when practiced correctly, the results are very rewarding. Former Hollywood publicist, Cyndy Hoenig, provides little brands with the tools to create a successful PR campaign to start getting your brand the recognition it deserves. "Cyndy's entertaining and very personal approach outlining a powerful blueprint to be effective in public relations is formidable. To think like a PR person helps anyone to better partner with their PR firm to maximize results. Easy to read and easy to follow - PR Rock Star deserves a standing ovation " -- Kathleen Francis, PR & Marketing Professional, Sedona, AZ "PR Rockstar is a concise and complete PR handbook. I recommend PR Rockstar as required reading for all entry through advanced marketing, advertising, public relations, management and executive personnel. Ms Hoenig's information will help keep your business on the positive track to success." Mary Flaim, Health Care Management, Ardmore, OK "PR Rockstar is simple but exacting layers of actions to take, resulting in an amazing business structure for success. I have businesses in jewelry, fashion, design and industrial, and the brilliant platform that Cyndy teaches works for all of them." - LynnD Aludra, Gypset Jewels, Los Angeles, CA.
Rock Your Life is filled with amazing stories by incredible people. Craig Duswalt asked some of his high-profile friends if they would share a success they had in their lives so that they might inspire future business leaders and world changers. They all said yes! This book features an impressive lineup of “RockStars” including Russell Hitchcock, lead singer of the amazing and successful pop duo, Air Supply; Dean Cain, played Superman on the hit television show, Lois & Clark: The New Adventures of Superman; Ray Parker Jr., writer and performer of the mega-hit song, Ghostbusters; Don Cromwell, former bass player for Air Supply and Eddie Money; Natasha Duswalt, author of three books, one #1 Amazon best-selling book, and owner of a top modeling agency in Los Angeles; Sandra Yancey, Founder and CEO of the #1 Women’s Entrepreneur Conference, eWomenNetwork; Captain Charlie Plumb, retired Navy Captain, former POW and International Speaker; Bill Walsh, America’s Business Expert; Joel Weldon, Golden Gavel winner and Hall of Fame Speaker; “Famous Dave” Anderson, America’s Rib King and founder of Famous Dave’s restaurants; and RADM Paul Becker, a retired, highly decorated U.S. Naval Intelligence Officer.
What's better than getting new customers? Turning existing ones into FANS. Everything marketers need to know to find, engage, and leverage the power of brand evangelists Think Like a Rock Star provides step-by-step instructions that show marketing professionals how to connect with customers both online and offline to create a truly fan-centric brand. Using case studies of how rock stars like Lady Gaga, Taylor Swift, Katy Perry, and Blink-182 cultivate fans, it teaches readers how to apply those lessons to create brand advocates who will grow profits, improve business frameworks, and contribute more than ever to the success of the brand. It also identifies successful and easily replicable marketing strategies of top brands such as Dell, Ford, Patagonia, and YouTube. Think Like a Rock Star is an indispensable tool for any marketing professional. Foreword by Kathy Sierra, cocreator of the Head First book series Mack Collier is a social media strategist, trainer, and speaker who specializes in helping companies better connect with their customers via social media. His clients include businesses of all sizes, from sole proprietorships to Fortune 500 companies.
From the photographer of the critically acclaimed 108 Rock Star Guitarscomes a new collection of beautifully shot guitar photos, documenting the legendary instruments of B.B. King, Kurt Cobain, St. Vincent, the Beatles, Jimi Hendrix, and more than one hundred and fifty icons of rock.
Six weeks away from marrying her high-school sweetheart, Flavia's life seemed perfect...right up until her fiancé cheated on her. In the spirit of revenge, she auctions her virginity to the highest bidder. One night and the rules are simple: no names, no kissing and definitely no romance. Until Flavia arrives at Romance Island Resort, and meets the rock star who makes her want to break all the rules. He's already won her virginity, but will he win her heart as well? Romance Island Resort series This is the third book in the Romance Island Resort series, which includes: Maid for the Rock Star (#1)The Rock Star's Email Order Bride (#2)The Rock Star's Virginity (#3)The Rock Star and the Billionaire (#4)The Rock Star Wants A Wife (#5)The Rock Star's Wedding (#6)Maid for the South Pole (#7) Keywords: new adult, new adult rock star romance, rock star romance series, small town romance, small town romance series, island romance series, australian romance series, virgin romance, holiday romance
The Ultimate Guide to Music Publicity, Proven Strategies For Getting Featured In Blogs, Playlists, & Traditional Media breaks down everything you need to know to master an effective and well rounded communication strategy for your music. It includes step-by-step exercises and mind maps that Ariel Hyatt created for her workshops, masterclasses and music industry programs taught around the world. It also provides samples of pitches, press releases, and bios utilized in successful music publicity campaigns. It features indispensable advice from a wide swath of music industry luminaries including veteran music publicists, bio writers, editors, playlisters, and podcasters, who generously contributed their tips from both sides of the desk. And, 11 indie musicians share their inspirational PR journeys.
Nestled in the Appalachian foothills, Glendary College is the epitome of a small-town college. Calm and studious on the surface, the mixture of jocks, religious fanatics, and hippies creates a powder keg just waiting to explode. The igniting spark comes in the form of the Sunburst, a homegrown rock-and-roll band whose members go out of their way to break campus rules. Finally, at a late-night concert, they go too far, and the band members are expelled. It's been two years since the band's departure, and the Sunburst has made it big in New York City. Due to Sunburst's phenomenal success, the college students rally to hear them play again. Soon a groundswell builds to woo the musicians back to campus to perform at Glendary's homecoming dance. Imogene plans to write her senior honors thesis on the Sunburst as a social phenomenon. Sara, the bandleader's sister, struggles to keep the musicians together while recovering from a broken affair-with one of the band members. And their roommate Emily, a drama major who is secretly dating her married faculty advisor, is determined to reveal all in a video chronicling the homecoming weekend. But this isn't any average homecoming. This is a rock star's homecoming-and the college is about to ignite once again.
Howard Bloom—called "the greatest press agent that rock and roll has ever known" by Derek Sutton, the former manager of Styx, Ten Years After, and Jethro Tull—is a science nerd who knew nothing about popular music. But he founded the biggest PR firm in the music industry and helped build or sustain the careers of our biggest rock-and-roll legends, including Michael Jackson, Prince, Bob Marley, Bette Midler, Billy Joel, Billy Idol, Paul Simon, Peter Gabriel, David Byrne, AC/DC, Aerosmith, Queen, Kiss, Grandmaster Flash and the Furious Five, Run DMC, ZZ Top, Joan Jett, Chaka Khan, and one hundred more. What was he after? He was on a hunt for the gods inside of you and me. Einstein, Michael Jackson & Me is Bloom's story—the strange tale of a scientific expedition into the dark underbelly of science and fame where new myths and movements are made.
