Platform Power and Policy in Transforming Television Markets

Platform Power and Policy in Transforming Television Markets

Author: Tom Evens

Publisher: Springer

Published: 2018-04-04

Total Pages: 307

ISBN-13: 3319742469

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This book seeks to investigate ‘platform power’ in the multi-platform era and unravels the evolution of power structures in the TV industry as a result of platformisation. Multiple TV platforms and modes of distribution are competing–not necessarily in a zero-sum game–to control the market. In the volume, the contributors work to extend established ‘platform theory’ to the TV industry, which has become increasingly organised as a platform economy. The book helps to understand how platform power arises in the industry, how it destabilises international relations, and how it is used in the global media value chain. Platform Power and Policy in Transforming Television Markets contributes to the growing field of media industry studies, and draws on scholarly work in communication, political economy and public policy whilst providing a deeper insight into the transformation of the TV industry from an economic, political and consumer level. Avoiding a merely legal analysis from a technology-driven perspective, the book provides a critical analysis of the dominant modes of power within the evolving structures of the global TV value chain.


Television by Stream

Television by Stream

Author: Christina Adamou

Publisher: McFarland

Published: 2023-05-29

Total Pages: 237

ISBN-13: 1476685916

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Online television streaming has radically changed the ways in which programs are produced, disseminated and watched. While the market is largely globalized with some platforms streaming in multiple countries, audiences are fragmented, due to a large number of choices and often solitary viewing. However, streaming gives new life to old series and innovates conventions in genre, narrative and characterization. This edited collection is dedicated to the study of the streaming platforms and the future of television. It includes a plethora of carefully organized and similarly structured chapters in order to provide in-depth yet easily accessible readings of major changes in television. Enriching a growing body of literature on the future of television, essays thoroughly assess the effects new television media have on institutions, audiences and content.


European Audiovisual Policy in Transition

European Audiovisual Policy in Transition

Author: Heritiana Ranaivoson

Publisher: Taylor & Francis

Published: 2023-05-31

Total Pages: 185

ISBN-13: 1000877884

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This book describes and critically addresses the innovations and shifts made in the revision of the Audiovisual Media Services Directive (AVMSD) adopted by the European Parliament and Council in 2018. Reflecting on European Union regulation and policy practice in all its Member States, the book’s unique approach places in-depth case study topics against the broader theoretical background. Taking a Europe-wide angle, an international team of authors focuses on key aspects of the AVMSD: the expansion of its scope to include video-sharing-platforms such as YouTube; the update of the rules for commercial communications; the first attempt for harmonized, minimal requirements at EU level regarding transparency of media ownership; new rules to ensure that video-on-demand services offer, invest in, and prioritise European content; the obligation on television distributors and smart TV manufacturers to pass on broadcasters’ signal without any interference, alteration or modification; and, the formalisation and consolidation of new forms of collaboration among national regulatory authorities. This thorough analysis of the cornerstone of European media policy makes this edited collection a crucial reference for scholars and students of media and cultural industries, media law and policy, European and EU media policy, and technology studies.


5G, Cybersecurity and Privacy in Developing Countries

5G, Cybersecurity and Privacy in Developing Countries

Author: Knud Erik Skouby

Publisher: CRC Press

Published: 2022-02-10

Total Pages: 205

ISBN-13: 1000848043

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5G, the emerging technology in mobile communication, is expected to deliver an important and decisive impact on several of the UN’s Sustainable Development Goals where universal accessibility to ICTs remains a serious concern. However, cyber security has emerged as a serious challenge, not least because of the increased accessibility and broader usage with associated vulnerability. Developing countries have additional challenges associated with both the expected faster build-up of accessibility and lack of qualified competencies within cyber security. Discussion of these challenges is the overall theme and motivation for this book. Technical topics discussed in the book include: 5G in rural networks Critical infrastructures Open RAN Protection of privacy Cybersecurity and machine learning Cybersecurity and disaster monitoring


Korea’s Platform Empire

Korea’s Platform Empire

Author: Seongcheol Kim

Publisher: Taylor & Francis

Published: 2024-06-07

Total Pages: 198

ISBN-13: 1040041876

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Korea’s Platform Empire explores the evolution of digital platforms in South Korea’s media sphere, and their global political, economic, cultural, and technological influence. With a focus on Korea in the context of the global platform revolution, the book takes a methodical look at the broader social implications and the impact on cultural production. The authors explore various facets of the media and cultural industries—looking beyond social media to news broadcasting and the music industry—and look at the policy and regulations behind this shifting technological advancement. This book will appeal to students and scholars working on media industries, digital media, platform studies, information and technology studies, Korean and East Asian media studies, and the creative and cultural industries.


The Power of Platforms

The Power of Platforms

Author: Rasmus Kleis Nielsen

Publisher: Oxford University Press

Published: 2022

Total Pages: 273

ISBN-13: 0190908858

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More people today consume news via Facebook and Google than from any news organization in history. As a consequence, the technology companies behind them exercise new, distinct forms of platform power. In The Power of Platforms, Rasmus Kleis Nielsen and Sarah Anne Ganter draw on original interviews and other qualitative evidence from the United States, France, Germany, and the United Kingdom to trace the development of the relationships between platforms andnews publishers. They analyze how technology companies exercise platform power, how news organizations have responded, and unfold the implications for news and our societies more broadly.


Media Management Matters

Media Management Matters

Author: Ulrike Rohn

Publisher: Routledge

Published: 2020-03-13

Total Pages: 246

ISBN-13: 0429560419

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This edited volume explores media management as engaged scholarship, building a bridge between theory and practice and discussing research collaboration between academia, policymakers and the media industry. In addition to advancing the scholarly discipline, it also questions, investigates and discusses the practical value of the research undertaken, showing how media management research can provide actionable, practice-relevant knowledge to decision makers throughout the media industry. The volume is broken into two parts: a section reflecting on the need for collaboration between research and practice, and a section overviewing specific projects that aim to deliver administrative value to stakeholders. The international research projects presented here span topics such as digital transformation, business models in news and digital journalism, media entrepreneurship and start-ups, ad-blocking, location-based services, audiovisual consumption preferences, the sustainability of small television markets, co-located and clustered industries and digital privacy. Incorporating under-used methodological approaches, such as action research and ethnography, Media Management Matters brings suggestions for how scholarship might be promoted outside academia. Simply put, this book aims to demonstrate why media management matters. Featuring an international roster of contributors, this collection is essential reading for scholars and practitioners of media management, business and policy.


The Palgrave Handbook of Methods for Media Policy Research

The Palgrave Handbook of Methods for Media Policy Research

Author: Hilde Van den Bulck

Publisher: Springer

Published: 2019-08-13

Total Pages: 676

ISBN-13: 3030160653

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The Palgrave Handbook of Methods for Media Policy Research covers the craft that is and the methods used in media and communication policy research. It discusses the steps involved in conducting research, from deciding on a topic, to writing a report and everything in between and, furthermore, deals with a wide variety of qualitative and quantitative methods of data collection and analysis. The handbook invites researchers to rediscover trusted methods such as document analysis, elite interviews and comparisons, as well as to familiarize themselves with newer methods like experiments, big data and network analysis. For each method, the handbook provides a practical step-by-step guide and case studies that help readers in using that method in their own research. The methods discussed are useful for all areas of media and communication policy research, for research concerning the governance of both mass media and online platforms, and for policy issues around the globe. As such, the handbook is an invaluable guide to every researcher in this field.


Digital Peripheries

Digital Peripheries

Author: Petr Szczepanik

Publisher: Springer Nature

Published: 2020-05-15

Total Pages: 303

ISBN-13: 3030448509

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This is an open access book. Media industry research and EU policymaking are predominantly tailored to large (and, in the latter case, Western) European markets. This open access book addresses the specific qualities of smaller media markets, highlighting their vulnerability to global digital competition and outlining survival strategies for them. New online distribution models and new trends in the consumption of audiovisual content are limited by, and pose new challenges for, existing audiovisual business models and their legal framework in the EU. The European Commission’s Digital Single Market (DSM) strategy, which was intended e.g. to remove obstacles to the cross-border distribution of audiovisual content, has triggered a heated debate on the transformation of the existing ecosystem for European screen industries. While most current discussions focus on the United States, Western Europe, and the multinational giants, this book approaches these industry trends and policy questions from the perspective of relatively small and peripheral (in terms of their population, language, cross-border cultural flows, and financial and/or symbolic capital) media markets.


Sports Media Rights in the Age of Streaming and Platformisation

Sports Media Rights in the Age of Streaming and Platformisation

Author: Tom Evens

Publisher: Taylor & Francis

Published: 2024-12-18

Total Pages: 151

ISBN-13: 1040254993

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Against a backdrop of increased online distribution of media, this book provides an in-depth analysis of how the platformisation of television is both shaping and being shaped by the changing sports media market. Beginning by looking at the business models and strategies of the major stakeholders involved in the ‘sports broadcasting value chain’, the authors go on to focus on the challenges and opportunities posed by the growth of OTT delivery for the regulation of sports broadcasting in several key areas, including copyright law and piracy; competition issues linked to the buying, selling and distribution of premium sports content; and legislation designed to safeguard coverage of certain national and international sporting events for free-to-air television. Key areas of continuity, such as the persistence of national/regional markets; the importance attached to premium sports rights by rival delivery platforms as a source of ‘market power’; and the need to update key areas of policy and regulation in order to address challenges posed by the use of OTT delivery, are also discussed. This book makes use of a range of international and regional examples and case studies, not least the Olympic Games and the FIFA World Cup, and identifies different strategies employed in the buying, selling and distribution of sports rights for all major parties in the sports media value chain, including new entrant OTT players, traditional pay-TV operators, public service broadcasters, and a range of international sports organizations. Providing a complete assessment of the relevance and future effectiveness of key areas of policy and regulation in sports media distribution, this book is recommended reading for advanced students and researchers of Sports Media, Sports Management, and Media Industries.