Author: Jerrold E. Kemp

Publisher:

Published: 1975

Total Pages: 344

ISBN-13:

This book is designed to provide information and experiences that will enable the reader to gain competencies relative to: Recognizing changing and broadening roles of audiovisual materials in instructional programs; Recognizing contributions of locally produced materials in systematically planned programs; Using information about perception, communications, and learning theory when planning audiovisual materials; Using evidence from media research when designing and preparing audio-visual materials; Selecting the most appropriate medium to serve instructional needs for group teaching or individualized learning; Applying necessary planning steps prior to production; Using fundamental skills in photography, graphics, and sound recording for preparing materials; Applying techniques for producing photographic print series, slide series, filmstrips, overhead transparencies, tape recordings, motion pictures, visual materials for television, and multi-image/multimedia materials. - Preface.