Performance Partnerships

Performance Partnerships

Author: Robert Glazer

Publisher:

Published: 2017-05-02

Total Pages: 288

ISBN-13: 9781619615823

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The term affiliate marketing has been misunderstood and underestimated since its inception. At its core, affiliate marketing represents something overwhelmingly positive: paying only for marketing that delivers actual, quantifiable results. Robert Glazer, a leader in the affiliate marketing industry for over a decade, draws upon his experience and insights gathered from influential marketers to examine a rapidly changing field. Performance Partnerships is the first in-depth look at the performance (affiliate) marketing industry. Examining its roots and evolution, this book offers a better understanding of its impact as a vital form of direct-to-consumer digital marketing, and advice on how it can be used to change marketing and business development practices. When used correctly, affiliate marketing and Performance Partnerships can be powerful tools to grow your business-and Robert can show you how to tap into that boundless potential.


Performance Partnerships

Performance Partnerships

Author: Robert Glazer

Publisher:

Published: 2017-05-02

Total Pages: 288

ISBN-13: 9781619615816

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The term affiliate marketing has been misunderstood and underestimated since its inception. At its core, affiliate marketing represents something overwhelmingly positive: paying only for marketing that delivers actual, quantifiable results. Robert Glazer, a leader in the affiliate marketing industry for over a decade, draws upon his experience and insights gathered from influential marketers to examine a rapidly changing field. Performance Partnerships is the first in-depth look at the performance (affiliate) marketing industry. Examining its roots and evolution, this book offers a better understanding of its impact as a vital form of direct-to-consumer digital marketing, and advice on how it can be used to change marketing and business development practices. When used correctly, affiliate marketing and Performance Partnerships can be powerful tools to grow your business and Robert can show you how to tap into that boundless potential.


Scaling Social Innovation Through Cross-Sector Social Partnerships

Scaling Social Innovation Through Cross-Sector Social Partnerships

Author: Thomas G. Pittz

Publisher: Emerald Group Publishing

Published: 2021-04-23

Total Pages: 129

ISBN-13: 1800435401

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This book is designed to illuminate the features of cross-sector partnerships that make them powerful vehicles to drive social change. Partnerships across market sectors, involving for-profit, non-profit, and government entities, work because they leverage the advantages of each type of organization to arrive at novel solutions to social problems.


Partnerships

Partnerships

Author: Niels Åkerstrøm Andersen

Publisher: Policy Press

Published: 2008-01-16

Total Pages: 178

ISBN-13: 9781847420268

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Beyond the Workfare State explores equality, discrimination and human rights in relation to employability and 'welfare-to-work' policies, bringing together a wide and distinctive range of illustrative studies that gives voice to a variety of potentially marginalised groups.


Assessing the Performance Advantage of Public-Private Partnerships

Assessing the Performance Advantage of Public-Private Partnerships

Author: Stefan Verweij

Publisher: Edward Elgar Publishing

Published: 2022-11-15

Total Pages: 257

ISBN-13: 1800889208

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This timely book questions the premise that Public-Private Partnerships (PPPs) have a performance advantage over traditionally procured projects, an assumption that motivates policymakers worldwide to enter into such contracts. Taking stock of novel research comparing the differences in performance between PPP and traditionally procured infrastructure projects and services, the chapters in this book thoughtfully scrutinise this supposed advantage.


Business Partnerships and Organizational Performance

Business Partnerships and Organizational Performance

Author: Wei Jiang

Publisher: Springer Science & Business Media

Published: 2014-03-14

Total Pages: 379

ISBN-13: 3642539890

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In the rapidly changing business world, only a small percentage of firms are able to survive and prosper despite recessions, industrial evolutions and economic changes. An often-asked question is: What determines a firm’s sustainable competitive advantage? One of the most popular competitive strategies is partnering with other firms. So: How do firms make intelligent and informed decisions when it comes to selecting business partners, to utilizing available resources and capabilities in partnerships, and to managing relations to maximize partnership benefits? This book studies 300 firms across various industries, providing readers with a comprehensive view of how firms develop sustainable competitive advantages by establishing business partnerships. Young academics and experienced researchers alike will find solid theoretical foundations and fresh business insights.