Package & Label Design
Author:
Publisher:
Published: 1997
Total Pages: 170
ISBN-13:
DOWNLOAD EBOOKPosts
Packaging Design
Author: Marianne R. Klimchuk
Publisher: John Wiley & Sons
Published: 2013-01-14
Total Pages: 256
ISBN-13: 111802706X
DOWNLOAD EBOOKThe fully updated single-source guide to creating successful packaging designs for consumer products Now in full-color throughout, Packaging Design, Second Edition has been fully updated to secure its place as the most comprehensive resource of professional information for creating packaging designs that serve as the marketing vehicles for consumer products. Packed with practical guidance, step-by-step descriptions of the creative process, and all-important insights into the varying perspectives of the stakeholders, the design phases, and the production process, this book illuminates the business of packaging design like no other. Whether you're a designer, brand manager, or packaging manufacturer, the highly visual coverage in Packaging Design will be useful to you, as well as everyone else involved in the process of marketing consumer products. To address the most current packaging design objectives, this new edition offers: Fully updated coverage (35 percent new or updated) of the entire packaging design process, including the business of packaging design, terminology, design principles, the creative process, and pre-production and production issues A new chapter that puts packaging design in the context of brand and business strategies A new chapter on social responsibility and sustainability All new case studies and examples that illustrate every phase of the packaging design process A history of packaging design covered in brief to provide a context and framework for today's business Useful appendices on portfolio preparation for the student and the professional, along with general legal and regulatory issues and professional practice guidelines
Box Bottle Bag
Author: Andrew Gibbs
Publisher: HOW Books
Published: 2010-03-03
Total Pages: 224
ISBN-13: 9781600614194
DOWNLOAD EBOOKTake a look at the very best in packaging design Every day Andrew Gibbs seeks out and discovers the very best in packaging design for his influential blog, TheDieline.com. Here, he has collected the cream of the crop—plus some additional brand-new projects—in all their full-color glory. The look, feel and concept of a package is crucial to its sales success, and Box Bottle Bag contains more than 140 projects that have succeeded on many levels. The book is divided into six chapters, each one featuring a certain style of packaging design—Luxe, Bold, Crisp, Charming, Casual, and Nostalgic. Featured work comes from top-notch firms such as Turner Duckworth, Hatch Design, Interbrand, Hornall Anderson, Duffy & Partners, BBDK, Aesthetic Apparatus and Wolff Olins, Inc. Some of the top-tier clients featured inside include Miller Chill, Coca-Cola, Aveda, Williams-Sonoma, Method, Right Guard, 10 Cane Rum, Harrod's and Starbucks. The wealth of inspiration found in these pages is priceless. You'll be energized to come up with your own solutions to tricky packaging conundrums in no time.
Label and Packaging Design
Author: Zeixs,
Publisher:
Published: 2009-12-20
Total Pages: 672
ISBN-13: 9789812458377
DOWNLOAD EBOOKWrap it up, unwrap it, and wrap it up again. Every day we have to deal with packaging in one form or another. There's almost nothing that cannot be wrapped up. There's a special packaging for almost everything - consumer's goods, clothing, food, even plants and living animals. The perfect packaging is rounded off by a distinctive label. Some are merely functional and plain, some are inventive, more aesthetically pleasing. A much more interesting and rewarding field of work than one would imagine! Therefore, we've collected the best works in the field of package and label designs - realized or not - in 2D, 3D, as a photo or just as a sketch. How would you wrap it up?
Packaging the Brand
Author: Gavin Ambrose
Publisher: Bloomsbury Publishing
Published: 2017-09-07
Total Pages: 212
ISBN-13: 1350034223
DOWNLOAD EBOOKWhile many other areas of design have commercial aspects, the success of a piece of packaging design is inextricably linked with its ability to sell a product. Packaging the Brand discusses the implications of this commercial function for a designer. It explores methods of visually communicating the value of a product to its target audience and examines the entire lifespan of a piece of packaging: from its manufacture and construction, to its display in various retail environments, to its eventual disposal and the associated environmental concerns.
Own Label
Author: Jonny Trunk
Publisher:
Published: 2011
Total Pages: 0
ISBN-13: 9780956356284
DOWNLOAD EBOOKIn 1962, when Peter Dixon joined the Sainsburys Design Studio, a remarkable revolution in packaging design began. The supermarket was developing its distinctive range of Own Label products, and Dixons designs for the line were revolutionary: simple, stripped down, creative, and completely different from what had gone before. Their striking modernity pushed the boundaries, reflecting a period full of optimism. They also helped to build Sainsburys into a brand giant, the first real Super market of the time. This book examines and celebrates this paradigm shift, which redefined packaging design, and led to the creation of some of the most original packaging ever seen. Produced in collaboration with the Sainsbury family and The Sainsbury Archive, the book reveals an astonishing and exhaustive body of work. A unique insight into what and how we ate, the packaging is presented using both scanned original flat packets and photographic records made at the time by the design team. An essential book for graphic designers and those interested in the culture of consumerism, these designs remain fresh and relevant today. This feast of nostalgia taps into the fond memories of a generation brought up on these beautifully packaged goods.
Growing Up Underground
Author: Steven Heller
Publisher: Chronicle Books
Published: 2022-10-04
Total Pages: 226
ISBN-13: 1648961932
DOWNLOAD EBOOKAn entertaining coming-of-age memoir from Steven Heller, award-winning designer, writer, and former senior art director at the New York Times. Featuring 100 color photographs, Growing Up Underground takes readers on a visually inspired look back on being at the center of New York's youth culture in the 1960s and 1970s. Steven Heller's memoir is no chronological trek through the hills and valleys of his comparatively "normal" life, but instead, a coming-of-age tale whereby, with luck and circumstance, he found himself in curious and remarkable places at critical times during the 1960s and ‘70s in New York City. Heller's delightful account of his life between the ages of 16 and 26 shows his ambitious journey from the start of his illustrious career as a graphic designer, cartoonist, and writer. Follow his journey through stints at the New York Review of Sex, Screw, and the New York Free Press, until he became the youngest art director (and occasional illustrator) for the New York Times Op-Ed page at age twenty-three.
Packaging Essentials
Author: Candace Ellicott
Publisher: Rockport Publishers
Published: 2010-06-01
Total Pages: 209
ISBN-13: 1610580672
DOWNLOAD EBOOKThis book outlines and demonstrates basic package design guidelines and rules through 100 principles in the areas of research, planning, and execution. This book is a quick reference and primer on package design, and the principles that make design projects successful. Highly visual and appealing to beginning designers, students, and working designers as a resource. The content helps to establish the rules and guides designers in knowing when and where to bend them. Visual examples demonstrate each principle so readers can see the principle at work in applied design.
Packaging Illustrations
Author: Xia Jiajia
Publisher: Artpower International Publish
Published: 2016
Total Pages: 0
ISBN-13: 9789881468741
DOWNLOAD EBOOKPackaging Illustrations explores one of the most expressive forms of modern design: illustration. It covers a broad range of products that use both illustration and painting in their collateral, revealing how diverse and expressive artwork can be used to create a thematic experience through a brand's packaging. It includes projects from companies like 21st Amendment Brewing, Pizza Hut, Coca Cola, Trident Gum, and dozens of food, drink, cosmetic, household, and "miscellaneous" brands, such as packaging for jewelry studios and independent records. These examples follow designs from conceptual sketches through finalized artwork, making Packaging Illustrations an in-depth and inspirational resource for illustrators and innovative designers of any kind.
Label Design 3
Author: Judy Arisman
Publisher: Betterway Books
Published: 1992
Total Pages: 250
ISBN-13:
DOWNLOAD EBOOK