Engaging fiction and non-fiction fully aligned to each stage of the Floppy's Phonics teaching programme, allowing children to consolidate their phonic knowledge through reading in context. How do sharks swim? How do they hunt? How big are they?
Engaging fiction and non-fiction fully aligned to each stage of the Floppy's Phonics teaching programme, allowing children to consolidate their phonic knowledge through reading in context. Sharky has a pain in her tooth. Can Floss help?
This big picture book is an inspired way of expanding vocubulary and showing the joy of language in a fun and highly visual way. Scenes with various alternative verbs and descriptions are enhanced by fantastic artwork that makes this a beautiful gift book. Children and adults will enjoy sharing this book or a child can enjoy reading quietly.
Could a Monkey Waterski? provides a fun and informative introduction into the life of a monkey. Have you ever wondered what it'd be like if a chimpanzee joined a band? By imagining animals in everyday scenarios, readers can learn about their size, diet and other features. Featuring superb illustrations and an engaging question and answer format, this title is extremely engaging and enjoybale. This series will be sure to keep young readers entertained whilst also helping them to understand and retain animal facts. The four titles in this series provide a fun introduction to four jungle animals: African elephant, saltwater crocodile, chimpanzee and a Bengal tiger.
NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.