McGraw-Hill's Dictionary of American Slang 4E (PB)
McGraw-Hill's Dictionary of American Slang 4E (PB)

Author: Richard A. Spears

Publisher: McGraw Hill Professional

Published: 2005-10-14

Total Pages: 576

ISBN-13: 0071612076

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More bling for the buck! The #1 guide to American slang is now bigger, more up-to-date, and easier to use This new edition of McGraw-Hill’s Dictionary of American Slang and Colloquial Expressions offers complete definitions of more than 12,000 slang and informal expressions from various sources, ranging from golden oldies such as . . . golden oldie, to recent coinages like shizzle (gangsta), jonx (Wall Street), and ping (the Internet). Each entry is followed by examples illustrating how an expression is used in everyday conversation and, where necessary, International Phonetic Alphabet pronunciations are given, as well as cautionary notes for crude, inflammatory, or taboo expressions. This edition also features a fascinating introduction on “What is Slang?,” a Thematic Index that cross-references expressions by standard terms--such as Angry, Drunk, Food, Good-bye, Mess-up, Money, and Stupidity--and a Hidden Word Index that lets you identify and locate even partially remembered expressions and phrases.

Buyology
Buyology

Author: Martin Lindstrom

Publisher: Currency

Published: 2010-02-02

Total Pages: 274

ISBN-13: 0385523890

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NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.

NTC's Dictionary of American Slang and Colloquial Expressions
NTC's Dictionary of American Slang and Colloquial Expressions

Author: Richard Spears

Publisher: McGraw Hill Professional

Published: 2000-02-01

Total Pages: 578

ISBN-13: 0071392041

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The revised and updated third edition of this comprehensive slang dictionary has more than 800 new expressions. Realistic example sentences--provided for each sense of every entry--show how expressions are used in current, everyday American English. Pronunciations and cautionary notes are provided as needed, and a Phrase-Finder Index helps users locate entries quickly.

The Slangman Guide to Street Speak 2
The Slangman Guide to Street Speak 2

Author: David Burke

Publisher: SLANGMAN PUBLISHING

Published: 2000

Total Pages: 244

ISBN-13: 9781891888069

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The Slangman Guide to STREET SPEAK 2 teaches you more popular American slang and idioms that everyone uses every day!If an American said to you, Could you please crack the window? you are NOT being asked to ¿break the window¿ which is indeed the literal meaning! You are simply being asked to ¿Open the window a little.¿Or if someone tells you to Knock it off! or Cut it out! ¿ that just means ¿Stop doing that!¿he Slangman Guide to STREET SPEAK 2 contains popular chapters on slang and idioms associated with:The WorkplaceShoppingHouseguestsBabysittingBirthday PartiesThe SubwayAches & PainsThe TelephoneThe Slangman Files ¿ a special section in each chapter with slang & idioms used in categories

Historical Linguistics
Historical Linguistics

Author: Lyle Campbell

Publisher: MIT Press

Published: 2004

Total Pages: 478

ISBN-13: 9780262532679

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This accessible, hands-on text not only introduces students to the important topicsin historical linguistics but also shows them how to apply the methods described and how to thinkabout the issues; abundant examples and exercises allow students to focus on how to do historicallinguistics. Distinctive to this text is its integration of the standard topics with others nowconsidered important to the field, including syntactic change, grammaticalization, sociolinguisticcontributions to linguistic change, distant genetic relationships, areal linguistics, and linguisticprehistory. Examples are taken from a broad range of languages; those from the more familiarEnglish, French, German, and Spanish make the topics more accessible, while those fromnon-Indo-European languages show the depth and range of the concepts they illustrate.This secondedition features expanded explanations and examples as well as updates in light of recent work inlinguistics, including a defense of the family tree model, a response to recent claims on lexicaldiffusion/frequency, and a section on why languages diversify and spread.

Words to Rhyme with
Words to Rhyme with

Author: Willard R. Espy

Publisher: Checkmark Books

Published: 2001

Total Pages: 692

ISBN-13: 9780816043132

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An easy-to-use dictionary of over 80,000 rhyming words.