With its light weight and high-performance V-8 engines, Chevrolet's Nova SS was one of the most popular performance cars of the '60s. Nova SS enjoyed its greatest popularity and performance from 1962 to 1972, the period that's the focus of this book. The Nova was a sleeper, a car that might look plain but might also have a powerful Chevy small-block V-8 under its hood. In Nova SS trim, it carried SS (Super Sport) badges that revealed its performance potential and earned it a full measure of respect on the street. This book shows Nova SS models from throughout its decade of glory, including rare models with big-block engines.
p.p1 {margin: 0.0px 0.0px 0.0px 0.0px; font: 12.0px Arial} There was a time when the Chevrolet Nova was considered a budget option, a model engineered primarily for the price-conscious customer. Certainly performance models were already in Chevrolet's fold. With the Camaro, the Corvette, and the Chevelle leading the way, why would Chevy need another performance model? Well, savvy Chevy customers knew that you could get a really tricked-out Nova right from the factory with SS packages and big-block 396 engines along with performance transmissions and gearing for a fair amount less than an equally equipped Camaro. As a bonus, Novas were lighter weight too. It was the performance bargain of the Chevy lineup. Fast forward to today. The first-generation Camaros cost a small fortune, and while Novas have held their value quite well, they are still a performance bargain compared to the other Chevy performance models of the era. Not only are they more affordable than Camaros, but you can do a whole lot to make them really fast. In Chevy Nova 1968-1974: How to Build and Modify, veteran author and Chevy expert Wayne Scraba shows you all you need to know to build a killer street or strip Nova. Included is detailed information on driveline upgrades, rear-suspension options for the ultimate hook, front-end suspension and chassis components for good handling and weight transfer, excellent brake upgrades, engine swap options, cooling system upgrades, and more. Focusing on quarter-mile performance, Scraba expertly covers all of your options for a strong-running street Nova, a street-strip combo package, or all-out drag racing options. If you want to build your Nova into a quarter-mile warrior, this book is an essential tool for success.
Muscle cars all but disappeared by 1974, but by the 1990s, thanks to improved engine technology, they were back with a vengeance. This book traces the full history right up to today's new Mustang, Camaro, and Challenger.
Explore never-before-seen optional equipment data, plus dealer options and part numbers for the Chevy II OF '62 - '65 &break;&break;From mild-to-west, Chevy II - Nova captures it all, every heart-racing moment and each history-in-the-making event of 45 years of Chevy innovation. Sitting down with this book will feel like you're talking cars with a good friend. &break;&break;In this guide you'll discover more than 250 brilliant color photos of winning show cars and record-setting drag racing scenes, plus information about some of the finest restored and original Novas around, including a Dick Harrell 427, RPO L79 '66s and factory Chevy II with a moon roof. With this book you get unmatched Chevy coverage!
As the muscle car wars developed in the early 1960s, auto manufacturers scrambled to find catchy marketing campaigns to entice the buying public into their dealerships. General Motors, Ford, and Chrysler, with all their divisions, as well as AMC and Studebaker, inevitably sank billions of dollars into one-upmanship in an effort to vie for the consumer's last dollar. Automotive writer Diego Rosenberg examines the tactics and components used by manufacturers in waging war against one another in the muscle car era. Manufacturers poured millions into racing programs, operating under the principle of "Win on Sunday, Sell on Monday." Cars were given catchy nicknames, such as The GTO Judge, Plymouth Roadrunner, Cobra, and Dodge Super Bee. Entire manufacturer lines were given catchy marketing campaigns, such as Dodge's Scat Pack, AMC's Go Package, and Ford's Total Performance. From racing to commercials to print ads, from dealer showrooms to national auto shows, each manufacturer had its own approach in vying for the buyer's attention, and gimmicks and tactics ranged from comical to dead serious. Selling the American Muscle Car: Marketing Detroit Iron in the 60s and 70s takes you back to an era when options were plentiful and performance was cheap. You will relive or be introduced to some of the cleverest marketing campaigns created during a time when America was changing every day.
