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Author: Ryan Hupfer
Publisher: John Wiley & Sons
Published: 2007-01-29
Total Pages: 339
ISBN-13: 9780470134078
DOWNLOAD EBOOKThis text will help individuals who want to set up, customize, and use a MySpace profile to meet and stay in contact with friends, all while staying safe from online bad guys. The book also helps professionals like musicians, filmmakers, and marketers who want to use the site to build an audience for their works and products.
Author: Woody Leonhard
Publisher: John Wiley & Sons
Published: 2007-04-02
Total Pages: 580
ISBN-13: 0470053682
DOWNLOAD EBOOKContains instructions for timesaving techniques when using Microsoft Windows Vista, covering such topics as customizing the desktop, managing passwords, setting security, streamlining maintenance, working with multimedia, and setting up a home network.
Author: Doug Sahlin
Publisher: John Wiley & Sons
Published: 2011-02-10
Total Pages: 413
ISBN-13: 111805170X
DOWNLOAD EBOOKYouTube For Dummies takes the classic Dummies tact in helping tech novices get a handle on a popular technology that more tech-savvy audiences consider "simple." With so much content on YouTube getting media attention, more first-timers are jumping on the site and they need help. The book also helps the next step audience of users looking to add content to YouTube. Content includes: Watching the Tube - includes getting your PC ready for YouTube viewing, finding video, signing up for an account, and creating favorites. Loading Video to YouTube—covers the nuts and bolts of shooting video, transferring it to a PC, editing it, and sending it up to YouTube. Bringing Along YouTube—covers the various ways you can use YouTube video in places other than on the site. Includes mobile YouTube and adding videos to your MySpace page or another Web site. I Always Wanted To Direct—explores how to use YouTube's directors program to upload longer video, use the site for marketing, or launch your own videoblog.
Author: Ryan Hupfer
Publisher: John Wiley & Sons
Published: 2009-02-23
Total Pages: 409
ISBN-13: 0470507624
DOWNLOAD EBOOKMySpace has more than 100 million active users. For many of them, MySpace is their central hub for connecting and communicating. They come to meet new people, keep up to date with family members, learn about new products and services, or catch up on the latest news. They come to check out blogs or to share their music. Don’t you just love the MySpace community? What — you don’t have a MySpace page yet? Well, we can fix that! Whether you’ve just decided to join MySpace, need to give your profile more pizzazz, or simply want to find out as much about MySpace as your teenager already knows, MySpace For Dummies, Second Edition has what you’re looking for. Find out how to get started, use MySpace safely, customize your page, start a blog, showcase your skills, and lots more. This friendly guide will help you: Open an account and set up your profile Turn on and use the MySpace safety and security tools Find and add friends to your profile Stay in touch by e-mail, bulletins, and profile comments Sell, buy, and market on MySpace Show off your talents as a filmmaker, author, comic, or musician Upgrade your profile with photos, music, and a whole new look Everything’s arranged to help you quickly find what you’re looking for. With MySpace For Dummies, Second Edition, you can easily make your MySpace experience truly exceptional!
Author: Shiv Singh
Publisher: John Wiley & Sons
Published: 2009-10-26
Total Pages: 375
ISBN-13: 0470289341
DOWNLOAD EBOOKLearn how easy it is for your market to get your message Nowadays, if you’re not tweeting, Facebooking, or blogging, what are you doing? Everyone has a Twitter account, a Facebook page, or a blog—even celebrities! With the popularity of social networking comes the need to learn about social media marketing. Social media marketing is a cheaper and highly effective way to spread up-to-the-minute news; an easy, inexpensive way to enlarge your audience, customers, and business. Social Media Marketing For Dummies provides an indispensable resource for small businesses and start-ups looking for low-cost online marketing strategies, as well as for marketers in larger companies who want to be more involved with social media. Learn which social media site best fits you and your business and how to: Use Twitter, blogs, Facebook, and other social media outlets to full advantage Create your own online spokesperson for your brand Identify social media sites that appeal to your target audience Tell which social platform works for which objectives Develop a unique, Google-able voice in social media Optimize your page to attract clicks and customers Set up a program to assess your success and measure your results Social Media Marketing helps you learn the art of social media marketing to build your business to its full potential. Includes contributions by Michael Becker, Jeannette Kocsis and Ryan Williams
Author: Jan Zimmerman
Publisher: John Wiley & Sons
Published: 2010-08-26
Total Pages: 848
ISBN-13: 0470932996
DOWNLOAD EBOOKFace Facebook, link up with LinkedIn, and tweet with Twitter using this all-in-one guide! Marketing your business through social media isn't rocket science. Here's how to apply the marketing savvy you already have to the social media your prospects are using, helping you get and keep more customers, make more sales, and boost your bottom line. Find the business side — explore the variety of social media options and research where your target audience hangs out Collect your tools — discover ways to simplify posting in multiple locations and how to monitor activity Establish your presence — start a blog or podcast to build a following Follow and be followed — find the right people to follow on Twitter and get them to follow you Fan out — showcase your company with a customized Facebook business page Follow up — use analytics to assess the success of your social media campaign Open the book and find: Tips for finding your target market Important legal considerations Step-by-step guidance for setting up a campaign Lots of helpful technology tools Blogging and podcasting advice How to make Twitter pay off for your business Tools for analyzing your success in each medium When to move forward and when to pull back
Author: Richard Wagner
Publisher: John Wiley & Sons
Published: 2007-06-30
Total Pages: 670
ISBN-13: 0470184418
DOWNLOAD EBOOKFeatures 3 minibooks that cover building pages at online services such as Google Pages, using Microsoft's Expressions Web tool, and tweaking a site's look and feel with Cascading Style Sheets. This title includes coverage of topics such as Web and page design, Dreamweaver, HTML/XHTML, graphics and multimedia, e-commerce, scripting, and Flash.
Author: John Arnold
Publisher: John Wiley & Sons
Published: 2009-03-23
Total Pages: 970
ISBN-13: 0470413980
DOWNLOAD EBOOKEveryone’s doing it — Web marketing, that is. Building an online presence is vital to your business, and if you’re looking for Web marketing real-world experiences, look no farther than Web Marketing All-in-One For Dummies. These eight minibooks break down Web marketing into understandable chunks, with lots of examples from an author team of experts. The minibooks cover: Establishing a Web Presence Search Engine Optimization Web Analytics E-Mail Marketing Blogging and Podcasting Social Media Marketing Online Advertising & Pay-Per-Click Mobile Web Marketing Web Marketing All-in-One For Dummies shows you how to please both customers and search engines; track your performance; market with e-mail, blogs, and social media; and more. It’s a one-stop guide to Maximizing Internet potential for your business and ranking high in searches Tracking how your ads, pages, and products perform Managing pay-per-click ads, keywords, and budget, and developing marketing e-mails that customers actually want to read Creating a blog or podcast that helps you connect with clients Using social media outlets including StumbleUpon, Facebook, and Twitter Leveraging mobile technology Generating traffic to your site and writing ads that get clicks Not only that, but Web Marketing All-in-One For Dummies includes a Google AdWords redeemable coupon worth $25 to get you started! Begin developing your Web site strategy and start marketing your business online today.
Author: Dante Sarigumba
Publisher: John Wiley & Sons
Published: 2010-09-16
Total Pages: 727
ISBN-13: 0470946016
DOWNLOAD EBOOKGo beyond BlackBerry basics and get everything your BlackBerry can deliver BlackBerry is the leading smartphone for business users, and its popularity continues to explode. When you discover the amazing array of BlackBerry possibilities in this fun and friendly guide, you'll be even happier with your choice of smartphones. BlackBerry All-in-One For Dummies explores every feature and application common to all BlackBerry devices. It explains the topics in depth, with tips, tricks, workarounds, and includes detailed information about cool new third-party applications, accessories, and downloads that can't be missed. With several models available, the BlackBerry is the most popular smartphone for business users and that market continues to grow This guide covers the basics common to all models and explores individual features in depth Examines social networking applications, navigation, organizing contacts and the calendar, and synchronization issues Delves into multimedia, including e-mail, photos, and the media player Explores GPS, the internet and connectivity, great downloads, how to maximize third-party applications, and application development Uses graphs, tables, and images to fully explain the features of each model Author team is directly involved with BlackBerry application development BlackBerry All-in-One For Dummies helps you take full advantage of everything your BlackBerry device can do for you.
Author: Court Cunningham
Publisher: John Wiley & Sons
Published: 2010-03-16
Total Pages: 384
ISBN-13: 0470637315
DOWNLOAD EBOOKKick your local online advertising into high gear with this friendly, timely guide! Add the newest means of advertising your business into your marketing mix by developing an online advertising strategy. This get-down-to-business guide will show you how. Written by executives from Yodle, a New York-based firm specializing in online advertising, this book reveals the best and brightest ways to get the word out, from creating a Web presence that draws visitors, to using SEO, to jumping boldly into social media advertising. Online advertising market is estimated to grow to $10-$19 billion by 2011, and you'll want your business to be part of this huge shift Explores how to research your audience, set goals, and build a plan Provides steps and tips on creating an effective Web presence and landing pages-then covers how to drive visitors to your site with search engine optimization, AdWords, e-mail blasts, and social media marketing Examines blogs, chat rooms, video, and other ways to win customers Don't miss the free offer from Yodle that comes with this practical guide!
