This volume focuses on the relationship between different modes in the emergence, diffusion, maintenance, and challenge of social meanings and institutions. The contributions demonstrate the potential of multimodal approaches to advance the design of rigorous methods of analysis for the study of multimodal communicative practices.
This volume focuses on the relationship between different modes in the emergence, diffusion, maintenance, and challenge of social meanings and institutions. The contributions demonstrate the potential of multimodal approaches to advance the design of rigorous methods of analysis for the study of multimodal communicative practices.
This state-of-the-art account of research and theorizing brings together multimodality, learning and communication through detailed analyses of signmakers and their meaning-making in museums, hospitals, schools and the home environment. By analyzing video recordings, photographs, screenshots and print materials, Jeff Bezemer and Gunther Kress go well beyond the comfortable domains of traditional sites of (social) semiotic and multimodal research. They steer away from spurious invention and naming of ever more new and exciting domains, focusing instead on fundamentals in assembling a set of tools for current tasks: namely, describing and analyzing learning and communication in the contemporary world as one integrated field. The theory outlined in the book is grounded in the findings of the authors’ wide-ranging empirical investigations. Each chapter evaluates the work that is being done and has been done, challenging accepted wisdom and standing much of it on its head. With extensive illustrations and many examples presented to show the reach and applicability of the theory, this book is essential reading for all those working in multimodality, semiotics, applied linguistics and related areas. Images from the book are also available to view online at www.routledge.com/9780415709620/
This volume presents innovative research on the multimodal dimension of discourse specific to academic settings, with a particular focus on the interaction between the verbal and non-verbal in constructing meaning. Contributions by experienced and emerging researchers provide in-depth analyses in both research and teaching contexts, and consider the ways in which multimodal strategies can be leveraged to enhance the effectiveness of academic communication. Contributors employ both quantitative and qualitative analytical methods, and make use of state-of-the-art software for analyzing multimodal features of discourse. The chapters in the first part of the volume focus on the multimodal features of two key research genres: conference presentations and plenary addresses. In the second part, contributors explore the role of multimodality in the classroom through analyses of both instructors’ and students’ speech, as well as the use of multimodal materials for more effective learning. The research presented in this volume is particularly relevant within the context of globalized higher education, where participants represent a wide range of linguistic and cultural backgrounds. Multimodal Analysis in Academic Settings contributes to an emerging field of research with importance to an increasing number of academics and practitioners worldwide.
This book shares the recent debates by systemic functional linguistics and other linguistic forums. Its principal focus is on how we use language to make meaning of the world, on how the systems and structures of the ideational function of language represent the realisation of our experiences of the world around us. The volume captures the endeavours of scholars working in different contexts, disciplines and languages around the world. Their contributions explore what underlies experiential and logical meaning-making through specific analyses of recently-created, contextually diverse, single texts or collections of texts, from mono- to multimodal texts. The issues addressed are: layers of meaning through the transitivity system; agency and subjectivity; what kinds of participants and circumstances are associated with various processes and how these vary across languages; new ways of researching and capturing the interaction of the experiential function with the other functions of language - interpersonal, textual and logical - in communicative contexts; how multimodality and new ways of modelling experience semiotically influence the work of linguists, linguistic description and application. The book displays the dynamic dialogue on theoretical and applied interests of scholars interested in functional linguistics and working in a wide range of academic contexts. At post-graduate level advanced students will benefit from new perspectives, the innovative thinking and research accounts that make up the collection. The papers highlight the flexibility of systemic functional linguistic approach and exemplify how it can offer deeper and further insights into potential ways of exploring meaning-making by drawing on recent seminal developments in ideation.
This textbook provides the first foundational introduction to the practice of analysing multimodality, covering the full breadth of media and situations in which multimodality needs to be a concern. Readers learn via use cases how to approach any multimodal situation and to derive their own specifically tailored sets of methods for conducting and evaluating analyses. Extensive references and critical discussion of existing approaches from many disciplines and in each of the multimodal domains addressed are provided. The authors adopt a problem-oriented perspective throughout, showing how an appropriate foundation for understanding multimodality as a phenomenon can be used to derive strong methodological guidance for analysis as well as supporting the adoption and combination of appropriate theoretical tools. Theoretical positions found in the literature are consequently always related back to the purposes of analysis rather than being promoted as valuable in their own right. By these means the book establishes the necessary theoretical foundations to engage productively with today’s increasingly complex combinations of multimodal artefacts and performances of all kinds.
Canada's "no. 1 defender of freedom of speech" and the bestselling author of Shakedown makes the timely and provocative case that when it comes to oil, ethics matter just as much as the economy and the environment. In 2009, Ezra Levant's bestselling book Shakedown revealed the corruption of Canada's human rights commissions and was declared the "most important public affairs book of the year." In Ethical Oil, Levant turns his attention to another hot-button topic: the ethical cost of our addiction to oil. While many North Americans may be aware of the financial and environmental price we pay for a gallon of gas or a barrel of oil, Levant argues that it is time we consider ethical factors as well. With his trademark candor, Levant asks hard-hitting questions: With the oil sands at our disposal, is it ethically responsible to import our oil from the Sudan, Russia, and Mexico? How should we weigh carbon emissions with human rights violations in Saudi Arabia? And assuming that we can't live without oil, can the development of energy be made more environmentally sustainable? In Ethical Oil, Levant exposes the hypocrisy of the West's dealings with the reprehensible regimes from which we purchase the oil that sustains our lifestyles, and offers solutions to this dilemma. Readers at all points on the political spectrum will want to read this timely and provocative new book, which is sure to spark debate.
Contains an Open Access chapter. This book explores central themes in the enactment and coordination of organizational routines, including replication and transfer, ecologies and interdependence, action and the generation of novelty and technology and sociomateriality.
Creative industries are a growing and globally important area for both economic vitality and cultural expression of industrialized nations. This volume examines their institutional, categorical and structural dynamics to provide an overview of new trends and emerging issues in scholarship on this topic.
