Best Business Practices for Photographers, Third Edition
Author: John Harrington
Publisher: Rocky Nook, Inc.
Published: 2017-08-15
Total Pages: 956
ISBN-13: 1681982684
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More Best Business Practices for Photographers
Author: John Harrington
Publisher: Course Technology
Published: 2014
Total Pages: 0
ISBN-13: 9781305094055
DOWNLOAD EBOOKExpands on the success of John Harrington's popular Best Business Practices for Photographers. This second volume features even more tips and techniques for professional and aspiring photographers looking to operate a successful photography business. Photography is more technologically sophisticated than ever today, but it takes more than a good eye and technical know-how to build a thriving business. In easy-to-understand language, the author covers the essential points of the business of professional photography and guides you toward best practices in client interaction, negotiating contracts and licenses, business operations, and much more (including expanded information on pricing and contract models). --
Business and Legal Forms for Photographers
Author: Tad Crawford
Publisher: Skyhorse Publishing Inc.
Published: 2009-11-24
Total Pages: 209
ISBN-13: 1581156693
DOWNLOAD EBOOKFully revised and updated to reflect current trends and changes in professional practice, this book features 34 fully reproducible forms (on a Mac and PC compatible CD-ROM) which photographers everywhere will find invaluable. Each form is accompanied by step-by-step instructions, advice, and much more.
Best Business Practices for Photographers
Author: John Harrington
Publisher: Course Technology
Published: 2010
Total Pages: 0
ISBN-13: 9781435454293
DOWNLOAD EBOOKThis book is a comprehensive guide to achieving financial success and personal satisfaction in your business as a photographer. Included are sections on licensing your work, making the career change from a staff photographer to a freelancer, surviving an IRS audit, best practices in interacting with clients, negotiating contracts and licenses, and business operations.
The Fast Track Photographer Business Plan
Author: Dane Sanders
Publisher: Amphoto Books
Published: 2010-12-14
Total Pages: 258
ISBN-13: 081743576X
DOWNLOAD EBOOKNEW RULES FOR A NEW BUSINESS WORLD Thinking about starting a photography business? The first thing you need to know is that the rules have changed. Yesterday’s business models have collapsed. Creating a successful business in today’s "Digi-Flat" era requires a sharp new approach, one that Dane Sanders has practiced successfully and taught at Fast Track workshops and seminars all around the world. Some of the things you'll learn in this book: How to turn the very technologies that are "killing" professional photography—such as the Internet—into your tools of success -How to lead your business, not let your business lead you -How systematizing, scaling, and outsourcing are critical concepts even for a one-person business -How to radically rethink marketing, sales, and customer service for the 21st century -How to hone a creative vision that works—the most powerful step you can take as a businessperson The Fast Track Photographer Business Plan is not about building a "traditional" business plan that looks good on paper and impresses investors. It's about creating a vibrant, living business plan that will help you thrive in today's digital "Wild West," where creative content is freely distributed, where no one plays by the rules anymore, and where customers have unprecedented freedom in choosing what to buy and whom to hire. It's a groundbreaking look at running a creative business. Whether you're an amateur looking to go pro or a professional whose business has stalled, Dane's practical, on-the-ground advice will launch you on the fast track to business success. Includes free access to Dane's online "stress test" to diagnose your business's strengths—as well as where it needs help!
The Photographer's MBA
Author: Sal Cincotta
Publisher: Peachpit Press
Published: 2012-11-20
Total Pages: 313
ISBN-13: 0133132706
DOWNLOAD EBOOKIf you have finally taken the leap with your photography and gone into business–or if you are considering it– The Photographer’s MBA will prove a helpful guide in navigating the often confusing and occasionally frustrating territories of business, marketing, pricing, and contracts. Photographer Sal Cincotta, who runs a highly successful portrait, senior, and wedding photography business, deftly leads you through “the other 90%” of the job of a photographer. In this book, you will: Consider what kind of business entity is best suited for you, such as a sole proprietorship, S-Corp, or LLC Learn about the critical importance of both business plans and marketing plans, and how they will help you reach your short-term and long-term goals Understand branding’s elements and how to define your own brand so that you stand out from the crowd Assess your social media strategy to optimize your presence online, and learn about search engine optimization (SEO) to increase your findability Tackle costs, pricing, and contracts (including copyright and model releases) At the end of each chapter, Sal offers a Next Steps section, containing exercises that challenge you to actively implement the overall lessons in the book. By helping you create a solid plan, a strategy you can implement, and a vision for your business, The Photographer’s MBA gets you well on your way to creating and sustaining a photography business that will grow and succeed for years to come.
The Photographer's Market Guide to Building Your Photography Business
Author: Vik Orenstein
Publisher: Penguin
Published: 2010-01-19
Total Pages: 520
ISBN-13: 1599633612
DOWNLOAD EBOOKMake Money Doing What You Love The Photographer's Market Guide to Building Your Photography Business, Second Edition is an all-in-one resource full of practical advice to successfully start or maintain your business. Experienced photographer, studio owner, and photography teacher Vik Orenstein provides you with the skills you need for every aspect of your photography career. Whether you're just starting out, are looking to revamp an existing business, or have been in the business for years, find out how to make the most of every photo you take. In this revised edition, you'll learn how to: • Harness the power of digital photography • Target your audience through online marketing • Find your niche (or shift to a new one) • Craft a solid business plan • Network professionally with other photographers • Showcase and price your work • Get support from accountants and lawyers • Create a strategic path for your business at every stage • And more! Orenstein and other photographers from a variety of specialties give you firsthand insight into the many facets of this evolving field. In addition to more than 100 color photos, you'll find the know-how and encouragement you need to successfully build your portfolio and your career.
Selling Your Photography
Author: Richard Weisgrau
Publisher: Simon and Schuster
Published: 2010-02-23
Total Pages: 154
ISBN-13: 1581157266
DOWNLOAD EBOOKSelling Your Photography is the road map to help photographers find their way through the complexities of the marketplace and get their images published! This insider’s guide examines magazines, newspapers, books, posters, greeting cards, calendars, brochures, print and Web advertisements, annual reports, and more. Chapters cover how to: • Break into diverse markets • Shoot and sell stock and assignment photography • Find advertising, corporate, editorial, and merchandise segment clients • Work with photo editors, art directors, and communication directors • Market your photography • Develop good business habits • License and price your work • Get new clients through past publication • Make additional sales with the same photographs. Anyone who plans to have his or her images published will need this handy guide. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Commercial Photography Handbook
Author: Kirk Tuck
Publisher: Amherst Media
Published: 2009-09-01
Total Pages: 276
ISBN-13: 1584285621
DOWNLOAD EBOOKTargeting new and experienced commercial photographers alike, this invaluable guide explores the different aspects and challenges of succeeding in the industry. Approaching the subject systematically, the topics begin with determining what kind of commercial photography to pursue and how to get the training needed to carve out a niche in the market. Continuing to delve further, the topics expand to marketing techniques, negotiation skills, estimating and charging for work, maximizing profits while minimizing expenses, and ethical business behavior. Armed with this information, commercial photographers who are developing or expanding their businesses will know how to evolve and grow during periods of both prosperity and recession.
The Freelance Photographer’s Guide To Success
Author: Todd Bigelow
Publisher: CRC Press
Published: 2021-05-30
Total Pages: 188
ISBN-13: 1000387496
DOWNLOAD EBOOKGrounded in real-life experiences and scenarios, this practical guide offers editorial, non-profit, foundation, and corporate photographers an honest and insightful approach to running a freelance photography business. Pulling from thirty years of experience as a freelance photographer, veteran Todd Bigelow presents a timely and detailed account of the methods and tactics best used to navigate and succeed in the profession. He explores the topics that define the business of freelancing, including: analyzing photography contracts; creating and maintaining an image archive; licensing for revenue; client development; registering for copyright; combating copyright infringement; and understanding tax issues, freelance business structures, and more. Chapters feature examples of real contract clauses and emails to better prepare readers for the practical daily activities that are essential to growing a success business. Likewise, Bigelow shares conversational anecdotes throughout to provide real insight into the world of freelancing. Based on the author’s sought-after Business of Photography Workshop, this book is an essential guide for emerging, mid-career, and experienced photographers interested in starting or improving their own freelance business.
