Communication Technology

Communication Technology

Author: Everett M. Rogers

Publisher: Simon and Schuster

Published: 1986-06-11

Total Pages: 292

ISBN-13: 0029271207

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The industrial nations of the world have become Information Societies. Advanced technologies have created a communication revolution, and the individual, through the advent of computers, has become an active participant in this process. The "human" aspect, therefore, is as important as technologically advanced media systems in understanding communication technology. The flagship book in the Series in Communication Technology & Society, Communication Technology introduces the history and uses of the new technologies and examines basic issues posed by interactive media in areas that affect intellectual, organization, and social life. Author and series co-editor Everett M. Rogers defines the field of communication technology with its major implications for researchers, students, and practitioners in an age of ever more advanced information exchange.


Perspectives on the Use of New Information and Communication Technology (ICT) in the Modern Economy

Perspectives on the Use of New Information and Communication Technology (ICT) in the Modern Economy

Author: Elena G. Popkova

Publisher: Springer

Published: 2018-06-04

Total Pages: 1192

ISBN-13: 3319908359

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This book includes the best works presented at the scientific and practical conference that took place on February 1, 2018 in Pyatigorsk, Russia on the topic “Perspectives on the use of New Information and Communication Technology (ICT) in the Modern Economy”. The conference was organized by the Institute of Scientific Communications (Volgograd, Russia), the Center for Marketing Initiatives (Stavropol, Russia), and Pyatigorsk State University (Pyatigorsk, Russia). The book present the results of research on the complex new information and communication technologies in the modern economy and law as well as research that explore limits of and opportunities for their usage. The target audience of this book includes undergraduates and postgraduates, university lecturers, experts, and researchers studying various issues concerning the use of new information and communication technologies in modern economies. The book includes research on the following current topics in modern economic science: new challenges and opportunities for establishing information economies under the influence of scientific and technical advances, digital economy as a new vector of development of the modern global economy, economic and legal aspects of using new information and communication technologies in developed and developing countries, priorities of using the new information and communication technologies in modern economies, platforms of communication integration in tourism using new information and communication technologies, and economic and legal managerial aspects and peculiarities of scientific research on the information society.


Current Trends in Communication and Information Technologies

Current Trends in Communication and Information Technologies

Author: Petro Vorobiyenko

Publisher: Springer Nature

Published: 2021-05-26

Total Pages: 438

ISBN-13: 3030763439

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This book highlights the most important research areas in Information and Communication Technologies as well as research in fields of telecommunication system characteristics at the physical level, deep discussion of telecommunication traffic and its performance indicators, studying of information systems technological parameters, review of public and special applications of information technologies. The book includes strictly selected results of the most interesting scientific research presented at the 10th International Conference “Infocommunications – Present and Future” (IPF’2020) that was held in Odesa, Ukraine. The respective chapters share in-depth and extended results in these areas with a view to resolving practically relevant and challenging issues including: 1. research of telecommunication system characteristics at the physical level: the discussion of various aspects of the signal transmission quality indicators analysis for solving practically important issues in telecommunication systems; 2. research of telecommunication traffic and its performance indicators: the significant aspects of research for forecasting of services characteristics of telecommunication systems; 3.research of information systems technological parameters: the discission of some effective technological solutions that can be used for the implementation of novel systems; 4. research of public and special applications of information technologies: the discussion of the various aspects of scientific and educational applications, etc. These results can be used in the implementation of novel systems and to promote the exchange of information in e-societies. Given its scope, the book offers a valuable resource for scientists, lecturers, specialists working at enterprises, graduate and undergraduate students who engage with problems in Information and Communication Technologies as well as Radio Electronics.


Communication, Technology and Cultural Change

Communication, Technology and Cultural Change

Author: Gary Krug

Publisher: SAGE

Published: 2005-01-13

Total Pages: 268

ISBN-13: 9780761972013

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With a foreword by Norman Denzin Communication and the history of technology have invariably been examined in terms of artefacts and people. Gary Krug argues that communication technology must be studied as an integral part of culture and lived-experience. Rather than stand in awe of the apparent explosion of new technologies, this book links key moments and developments in communication technology with the social conditions of their time. It traces the evolution of technology, culture, and the self as mutually dependent and influential. This innovative approach will be welcomed by undergraduates and postgraduates needing to develop their understanding of the cultural effects of communication technology, and the history of key communication systems and techniques.


Speaking of Health

Speaking of Health

Author: Institute of Medicine

Publisher: National Academies Press

Published: 2002-12-11

Total Pages: 377

ISBN-13: 0309072719

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We are what we eat. That old expression seems particularly poignant every time we have our blood drawn for a routine physical to check our cholesterol levels. And, it's not just what we eat that affects our health. Whole ranges of behaviors ultimately make a difference in how we feel and how we maintain our health. Lifestyle choices have enormous impact on our health and well being. But, how do we communicate the language of good health so that it is uniformly received-and accepted-by people from different cultures and backgrounds? Take, for example, the case of a 66 year old Latina. She has been told by her doctor that she should have a mammogram. But her sense of fatalism tells her that it is better not to know if anything is wrong. To know that something is wrong will cause her distress and this may well lead to even more health problems. Before she leaves her doctor's office she has decided not to have a mammogram-that is until her doctor points out that having a mammogram is a way to take care of herself so that she can continue to take care of her family. In this way, the decision to have a mammogram feels like a positive step. Public health communicators and health professionals face dilemmas like this every day. Speaking of Health looks at the challenges of delivering important messages to different audiences. Using case studies in the areas of diabetes, mammography, and mass communication campaigns, it examines the ways in which messages must be adapted to the unique informational needs of their audiences if they are to have any real impact. Speaking of Health looks at basic theories of communication and behavior change and focuses on where they apply and where they don't. By suggesting creative strategies and guidelines for speaking to diverse audiences now and in the future, the Institute of Medicine seeks to take health communication into the 21st century. In an age where we are inundated by multiple messages every day, this book will be a critical tool for all who are interested in communicating with diverse communities about health issues.


A History of Communication Technology

A History of Communication Technology

Author: Philip Loubere

Publisher: Routledge

Published: 2021-04-11

Total Pages: 310

ISBN-13: 0429556241

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This book is a comprehensive illustrated account of the technologies and inventions in mass communication that have accelerated the advancement of human culture and society. A History of Communication Technology covers a timeline in the history of mass communication that begins with human prehistory and extends all the way to the current digital age. Using rich, full-color graphics and diagrams, the book details the workings of various mass communication inventions, from paper-making, printing presses, photography, radio, TV, film, and video, to computers, digital devices, and the Internet. Readers are given insightful narratives on the social impact of these technologies, brief historical accounts of the inventors, and sidebars on the related technologies that enabled these inventions. This book is ideal for students in introductory mass communication, visual communication, and history of media courses, offering a highly approachable, graphic-oriented approach to the history of communication technologies. Additional digital resources for the book are available at https://comtechhistory.site/


Communication Shock

Communication Shock

Author: Ty Adams

Publisher: Cambridge Scholars Publishing

Published: 2015-09-04

Total Pages: 210

ISBN-13: 1443881414

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In the spirit of Alvin Toffler’s acclaimed works peering into the future of the technological society, Communication Shock is a concise history of communication technologies and an exploration of the possible social and human impacts of nanotechnology on the ecology of human communication. As we become increasingly more networked with communication technologies, we must come to understand and confront the social impact of these changes. More importantly, we must wisely choose in embracing or rejecting these technologies and exploring how we might do both by striking an appropriate balance. Grounded in communication theory and praxis, Communication Shock brings some objectivity to the discussion of technology, maps its development, and encourages a rational conversation about its potential problems and promise. It challenges readers to reach their own conclusions – about the future, imagined and unimaginable, about the fundamental values in conflict, and how one might choose to embrace or contest them to maintain individual autonomy in the face of increasingly ubiquitous marketing and technological change. Present and emerging communications technologies hold the promise for a bold new future, but they also have their inherent risks and drawbacks. Communication shock is the human response, conscious or unconscious, wherein the individual chooses to resist the growing pervasiveness of technology in his or her life by seeking ways to reduce or redirect new technologies or to reject the addition of such technologies altogether. Here is a framework for understanding the potential of the evolving technologies, determining which are essential and which are distractions from the life that one believes to be meaningful, and making informed choices for the life one wishes to live.


When Old Technologies Were New

When Old Technologies Were New

Author: Carolyn Marvin

Publisher: Oxford University Press

Published: 1990-05-24

Total Pages: 294

ISBN-13: 0198021380

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In the history of electronic communication, the last quarter of the nineteenth century holds a special place, for it was during this period that the telephone, phonograph, electric light, wireless, and cinema were all invented. In When old Technologies Were New, Carolyn Marvin explores how two of these new inventions--the telephone and the electric light--were publicly envisioned at the end of the nineteenth century, as seen in specialized engineering journals and popular media. Marvin pays particular attention to the telephone, describing how it disrupted established social relations, unsettling customary ways of dividing the private person and family from the more public setting of the community. On the lighter side, she describes how people spoke louder when calling long distance, and how they worried about catching contagious diseases over the phone. A particularly powerful chapter deals with telephonic precursors of radio broadcasting--the "Telephone Herald" in New York and the "Telefon Hirmondo" of Hungary--and the conflict between the technological development of broadcasting and the attempt to impose a homogenous, ethnocentric variant of Anglo-Saxon culture on the public. While focusing on the way professionals in the electronics field tried to control the new media, Marvin also illuminates the broader social impact, presenting a wide-ranging, informative, and entertaining account of the early years of electronic media.