Mobile Technology Consumption: Opportunities and Challenges
Mobile Technology Consumption: Opportunities and Challenges

Author: Ciaramitaro, Barbara L.

Publisher: IGI Global

Published: 2011-10-31

Total Pages: 255

ISBN-13: 161350151X

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Whether used for communication, entertainment, socio-economic growth, crowd-sourcing social and political events, monitoring vital signs in patients, helping to drive vehicles, or delivering education, mobile technology has been transformed from a mode to a medium. Mobile Technology Consumption: Opportunities and Challenges explores essential questions related to the cost, benefit, individual and social impact, and security risks associated with the rapid consumption of mobile technology. This book presents the current state of mobile technologies and their use in various domains including education, healthcare, government, entertainment, and emerging economic sectors.

Mobile Technology Consumption
Mobile Technology Consumption

Author: Barbara Ciaramitaro

Publisher:

Published: 2012

Total Pages: 243

ISBN-13: 9781613501528

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"This book explores essential questions related to the cost, benefit, individual and social impact, and security risks associated with the rapid consumption of mobile technology, covering the current state of mobile technologies and their use in various domains including education, healthcare, government, entertainment, and emerging economic sectors"--Provided by publisher.

Consumer-Driven Technologies in Healthcare: Breakthroughs in Research and Practice
Consumer-Driven Technologies in Healthcare: Breakthroughs in Research and Practice

Author: Management Association, Information Resources

Publisher: IGI Global

Published: 2018-07-06

Total Pages: 472

ISBN-13: 1522561994

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The world of medical technologies is undergoing a sea change in the domain of consumer culture. Having a grasp on what appeals to consumers and how consumers are making purchasing decisions is essential to the success of any organization that thrives by offering a product or service. As such, it is vital to examine the consumer-centered aspects of medical technological developments that have a patient-centered focus and allow patients to take part in their own personal health and wellness. Consumer-Driven Technologies in Healthcare: Breakthroughs in Research and Practice is a critical source of academic knowledge on the use of smartphones and other technological devices for cancer therapy, fitness and wellness, chronic disease monitoring, and other areas. The tracking of these items using technology has allowed consumers to take control of their own healthcare. Highlighting a range of pertinent topics such as clinical decision support systems, patient engagement, and electronic health records, this publication is an ideal reference source for doctors, nurse practitioners, hospital administrators, medical professionals, IT professionals, academicians, and researchers interested in advancing medical practice through technology.

Next-Generation Mobile and Pervasive Healthcare Solutions
Next-Generation Mobile and Pervasive Healthcare Solutions

Author: Machado, Jose

Publisher: IGI Global

Published: 2017-08-10

Total Pages: 305

ISBN-13: 1522528520

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Technology is changing the practice of healthcare by the ways medical information is stored, shared, and accessed. With mobile innovations, new strategies are unfolding to further advance processes and procedures in medical settings. Next-Generation Mobile and Pervasive Healthcare Solutions is an advanced reference source for the latest research on emerging progress and applications within mobile health initiatives and health informatics. Featuring coverage on a broad range of topics and perspectives such as electronic health records (EHR), clinical decision support systems, and medical ontologies, this publication is ideally designed for professionals and researchers seeking scholarly material on the increased use of mobile health applications.

Handbook of Research on Human Social Interaction in the Age of Mobile Devices
Handbook of Research on Human Social Interaction in the Age of Mobile Devices

Author: Xu, Xiaoge

Publisher: IGI Global

Published: 2016-06-16

Total Pages: 569

ISBN-13: 1522504702

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Digital innovations, such as mobile technologies, have had a significant impact on the way people relate to one another, as well as the way they obtain and distribute information. As mobile devices continue to evolve, it has become easier to socialize; however, these mobile advancements have also made certain aspects of interaction more complex. The Handbook of Research on Human Social Interaction in the Age of Mobile Devices features an interdisciplinary perspective on mobile innovations and the use of this technology in daily life. Investigating the successes, issues, and challenges of the utilization of mobile technology, this handbook of research is a comprehensive reference source for professionals, educators, policymakers, and students interested in the impact these devices have on digital interaction, media, and communication.

Engaging Consumers through Branded Entertainment and Convergent Media
Engaging Consumers through Branded Entertainment and Convergent Media

Author: Parreno, Jose Marti

Publisher: IGI Global

Published: 2015-04-30

Total Pages: 374

ISBN-13: 1466683430

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Branded entertainment is gaining popularity within marketing communications strategies. Blurring the lines between advertisements and editorial content, branded marketing provides advertisers and consumers with highly engaging media content that benefits them both. Engaging Consumers through Branded Entertainment and Convergent Media provides an interdisciplinary approach to connecting with the consumer through branding strategies in the entertainment and media fields. Featuring information regarding emergent research and techniques, this publication is a critical reference source for academics, university teachers, researchers and post-graduate students, as well as universities, advertising agencies, marketing directors, brand managers, and professionals interested in the usage and benefits of branded entertainment.

Empirical Research on Semiotics and Visual Rhetoric
Empirical Research on Semiotics and Visual Rhetoric

Author: Danesi, Marcel

Publisher: IGI Global

Published: 2018-02-23

Total Pages: 328

ISBN-13: 1522556230

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The study of symbols has long been considered a necessary field to unravel concealed meanings in symbols and images. These methods have since established themselves as staples in various fields of psychology, anthropology, computer science, and cognitive science. Empirical Research on Semiotics and Visual Rhetoric is a critical academic publication that examines communication through images and symbols and the methods by which researchers and scientists analyze these images and symbols. Featuring coverage on a wide range of topics, such as material culture, congruity theory, and social media, this publication is geared toward academicians, researchers, and students seeking current research on images, symbols, and how to analyze them.

Analyzing Digital Discourse and Human Behavior in Modern Virtual Environments
Analyzing Digital Discourse and Human Behavior in Modern Virtual Environments

Author: Baggio, Bobbe Gaines

Publisher: IGI Global

Published: 2016-02-09

Total Pages: 341

ISBN-13: 1466699000

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Though humans have been communicating through virtual mediators since the invention of the telephone, new technologies make the use of virtual communications even more immediate and pervasive than ever before. By understanding the theories and models behind virtual communication, one can understand the way society has been changed and how it will continue to do so. Analyzing Digital Discourse and Human Behavior in Modern Virtual Environments examines the implications of virtual communication and online interaction and the theories and trends associated with them. It will discuss and address the differences and challenges that develop when communicating virtually and explore the various influences virtual communication plays in work, education, and quotidian life. This title provides a foundation of emerging trends from which new theories and models of communication can grow. This book will become a cherished resource for academics, researchers, technology developers, students, and government or institutional leaders.

(R)evolutionizing Political Communication through Social Media
(R)evolutionizing Political Communication through Social Media

Author: Deželan, Tomaž

Publisher: IGI Global

Published: 2016-02-09

Total Pages: 356

ISBN-13: 1466698802

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Online platforms have widened the availability for citizen engagement and opportunities for politicians to interact with their constituents. The increasing use of these technologies has transformed methods of governmental communication in online and offline environments. (R)evolutionizing Political Communications through Social Media offers crucial perspectives on the utilization of online social networks in political discourse and how these alterations have affected previous modes of correspondence. Highlighting key issues through theoretical foundations and pertinent case studies, this book is a pivotal reference source for researchers, professionals, upper-level students, and consultants interested in the influence of emerging technologies in the political arena.

Exchanging Terrorism Oxygen for Media Airwaves: The Age of Terroredia
Exchanging Terrorism Oxygen for Media Airwaves: The Age of Terroredia

Author: Eid, Mahmoud

Publisher: IGI Global

Published: 2014-03-31

Total Pages: 367

ISBN-13: 1466657774

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Terroredia is a newly coined term by the editor, Dr. Mahmoud Eid, to explain the phenomenal, yet under-researched relationship between terrorists and media professionals in which acts of terrorism and media coverage are exchanged, influenced, and fueled by one another. Exchanging Terrorism Oxygen for Media Airwaves: The Age of Terroredia provides a timely and thorough discussion on a wide range of issues surrounding terrorism in relation to both traditional and new media. Comprised of insights and research from leading experts in the fields of terrorism and media studies, this publication presents various topics relating to Terroredia: understanding of terrorism and the role of the media, terrorism manifestations and media representations of terrorism, types of terrorism and media stereotypes of terrorism, terrorism tactics and media strategies, the war on terrorism, the function of terrorism and the employment of the media, new terrorism and new media, contemporary cases of terrorist-media interactions, the rationality behind terrorism and counterterrorism, as well as the responsibility of the media. This publication is of interest to government officials, media professionals, researchers, and upper-level students interested in learning more about the complex relationship between terrorism and the media.