MKTG5
MKTG5

Author: Joe F. Hair

Publisher: Cengage AU

Published: 2023-01-12

Total Pages: 29

ISBN-13: 0170453936

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MKTG5 offers a unique blended learning solution for instructors and students in introductory marketing subjects, in the university and vocational sectors. Paving a new way to both teach and learn, MKTG5 is designed to truly connect with today's busy, digitally focused student. The content in the easy-to-read text with tear-out review cards combines with an optional online component on the MindTap eLearning platform. New content covered in MKTG5 includes marketing and law, and emerging technologies.

MKTG, 5th  Edition
MKTG, 5th  Edition

Author: Charles W. Lamb

Publisher: Cengage Canada

Published: 2021-01-04

Total Pages: 33

ISBN-13: 0176910077

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MKTG, Fifth Canadian Edition, provides Introduction to Marketing students with an engaging learning experience. The growth of this text over the last 10 years has been shaped not only by reviews from instructors teaching the course, but also by focus groups with over 400 students. The engaging layout, where we consider the pedagogical value of photos, graphics, and white space, is one of the hallmarks of MKTG that students consistently comment they like the most. Within this thoroughly revised and updated edition, we have included over 175 new photos and figures, new feature boxes, and a new continuing case featuring Canadian company, Awake Chocolate. With MKTG, Fifth Canadian Edition, students not only learn the fundamentals of Marketing, but they also develop their soft skills, better preparing them for their careers!

Stock Guide
Stock Guide

Author: Standard and Poor's Corporation

Publisher:

Published: 2002

Total Pages: 1580

ISBN-13:

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Monthly statistical summary of 5100 stocks.

MKTG 8
MKTG 8

Author: Charles Lamb

Publisher: Cengage Learning

Published: 2014-02-10

Total Pages: 432

ISBN-13: 9781285432625

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4LTPress solutions give students the option to choose the format that best suits their learning preferences. This option is perfect for those students who focus on the textbook as their main course resource. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.