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Author: Walter LaFeber
Publisher: W. W. Norton & Company
Published: 2002-09-17
Total Pages: 193
ISBN-13: 0393323692
DOWNLOAD EBOOKExamines how the Nike corporation, using the popularity of Chicago basketball player Michael Jordan, impacted the economies and cultures of the world through its advertising campaign.
Author: Walter LaFeber
Publisher: W. W. Norton & Company
Published: 2002-09-17
Total Pages: 193
ISBN-13: 0393350525
DOWNLOAD EBOOKWalter LaFeber's timely analysis looks at the ways that triumphant capitalism, coupled with high-tech telecommunications, is conquering the nations of the world, one mind—one pair of feet—at a time. With Michael Jordan and the New Global Capitalism, Walter LaFeber has written a biography, a social history, and a far-ranging economic critique. From basketball prodigy to international phenomenon to seductive commercial ideal, Michael Jordan is the supreme example of how American corporations have used technology in a brave, massively wired new world to sell their products in every corner of the globe. LaFeber's examination of Nike and its particular dominion over the global marketplace is often scathing, while his fascinating mini-biography of Michael Jordan and the commercial history of basketball reveal much about American society. For this new paperback edition, LaFeber has added a chapter on globalization in a changed world, after mass protests and since September 11. "Bold, riveting....Brilliantly illuminates how hyper-US capitalism has spread its financial wings around the globe."—Douglas Brinkley "LaFeber brings an impressive intellect to bear on his subject."—Barbara Rudolph, Chicago Tribune
Author: Miguel A. Centeno
Publisher: John Wiley & Sons
Published: 2013-04-17
Total Pages: 361
ISBN-13: 0745655947
DOWNLOAD EBOOKThe global financial crisis has challenged many of our most authoritative economic ideologies and policies. After thirty years of reshaping the world to conform to the market, governments and societies are now calling for a retreat to a yet undefined new economic order. In order to provide a guide to what the twenty-first-century economy might look like, this book revisits the great project of Global Capitalism. What did it actually entail? How far did it go? What were its strengths and failings? By deconstructing its core ideas and examining its empirical record, can we gain clues about how to move forward after the crisis? Miguel Centeno and Joseph Cohen define capitalism as a historically-evolving and socially-constructed institution, rooted in three core economic activities trade, finance and marketing and identify the three key challenges that any new economic system will need to surmount inequality, governance, and environmental sustainability. This accessible and engaging book will be essential reading for students of economic sociology, and all those interested in the construction of our economic future.
Author: Kevin B. Witherspoon
Publisher: University of Arkansas Press
Published: 2018-12-01
Total Pages: 318
ISBN-13: 1682260763
DOWNLOAD EBOOKWinner, 2019 NASSH Book Award, Anthology. The Cold War was fought in every corner of society, including in the sport and entertainment industries. Recognizing the importance of culture in the battle for hearts and minds, the United States, like the Soviet Union, attempted to win the favor of citizens in nonaligned states through the soft power of sport. Athletes became de facto ambassadors of US interests, their wins and losses serving as emblems of broader efforts to shield American culture—both at home and abroad—against communism. In Defending the American Way of Life, leading sport historians present new perspectives on high-profile issues in this era of sport history alongside research drawn from previously untapped archival sources to highlight the ways that sports influenced and were influenced by Cold War politics. Surveying the significance of sports in Cold War America through lenses of race, gender, diplomacy, cultural infiltration, anti-communist hysteria, doping, state intervention, and more, this collection illustrates how this conflict remains relevant to US sporting institutions, organizations, and ideologies today.
Author: Frank P. Jozsa
Publisher: World Scientific
Published: 2009
Total Pages: 332
ISBN-13: 9812835709
DOWNLOAD EBOOKThis interesting book discusses the emergence and development of five extremely popular team sports OCo baseball, basketball, football-soccer, ice hockey and cricket OCo since the 1800s in 15 different countries. It addresses some of the most provocative, recent and unique economic and business issues associated with team sports in the various nations. For example, to what extent has each of these spectator sports prospered as industries, and will they expand into other regions of the world during the early to mid-2000s? This book answers these questions, and compares the performances of each country''s amateur, semiprofessional and/or professional sports leagues and their respective teams by providing detailed statistics and other relevant historical information."
Author: David L. Andrews
Publisher: State University of New York Press
Published: 2001-08-09
Total Pages: 340
ISBN-13: 0791490335
DOWNLOAD EBOOKMichael Jordan, Inc. seeks to make sense of a celebrated figure whose public existence illuminates a late capitalist order defined by the convergence of corporate and media interests. Using Michael Jordan as a vehicle for viewing the broader social, economic, political, and technological concerns that frame contemporary culture, the contributors focus on celebrity economy, corporate culture, identity politics, and the global marketplace—foundational pillars of contemporary cultural existence. They provide an introduction to late capitalism's pervasive and invasive cult of celebrity, examine the innovative corporate connections (particularly Jordan's association with Nike) largely responsible for Jordan's aggressively commodified being, excavate the cultural politics imbued within the racialized and sexualized nature of Jordan's identity, and demonstrate the global reach and influence that has accompanied the concerted commodification of Jordan by transnational corporations. This anthology represents both an intellectual expression of, and a political commitment to, the fact that Michael Jordan matters.
Author: David L. Porter
Publisher: Bloomsbury Publishing USA
Published: 2007-07-30
Total Pages: 208
ISBN-13: 0313080801
DOWNLOAD EBOOKWith the possible exceptions of boxer Muhammad Ali and baseball player Babe Ruth, no athlete has made a greater impact on American society-or in the world-than Michael Jordan. Follow the life of one of the most recognizable athletes and living brands inside this engaging and balanced biography. He is among the best-known and wealthiest athletes in the history of organized sports. With the possible exceptions of boxer Muhammad Ali and baseball player Babe Ruth, no athlete has made a greater impact on American society-or in the world-than Michael Jordan. Follow the life of one of the most recognizable athletes and living brands inside this engaging and balanced biography. When basketball stars Larry Bird and Magic Johnson retired in the early 1990s, Michael almost single-handedly propelled the NBA to stratospheric levels of success and international visibility. As a player for the Chicago Bulls, he generated instant crowd thrills with his record-setting drives and dunks, selling countless books, newspapers, videotapes, NBA game tickets, and hours of television time. The NBA promoted Michael, basing its popularity on his image as the greatest showman in sports history. Yet his sports hero status extends beyond NBA records. Michael changed the game by becoming the most effectively marketed athlete of his generation. Nike and many other companies rode-and continue to ride-on the coattails of Air Jordan's legend. Author David Porter highlights Jordan's on and off the court accomplishments and examines his relationship with Chicago Bulls' coaches, his commercial endorsements, and his current role as part-owner of the Charlotte Bobcats. A chronology, photos, career stats, and a bibliography of print and electronic resources round out this biography of one of the most influential athletes of the twentieth century.
Author: David K. Wiggins
Publisher: University of Arkansas Press
Published: 2008-02-01
Total Pages: 474
ISBN-13: 1557288763
DOWNLOAD EBOOKThe original essays in this comprehensive collection examine the lives and sports of famous and not-so-famous African American male and female athletes from the nineteenth century to today. Here are twenty insightful biographies that furnish perspectives on the changing status of these athletes and how these changes mirrored the transformation of sports, American society, and civil rights legislation. Some of the athletes discussed include Marshall Taylor (bicycling), William Henry Lewis (football), Jack Johnson, Satchel Paige, Jesse Owens, Joe Lewis, Alice Coachman (track and field), Althea Gibson (tennis), Wilma Rudolph, Bill Russell, Jim Brown, Arthur Ashe, Michael Jordan, Tiger Woods, and Venus and Serena Williams.
Author: Roland Lazenby
Publisher: Little, Brown
Published: 2014-05-06
Total Pages: 720
ISBN-13: 0316228761
DOWNLOAD EBOOKThe definitive biography of a legendary athlete. The Shrug. The Shot. The Flu Game. Michael Jordan is responsible for sublime moments so ingrained in sports history that they have their own names. When most people think of him, they think of his beautiful shots with the game on the line, his body totally in sync with the ball -- hitting nothing but net. But for all his greatness, this scion of a complex family from North Carolina's Coastal Plain has a darker side: he's a ruthless competitor and a lover of high stakes. There's never been a biography that encompassed the dual nature of his character and looked so deeply at Jordan on and off the court -- until now. Basketball journalist Roland Lazenby spent almost thirty years covering Michael Jordan's career in college and the pros. He witnessed Jordan's growth from a skinny rookie to the instantly recognizable global ambassador for basketball whose business savvy and success have millions of kids still wanting to be just like Mike. Yet Lazenby also witnessed the Michael Jordan whose drive and appetite are more fearsome and more insatiable than any of his fans could begin to know. Michael Jordan: The Life explores both sides of his personality to reveal the fullest, most compelling story of the man who is Michael Jordan. Lazenby draws on his personal relationships with Jordan's coaches; countless interviews with Jordan's friends, teammates, and family members; and interviews with Jordan himself to provide the first truly definitive study of Michael Jordan: the player, the icon, and the man.
Author:
Publisher:
Published: 1999-12
Total Pages: 32
ISBN-13:
DOWNLOAD EBOOKMonthly current affairs magazine from a Christian perspective with a focus on politics, society, economics and culture.
