Marketing Margins for Sugar
Author: Lawrence Clark Larkin
Publisher:
Published: 1959
Total Pages: 16
ISBN-13:
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Author: Lawrence Clark Larkin
Publisher:
Published: 1959
Total Pages: 16
ISBN-13:
DOWNLOAD EBOOKAuthor: United States. Agricultural Marketing Service. Marketing Research Division
Publisher:
Published: 1957
Total Pages: 32
ISBN-13:
DOWNLOAD EBOOKAuthor: Milton Hyrum Harris
Publisher:
Published: 1927
Total Pages: 674
ISBN-13:
DOWNLOAD EBOOKAuthor: United States. Department of Agriculture
Publisher:
Published: 1952
Total Pages: 908
ISBN-13:
DOWNLOAD EBOOKAuthor: L.C. Polopolus
Publisher: Elsevier
Published: 1991-09-30
Total Pages: 390
ISBN-13: 0444599614
DOWNLOAD EBOOKMarketing Sugar and Other Sweeteners was written to fill a large void of literature on the marketing aspects of an important sector of the food market. In fact, there are no books available on this subject.The intent of this book is to provide a readable, non-technical publication which provides a comprehensive presentation of major issues, trends, data, and likely outcomes of sweetener marketing. The emphasis is upon presentation of the real world operation of sugar and other sweetener markets as opposed to a theoretical model of sweetener markets. This objective requires probing into private market institutions such as sugar brokerage, as well as publicly instituted sugar policies of the American federal government.All of the participants in sweetener production, marketing, and policy will find this book useful.
Author:
Publisher:
Published: 1947
Total Pages: 400
ISBN-13:
DOWNLOAD EBOOKAuthor: Jeremy Groskopf
Publisher: Indiana University Press
Published: 2021-12-07
Total Pages: 295
ISBN-13: 0253059364
DOWNLOAD EBOOKBetween the advent of print advertising and the dawn of radio came cinema ads. These ads, aimed at a captive theater audience, became a symbol of the developing binary between upper-class film consumption and more consumerist media. In Profit Margins, Jeremy Groskopf examines how the ad industry jockeyed for direct advertisement space in American motion pictures. In fact, advertisers, who recognized the import of film audiences, fought exhibitors over what audiences expected in a theater outing. Looking back at these debates in four case studies, Groskopf reveals that advertising became a marker of class distinctions in the cinema experience as the film industry pushed out advertisers in order to create a space free of ads. By restricting advertising, especially during the rise of high-class, palatial theaters, the film industry continued its ongoing effort to ascend the cultural hierarchy of the arts. An important read for film studies and the history of marketing, Profit Margins exposes the fascinating truth surrounding the invention of cinema advertising techniques and the resulting rhetoric of class division.
Author:
Publisher:
Published: 1952
Total Pages: 492
ISBN-13:
DOWNLOAD EBOOKAuthor: Economic Research Service (U.S.)
Publisher:
Published:
Total Pages: 84
ISBN-13:
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