Market Assessment Study of New Media Learning Materials
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Published: 1996
Total Pages: 0
ISBN-13:
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Author:
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Published: 1996
Total Pages: 0
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DOWNLOAD EBOOKAuthor: Canada. Human Resources Development Canada
Publisher:
Published: 1996
Total Pages:
ISBN-13: 9781896717005
DOWNLOAD EBOOKAuthor: Canada. Industry Canada
Publisher: Industry Canada
Published: 1996
Total Pages: 574
ISBN-13:
DOWNLOAD EBOOKAuthor: Canada. Industry Canada
Publisher:
Published: 1996
Total Pages: 377
ISBN-13:
DOWNLOAD EBOOKAuthor: Canada. Department of Industry
Publisher:
Published: 1996
Total Pages:
ISBN-13:
DOWNLOAD EBOOKAuthor: Canadian Association of Geographers. Ontario Divison. Meeting
Publisher: Peterborough, Ont. : Department of Geography, Trent University
Published: 1997
Total Pages: 402
ISBN-13:
DOWNLOAD EBOOKAuthor: Nripendra P. Rana
Publisher: Springer Nature
Published: 2019-11-11
Total Pages: 337
ISBN-13: 3030243745
DOWNLOAD EBOOKThis book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Author: Becker Professional Education
Publisher: Becker Professional Education Ltd
Published: 2017-04-15
Total Pages: 594
ISBN-13: 1785665103
DOWNLOAD EBOOKACCA Approved and valid for exams from 01 Sept 2017 up to 30 June 2018 - Becker's P3 Business Analysis Study Text has been approved and quality assured by the ACCA's examining team.