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Author: David Lee King
Publisher: ALA Editions
Published: 2015
Total Pages: 0
ISBN-13: 9780838959497
DOWNLOAD EBOOKAddresses the management of social media channels: setting goals, assigning roles for staff, and using analytical tools to measure effectiveness.
Author: Nina Verishagen
Publisher: Chandos Publishing
Published: 2018-11-26
Total Pages: 302
ISBN-13: 008102410X
DOWNLOAD EBOOKSocial Media: The Academic Library Perspective provides a step-by-step guide on social media as written by somebody who has already done the work. Made up of case studies written by authors at various institutions who provide different perspectives on their institution's use of social media, the book highlights successes and failures, while also focusing on tips for social media management in the academic library that anybody in the community can interpret and adapt. Social media platforms are dealt with systematically, making this an essential guide for librarians who want to use social media to the benefit of their library. - Includes a step-by-step guide on the use of social media for academic libraries - Presents practical experience leveraged in the form of case studies - Provides quick, concise, and systematic recommendations for the use of social media - Written by academic librarians for academic librarians
Author: Phil Bradley
Publisher: Facet Publishing
Published: 2015-01-15
Total Pages: 193
ISBN-13: 185604713X
DOWNLOAD EBOOKSocial Media for Creative Libraries explains how librarians and information professionals can use online tools to communicate more effectively, teach people different skills and to market and promote their service faster, cheaper and more effectively. Based on his acclaimed work How to Use Web 2.0 in Your Library, Phil Bradley has restructured and comprehensively updated this new book to focus on the activities that information professionals carry out on a daily basis, before then analysing and explaining how online tools can assist them in those activities. The book includes: - a discussion of authority checking and why information professionals are needed more than ever in a social media world - a guide to creating great presentations online - how online tools can make teaching and training sessions easier and more enjoyable for information professionals - useful tips for implementing new strategies in libraries and a discussion of the practicalities of library marketing and promotion - how to create a good social media policy and why - a look at a few social media disasters and how they could have been avoided Readership: Packed with features and accompanied by introductory videos on the Facet Publishing YouTube channel, Social Media for Creative Libraries is essential reading for all library and information professionals.
Author: Daniella Smith
Publisher: Chandos Publishing
Published: 2018-07-20
Total Pages: 212
ISBN-13: 0081024126
DOWNLOAD EBOOKGrowing Your Career with Social Media presents social media tools, current trends and professional development strategies to help busy librarians remain up-to-date. This title offers advice from librarians on how to use social media for career development and continuing education. Advice is based on accumulated experience from professionals who have incorporated social media into their professional lives. The book includes interviews and suggests ways librarians can use social media as a tool for self-promotion. It includes tables of social media tools and their potential uses, and also provides resources, lists, organizations and information on librarians currently active in social media. - Gives strategies, resources, and social media tools for career advancement in librarianship - Presents interviews from experienced librarians on how best to use social media - Offers real-world experience of great use to practicing librarians - Incorporates original research unique to this book, which librarians can use - Includes practical resources so librarians can start using social media tools immediately
Author: Tella, Adeyinka
Publisher: IGI Global
Published: 2014-12-31
Total Pages: 414
ISBN-13: 1466674164
DOWNLOAD EBOOKAs social technologies continue to evolve, it is apparent that librarians and their clientele would benefit through participation in the digital social world. While there are benefits to implementing these technologies, many libraries also face challenges in the integration and usage of social media. Social Media Strategies for Dynamic Library Service Development discusses the integration of digital social networking into library practices. Highlighting the advantages and challenges faced by libraries in the application of social media, this publication is a critical reference source for professionals and researchers working within the fields of library and information science, as well as practitioners and executives interested in the utilization of social technologies in relation to knowledge management and organizational development.
Author: Scott Stone
Publisher: A-R Editions, Inc.
Published: 2019-01-01
Total Pages: 188
ISBN-13: 0895798751
DOWNLOAD EBOOKMany music librarians are tasked with reaching out to their primary user groups, but don’t know how to start this process, or need new ideas to spur them forward. Outreach for Music Librarians is a manual designed to provide immediate, practical help in the planning, implementation, and assessment of outreach projects. This manual is divided into three sections: (1) foundational principles to be kept in mind no matter the project; (2) an introduction to six different outreach projects with all the information needed to implement; and (3) case studies of outreach projects at four vastly different libraries. While this manual is aimed at newer practitioners, Outreach for Music Librarians provides such a wide breadth of information that even experienced music librarians should find new inspiration and should include it in their own collections.
Author: Laura Solomon
Publisher: American Library Association
Published: 2013
Total Pages: 226
ISBN-13: 0838911609
DOWNLOAD EBOOKThe vast array of social media options present a challenge: it’s tough to keep current, let alone formulate a plan for using these tools effectively. Solomon, a librarian with extensive experience in web development, design, and technology, cuts to the chase with this invaluable guide to using social media in any kind of library. With a straightforward and pragmatic approach, she broadens her best-selling ALA Editions Special Report on the topic and Presents an overview of the social media world, providing context for services like Facebook, Twitter, and YouTube, and analyzes how adults’ and teens’ use of social media impacts the library Offers advice on easy ways to use these tools on a daily basis, with planning strategies for posting and scheduling Addresses the fine points of Facebook, comparing the various types of profiles and accounts Guides readers in the basics of crafting eye-catching status updates, and other social media best practices Shows how to manage and monitor accounts, including pointers on dealing with negative feedback Including a bibliography of additional resources, Solomon’s guide will empower libraries to use social media as a powerful tool for marketing, outreach, and advocacy.
Author: Carol Smallwood
Publisher: Rowman & Littlefield
Published: 2014-12-23
Total Pages: 317
ISBN-13: 1442243570
DOWNLOAD EBOOKCreative Management of Small Public Libraries in the 21st Century isan anthology on small public libraries as centers of communities serving populations under 25,000 that make up most of the public library systems in the United States. A wide selection of topics was sought from contributors with varied backgrounds reflecting the diversity of small public libraries. The thirty-two chapters are arranged: Staff; Programming; Management; Technology; Networking; Fundraising; User Services and provide tools to lead a local public library with relevant and successful services. This volume shares a common sense approach to providing a small (in staff size or budget) but mighty (in impact and outcome) public library service. The contributors demonstrate that by turning the service delivery team outward to the community with enthusiasm and positive energy, it is possible to achieve significant results. Many chapters summarize best practices that can serve as checklists for the novice library director or as a review for the more seasoned manager working through new responsibilities. Chapters are tactical, focusing on specific issues for managers such as performance evaluations, effective programming, or e-reader services. Time management is crucial in a small or rural public library as well as the challenges associated with managing Friends and volunteers. While most public libraries do not have the resources to satisfy customer expectations for instant gratification, ultra-convenience and state-of-the-art technologies, The authors of this book details strategies and methods for providing top-notch customer service while moving beyond customer service to the creation of meaningful customer relationships. This volume makes an important contribution to the literature by reminding us that public libraries transform communities of every size. In fact, never before has the role of the public library been a more critical thread in the fabric of community life.
Author: Charles Harmon
Publisher: Scarecrow Press
Published: 2013-02-13
Total Pages: 119
ISBN-13: 0810887495
DOWNLOAD EBOOKIn this book, nine librarians from across the country describe their libraries’ best practices in this key area. Their contributions range from all-encompassing customer service policies and models any library can both adapt and be proud of to micro-approaches that emphasize offering excellent user-focused technology planning, picture book arrangement with patrons in mind, Web 2.0 tools to connect users with the library, establishing good service delivery chains, and making your library fantastic for homeschoolers. As past Public Library Association President Audra Caplan writes in her introduction to this book, “There is nothing magical about providing excellent customer service; it just takes the right people, the right philosophy and the passion to make it a reality.” If you’ve got all that, here are the best practices to make stellar customer service a reality for your library’s users.
Author: Scott W.H. Young
Publisher: Rowman & Littlefield
Published: 2017-09-01
Total Pages: 177
ISBN-13: 1442270527
DOWNLOAD EBOOKUsing Social Media to Build Library Communities: A LITA Guide is a community-building action manual for practitioners across the profession. By bringing together an array of perspectives to explore community building through social media, this book serves as the go-to resource for professionals who want to take social media beyond marketing and promotion to build an inclusive and engaged community of library users. Each chapter contains clear explanations of important topics for building communities through social media, and readers will come away with cohesive approaches for their own libraries. Using Social Media to Build Library Communities demonstrates that an energetic and committed community exists to help and guide fellow community builders.
