Making Trade Missions Work
Author: Huub Ruël
Publisher: Emerald Group Publishing
Published: 2018-12-10
Total Pages: 94
ISBN-13: 1786354721
DOWNLOAD EBOOKThis book provides a unique perspective on and approach to trade missions and how to make them more successful. By combining research and practice-based insights from international business and international relations it proposes an approach to trade missions focusing on preparation, visiting and the follow-up stage.