High Growth Handbook is the playbook for growing your startup into a global brand. Global technology executive, serial entrepreneur, and angel investor Elad Gil has worked with high-growth tech companies including Airbnb, Twitter, Google, Stripe, and Square as they’ve grown from small companies into global enterprises. Across all of these breakout companies, Gil has identified a set of common patterns and created an accessible playbook for scaling high-growth startups, which he has now codified in High Growth Handbook. In this definitive guide, Gil covers key topics, including: · The role of the CEO · Managing a board · Recruiting and overseeing an executive team · Mergers and acquisitions · Initial public offerings · Late-stage funding. Informed by interviews with some of the biggest names in Silicon Valley, including Reid Hoffman (LinkedIn), Marc Andreessen (Andreessen Horowitz), and Aaron Levie (Box), High Growth Handbook presents crystal-clear guidance for navigating the most complex challenges that confront leaders and operators in high-growth startups.
The phenomenal success of the iPhone, iPad and the iPod touch has ushered in a “gold rush” for developers, but with well over 300,000 apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iOS app requires a lot of organization and some strategic planning. Updated and expanded for iOS 4, this bestselling book will show you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store. The Business of iPhone and iPad App Development was written by experienced developers with business backgrounds, taking you step-by-step through cost effective marketing techniques that have proven successful for professional iOS app creators—perfect for independent developers on shoestring budgets. No prior business knowledge is required. This is the book you wish you had read before you launched your first app!
In the new knowledge-based economy, information technology is a major field of employment. However, the fast pace of technological innovation, globalization, and the volatile stock market have made IT an increasingly risky business for some employees more than for others. This volume examines how women and older workers in small IT companies are disproportionately vulnerable to economic uncertainty within their industry. Drawing on original survey and interview data, the authors explore how gender and age affect work and workplace culture to produce a fresh contribution to the literature on inequality.
Healthcare improvements is constantly relevant and an important topic. Healthcare is frequently being called upon to be more cost-efficient and still fulfil demands regarding waiting times, quality and availability. Experience from structural changes in other contexts gives reason to be positive about the potential for logistics improvements in the healthcare sector as well. From a logistics perspective patients pass different care functions, units, organisations and health facilities. It is assumed that logistics management knowledge applied in healthcare can lead to lower costs, shorter waiting times, better patient service, shorter treatment times and increased capacity. This dissertation therefore presents an exploration of how logistics management theories can be operationalised in a healthcare context to understand care chain effectiveness. Theoretically, the operationalisation is done by systems theory creating compatibility between logistics management theories and the healthcare context. As a first step, features for a logistics system forms features for achieving care chain effectiveness. High care chain effectiveness is thus a desired condition and the care delivery system is the tool to achieve it. As the final step in the operationalisation the features for care chain effectiveness are in turn used to analyse today’s practices. Empirically, the research is based on qualitative data from a single case study with multiple units of analysis. It includes four care units at one of Sweden’s university hospitals, where the data is gathered through interviews, insight into management systems and document analysis. One of the main results is the 21 areas identified for analysing today’s practices by means of features for care chain effectiveness. Another main result is the four important concepts revealed through the operationalisation: Lead time - the episode of care from order to delivery as the amount of time for patient cases between first contact with healthcare and the last.Patient order fulfilment - fulfilment of patients’ needs, broken down into several smaller steps performed over time within different care units in one or several organisations, consisting of five sub-processes - order handling, diagnosis, treatment, follow-up, and discharge.True demand – patients’ needs that is to be met and thus sets what care to deliver, i.e. the production plan and the subordinate resource plan.System boundaries - defines which care units to include when focusing on the care delivery system’s performance as a whole and should be more important than the performance and productivity of each individual care unit. A number of direct suggestions for care chain improvement can also be found in the concluding remarks, for example that objectives linked to economic influx or penalty narrow the system and that lead time data on an aggregated level is needed to cover episodes of care. The theoretical contribution of the dissertation is to the field of logistics management through the methodological development of using these theories in a new context. The managerial contribution is to healthcare managers through providing opportunities to improve care chains primarily by means of a greater understanding of care delivery systems.
Updated and expanded for the new Apple iOS8, The Business of iOS App Development, Third Edition shows you how to incorporate marketing and business savvy into every aspect of the design and development process, giving your app the best possible chance of succeeding in the App Store. This book is written by experienced developers with business backgrounds, taking you step-by-step through cost-effective marketing techniques that have proven successful for professional iOS app creators—perfect for independent developers on shoestring budgets. No prior business knowledge is required. The phenomenal success of the iPhone, iPad and the iPod touch have ushered in a "gold rush" for developers, but with well over a million apps in the highly competitive App Store, it has become increasingly difficult for new apps to stand out in the crowd. Achieving consumer awareness and sales longevity for your iOS app requires a lot of organization and some strategic planning. This is the book you wish you had read before you launched your first app!
For more than 20 years, this has been the best selling guide to software engineering for students and industry professionals alike. This edition has been completely updated and contains hundreds of new references to software tools.
Kevin McGibben has provided us with a long needed "how to" book on developing international markets. His book is constructed both from his research and teaching, and from years of developing international markets for his own company and other companies for whom he has consulted. It is targeted to both business professionals that are pursuing international markets as well as graduate business students looking to learn the ropes of international business and marketing. -Ernest J. Scalberg, Dean of the Fisher Graduate School of International Business Monterey Institute of International Studies Monterey, California American Developer introduces the concept of 'international market development' as an enterprise's effort to extend business outside its home country market. McGibben describes the concept and explains how various functional areas of an organization can drive international expansion. With 15 years of international market development experience, McGibben uses engaging anecdotal experiences to introduce concepts to the reader. Whether studying international business, managing an international assignment or an executive of a global enterprise, American Developer is a unique "how to" resource that plainly presents a combination of marketing and business planning tools that the reader can use to launch and thrive in their international business career.
"Award-winning reporter Sarah Frier reveals an inside, never-before-told, behind-the-scenes look at how Instagram defied the odds to become one of the most culturally defining apps of the decade"--
Learn the skills you need to be a lead developer, with expert advice on mentoring teams, handling clients and project managers, and keeping your head in emergencies. In the Lead Developer Career Guide you’ll discover: What a lead developer does Writing effective technical documentation Improving development processes Communicating with non-technical clients Mentoring and inspiring a team Delivering negative feedback The Lead Developer Career Guide teaches you how to go from individual contributor to successful lead developer. It’s full of insider tips, tricks, and strategies taken from author Shelley Benhoff’s 20-year career in technology, with vital insights for navigating the challenges and expectations of the lead developer role. This one-of-a-kind book shows you how critical thinking and communication skills can upgrade your career. Purchase of the print book includes a free eBook in PDF and ePub formats from Manning Publications. About the technology A successful lead developer is the tech expert responsible for mentoring fellow developers, making decisions about architecture, and ensuring that a team delivers quality software. This guide helps you grow from individual contributor into team leader. About the book Lead Developer Career Guide is filled with interviews and real-world case studies from industry professionals and esteemed tech experts. You’ll learn how to become the face for your development team, gathering feedback from your coworkers and communicating with clients and stakeholders. You’ll learn to reliably calculate project estimates and even plan a project from scratch. You’ll master mentoring techniques, learn how to maintain your mental health in stressful projects, and even battle imposter syndrome. By the time you’re finished, you’ll have a unique balance of soft skills and technical expertise. About the reader If you’re a junior developer, this guide will help you plan your career path to becoming a technical lead. If you’re a senior developer, you’ll master the leadership abilities that will turn your technical knowledge into an asset for your whole team. If you’re a team leader, hand this book to your best developer to help them mature into the role of lead. About the author Shelley Benhoff has over twenty years of experience in tech as a business owner, author, and speaker. She teaches leadership, communication, Docker, and Sitecore development. Shelley is currently a co-owner of HoffsTech, LLC.
Discover design ideas that will help you rethink your space in terms of style and sustainable living. Rethink: The Way You Live inspires and challenges. Filled with evocative images of homes around the globe, the book illustrates how design game-changers are weaving age-old resourcefulness with new technology, creativity with sustainability to construct a more meaningful existence. We can think small (bringing more nature inside) or big (installing moving walls for multifunctional spaces), but the point is to rethink our design choices today for a more sustainable tomorrow. Beautiful and informative, Rethink reveals how to build a better world from the inside out.
