Neuromanagement

Neuromanagement

Author: AA. VV.

Publisher: LED Edizioni Universitarie

Published: 2021-09-02T00:00:00+02:00

Total Pages: 205

ISBN-13: 885513048X

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Why is there a need today for a new discipline such as neuromanagement? The volume deals with the theme of the applications of neuroscience to organizational contexts evaluating the current impact, the potential for future developments, as well as the critical issues related to neuroscientific paradigms and investigation techniques typical of the neuroscience domain. The first section of the book focuses on the “neuroscientific mindset” for changing, considering, between the other, how leadership can be discovered and empowered by a neuroscientific approach; the neurophysiological components of motivation involved in the pleasure of working and committing for social rewards, positive reinforces, and learning; the practical applications to promote change in the company; how neuromanagement allows us to evaluate and enhance individuals’ executive functions through neuroassessment protocols. The second section suggests well-being and safety as economic leverages, dealing with the issues of promoting trust, managing stress, and applying novel neuroscientific techniques for neuroenhancement. The third section is entitled technology and innovative homo sapiens and describes two main themes: big data application in the company and their possible intersection with the neuroscientific field; moral decision-making processes, able to have an impact on the whole organization and its single members. Or, in other words, this book explores how to discover human beings in organizations through their brains.


Management, Organisations and Artificial Intelligence

Management, Organisations and Artificial Intelligence

Author: Piotr Buła

Publisher: Routledge Studies in Innovation, Organizations and Technology

Published: 2023-05

Total Pages: 0

ISBN-13: 9781032025834

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This book combines academic research with practical guidelines in methods and techniques to supplement existing knowledge relating to organizational management in the era of digital acceleration. It offers a simple layout with concise but rich content presented in an engaging, accessible style and the authors' holistic approach is unique in the field. From a universalist perspective, the book examines and analyzes the development of, among others, Industry 4.0, artificial intelligence (AI), AI 2.0, AI systems and platforms, algorithmics, new paradigms of organization management, business ecosystems, data processing models in AI-based organizations and AI strategies in the global perspective. An additional strength of the book is its relevance and contemporary nature, featuring information, data, forecasts or scenarios reaching up to 2030. How does one build, step by step, an organization that will be based on artificial intelligence technology and gain measurable benefits from it, for instance, as a result of its involvement in the creation of the so-called mesh ecosystem? The answer to this and many other pertinent questions are provided in this book. This timely and important book will appeal to scholars and students across the fields of organizational management and innovation and technology management, as well as managers, educators, scientists, entrepreneurs, innovators and more.


Your Brain at Work

Your Brain at Work

Author: David Rock

Publisher: Harper Collins

Published: 2009-10-06

Total Pages: 310

ISBN-13: 0061943541

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In Your Brain at Work, David Rock takes readers inside the heads—literally—of a modern two-career couple as they mentally process their workday to reveal how we can better organize, prioritize, remember, and process our daily lives. Rock, the author of Quiet Leadership and Personal Best, shows how it’s possible for this couple, and thus the reader, not only to survive in today’s overwhelming work environment but succeed in it—and still feel energized and accomplished at the end of the day.


Organizational Neuroscience

Organizational Neuroscience

Author: David A. Waldman

Publisher: Emerald Group Publishing Limited

Published: 2015-12-14

Total Pages: 0

ISBN-13: 9781785604317

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This volume aims to introduce organizational researchers and practitioners to the role of neuroscience in building theory, research methodologies and practical applications. The volume introduces the field of organizational neuroscience and explores its influence on topics such as leadership, ethics and moral reasoning.


Complex Situations in Coaching

Complex Situations in Coaching

Author: Dima Louis

Publisher: Routledge

Published: 2019-04-05

Total Pages: 220

ISBN-13: 042950912X

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Complex Situations in Coaching is a collection of 20 typical yet underdiscussed issues in coaching, ranging from value conflicts, multiple agendas, power dynamics, and emotion management, to the role of money, etc. Organized into ten chapters, they are positioned into the literature and commented on by world-class coaches, coaching researchers, educators, and program directors. This plurality of voices is designed to foster dialogue, questions, and solutions; this setting, supportive of reflexivity, critical thinking, and diversity awareness, is essential to the development and education of coaches in an increasingly complex world where ready-made solutions prove limited. Thus, beyond a 'toolkit approach', this book engages in a thought-provoking and multi-perspective journey in support of the professionalization and continuous education of coaches, instructors, and/or supervisors.


Neuromarketing

Neuromarketing

Author: Leon Zurawicki

Publisher: Springer Science & Business Media

Published: 2010-09-02

Total Pages: 291

ISBN-13: 3540778292

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Over the last 10 years advances in the new field of neuromarketing have yielded a host of findings which defy common stereotypes about consumer behavior. Reason and emotions do not necessarily appear as opposing forces. Rather, they complement one another. Hence, it reveals that consumers utilize mental accounting processes different from those assumed in marketers' logical inferences when it comes to time, problems with rating and choosing, and in post-purchase evaluation. People are often guided by illusions not only when they perceive the outside world but also when planning their actions - and consumer behavior is no exception. Strengthening the control over their own desires and the ability to navigate the maze of data are crucial skills consumers can gain to benefit themselves, marketers and the public. Understanding the mind of the consumer is the hardest task faced by business researchers. This book presents the first analytical perspective on the brain - and biometric studies which open a new frontier in market research.


Neuroeconomics

Neuroeconomics

Author: Paul W. Glimcher

Publisher: Academic Press

Published: 2013-08-13

Total Pages: 606

ISBN-13: 0123914698

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In the years since it first published, Neuroeconomics: Decision Making and the Brain has become the standard reference and textbook in the burgeoning field of neuroeconomics. The second edition, a nearly complete revision of this landmark book, will set a new standard. This new edition features five sections designed to serve as both classroom-friendly introductions to each of the major subareas in neuroeconomics, and as advanced synopses of all that has been accomplished in the last two decades in this rapidly expanding academic discipline. The first of these sections provides useful introductions to the disciplines of microeconomics, the psychology of judgment and decision, computational neuroscience, and anthropology for scholars and students seeking interdisciplinary breadth. The second section provides an overview of how human and animal preferences are represented in the mammalian nervous systems. Chapters on risk, time preferences, social preferences, emotion, pharmacology, and common neural currencies—each written by leading experts—lay out the foundations of neuroeconomic thought. The third section contains both overview and in-depth chapters on the fundamentals of reinforcement learning, value learning, and value representation. The fourth section, "The Neural Mechanisms for Choice, integrates what is known about the decision-making architecture into state-of-the-art models of how we make choices. The final section embeds these mechanisms in a larger social context, showing how these mechanisms function during social decision-making in both humans and animals. The book provides a historically rich exposition in each of its chapters and emphasizes both the accomplishments and the controversies in the field. A clear explanatory style and a single expository voice characterize all chapters, making core issues in economics, psychology, and neuroscience accessible to scholars from all disciplines. The volume is essential reading for anyone interested in neuroeconomics in particular or decision making in general. - Editors and contributing authors are among the acknowledged experts and founders in the field, making this the authoritative reference for neuroeconomics - Suitable as an advanced undergraduate or graduate textbook as well as a thorough reference for active researchers - Introductory chapters on economics, psychology, neuroscience, and anthropology provide students and scholars from any discipline with the keys to understanding this interdisciplinary field - Detailed chapters on subjects that include reinforcement learning, risk, inter-temporal choice, drift-diffusion models, game theory, and prospect theory make this an invaluable reference - Published in association with the Society for Neuroeconomics—www.neuroeconomics.org - Full-color presentation throughout with numerous carefully selected illustrations to highlight key concepts