Health Communication Theory

Health Communication Theory

Author: Teresa L. Thompson

Publisher: John Wiley & Sons

Published: 2021-02-24

Total Pages: 368

ISBN-13: 1119574439

DOWNLOAD EBOOK

Assembles the most important theories in the field of health communication in one comprehensive volume, designed for students and practitioners alike Health Communication Theory is the first book to bring together the theoretical frameworks used in the study and practice of creating, sending, and receiving messages relating to health processes and health care delivery. This timely volume provides easy access to the key theoretical foundations on which health communication theory and practice are based. Students and future practitioners are taught how to design theoretically-grounded research, interventions, and campaigns, while established scholars are presented with new and developing theoretical frameworks to apply to their work. Divided into three parts, the volume first provides a summary and history of the field, followed by an overview of the essential theories and concepts of health communication, such as Problematic Integration Theory and the Cultural Variance Model. Part Two focuses on interpersonal communication and family interaction theories, provider-patient interaction frameworks, and public relations and organizational theories. The final part of the volume centers on theories relevant to information processing and cognition, affective impact, behavior, message effects, and socio-psychology and sociology. Edited by two internationally-recognized experts with extensive editorial and scholarly experience, this first-of-its-kind volume: Provides original chapters written by a group of global scholars working in health communication theory Covers theories unique to interpersonal and organizational contexts, and to health campaigns and media issues Emphasizes the interdisciplinary and collaborative nature of health communication research Includes overviews of basic health communication theory and application Features commentary on future directions in health communication theory Health Communication Theory is an indispensable resource for advanced undergraduate and graduate students studying health communication, and for both new and established scholars looking to familiarize themselves with the area of study or seeking a new theoretical frameworks for their research and practice.


Health Communication

Health Communication

Author: Renata Schiavo

Publisher: John Wiley & Sons

Published: 2011-01-11

Total Pages: 326

ISBN-13: 1118040961

DOWNLOAD EBOOK

Health Communication: From Theory to Practice is a much needed resource for the fast-growing field of health communication. It combines a comprehensive introduction to current issues, theories, and special topics in health communication with a hands-on guide to program development and implementation. While the book is designed for students, professionals and organizations with no significant field experience, it also includes advanced topics for health communication practitioners, public health experts, researchers, and health care providers with an interest in this field.


Health Communication

Health Communication

Author: Dianne Berry

Publisher: McGraw-Hill Education (UK)

Published: 2006-10-16

Total Pages: 152

ISBN-13: 0335229514

DOWNLOAD EBOOK

Why is effective communication important in health, and what does this involve? What issues arise when communicating with particular populations, or in difficult circumstances? How can the communication skills of health professionals be improved? Effective health communication is now recognised to be a critical aspect of healthcare at both the individual and wider public level. Good communication is associated with positive health outcomes, whereas poor communication is associated with a number of negative outcomes. This book assesses current research and practice in the area and provides some practical guidance for those involved in communicating health information. It draws on material from several disciplines, including health, medicine, psychology, sociology, linguistics, pharmacy, statistics, and business and management. The book examines: The importance of effective communication in health Basic concepts and processes in communication Communication theories and models Communicating with particular groups and in difficult circumstances Ethical issues Communicating with the wider public and health promotion Communication skills training Health Communication is key reading for students and researchers who need to understand the factors that contribute to effective communication in health, as well as for health professionals who need to communicate effectively with patients and others. It provides a thorough and up to date, evidence-based overview of this important topic, examining the theoretical and practical aspects of health communication for those whose work involves communication with patients, relatives and other carers.


Designing Health Messages

Designing Health Messages

Author: Edward W. Maibach

Publisher: SAGE

Published: 1995-02-10

Total Pages: 324

ISBN-13: 9780803953987

DOWNLOAD EBOOK

The first section covers theory-driven approaches and includes content and linguistic considerations, the role of fear in content, and using positive affect. Part II discusses audience-centered strategies and looks at the "America responds to AIDS" campaign and the cancer communication's "5 a day for better health" program. This comprehensive volume concludes with recent developments and policy and administrative practices for health message design


Health Communication Message Design

Health Communication Message Design

Author: Hyunyi Cho

Publisher: SAGE

Published: 2012

Total Pages: 297

ISBN-13: 1412986559

DOWNLOAD EBOOK

"This text illustrates the importance of effective communication in disease prevention and health promotion by building theory-based messages while being responsive to diverse audience needs. This book clearly explains core health communication principles and processes for designing effective messages for health communication interventions and campaigns while integrating perspectives from multiple areas including psychology, public health, and social marketing. Key features: &• theory-based message design links theory and practice by explaining how psychosocial theories of behaviour change can be used to design effective health communication messages &• audience-centered message design provides clarity on how diverse audiences' cultures, beliefs, barriers, and needs can be effectively addressed &• suggested further readings guide students through additional theory and research &• end-of-chapter discussion questions encourage critical thinking about the implication of each chapter on future theory, research, and practice relevant to health communication message design and evaluation "--Pubisher.


Speaking of Health

Speaking of Health

Author: Institute of Medicine

Publisher: National Academies Press

Published: 2002-12-11

Total Pages: 377

ISBN-13: 0309072719

DOWNLOAD EBOOK

We are what we eat. That old expression seems particularly poignant every time we have our blood drawn for a routine physical to check our cholesterol levels. And, it's not just what we eat that affects our health. Whole ranges of behaviors ultimately make a difference in how we feel and how we maintain our health. Lifestyle choices have enormous impact on our health and well being. But, how do we communicate the language of good health so that it is uniformly received-and accepted-by people from different cultures and backgrounds? Take, for example, the case of a 66 year old Latina. She has been told by her doctor that she should have a mammogram. But her sense of fatalism tells her that it is better not to know if anything is wrong. To know that something is wrong will cause her distress and this may well lead to even more health problems. Before she leaves her doctor's office she has decided not to have a mammogram-that is until her doctor points out that having a mammogram is a way to take care of herself so that she can continue to take care of her family. In this way, the decision to have a mammogram feels like a positive step. Public health communicators and health professionals face dilemmas like this every day. Speaking of Health looks at the challenges of delivering important messages to different audiences. Using case studies in the areas of diabetes, mammography, and mass communication campaigns, it examines the ways in which messages must be adapted to the unique informational needs of their audiences if they are to have any real impact. Speaking of Health looks at basic theories of communication and behavior change and focuses on where they apply and where they don't. By suggesting creative strategies and guidelines for speaking to diverse audiences now and in the future, the Institute of Medicine seeks to take health communication into the 21st century. In an age where we are inundated by multiple messages every day, this book will be a critical tool for all who are interested in communicating with diverse communities about health issues.


Health Communication

Health Communication

Author: Gary L. Kreps

Publisher:

Published: 1992

Total Pages: 256

ISBN-13:

DOWNLOAD EBOOK

"Presenting the essentials of communication theory in practical terms for members/consumers of the health care professions! Human communication performs an integral role in the delivery of health care and the promotion of health. The ability to communicate directly affects our ability to maintain our health and to help others do the same. Yet, rather than being a focal point in health care, communication is often taken for granted in the health care system. The First Edition of Health Communication was written to help correct this lack of emphasis. The Second Edition enhances its previous discussion of developing effective provider/consumer relationships, health care teams and health care interviews by including new concepts. The revision emphasizes ethical health communication, intercultural and interprofessional exchanges, the use of communication to promote health, the importance of information in health care, the creation of communication campaigns, and the increasing role of technology. Case histories that describe a wide range of health care situations are integrated into each chapter." -- Book Cover.


Health Communication

Health Communication

Author: Ruth Cross

Publisher: John Wiley & Sons

Published: 2017-04-03

Total Pages: 224

ISBN-13: 0745697763

DOWNLOAD EBOOK

Health communication is key to promoting good population and individual health outcomes. As the field has developed, there is a growing need for a critical appraisal of the ideologies and theories underpinning health communication in order to ensure effective practice. This book clearly situates health communication within its social context. It provides a critical overview of three key disciplinary areas – education, psychology and communication. Drawing on international examples throughout, the book challenges the underlying assumptions that drive the design and delivery of health promotion interventions. The authors argue that health communication is inherently political and pay close attention to issues of power, ethics and inequality throughout the text. This book will be valuable for those students at all levels who require a critical perspective, as well as practitioners in health communication and health promotion. With reference to detailed examples and annotated suggestions for further reading, the book is an accessible resource for analysing contemporary health communication.


Health Communication

Health Communication

Author: Richard K. Thomas

Publisher: Springer Science & Business Media

Published: 2006-10-21

Total Pages: 211

ISBN-13: 0387261168

DOWNLOAD EBOOK

Designed as a textbook for classroom use Glossary and bibliograpy will be useful pedagogy


Narratives, Health, and Healing

Narratives, Health, and Healing

Author: Lynn M. Harter

Publisher: Routledge

Published: 2006-04-21

Total Pages: 829

ISBN-13: 1135610975

DOWNLOAD EBOOK

This distinctive collection explores the use of narratives in the social construction of wellness and illness. Narratives, Health, and Healing emphasizes what the process of narrating accomplishes--how it serves in the health communication process where people define themselves and present their social and relational identities. Organized into four parts, the chapters included here examine health narratives in interpersonal relationships, organizations, and public fora. The editors provide an extensive introduction to weave together the various threads in the volume, highlight the approach and contribution of each chapter, and bring to the forefront the increasingly important role of narrative in health communication. This volume offers important insights on the role of narrative in communicating about health, and it will be of great interest to scholars and graduate students in health communication, health psychology, and public health. It is also relevant to medical, nursing, and allied health readers.