Get Found, Get Liked, Get Patients

Get Found, Get Liked, Get Patients

Author: Rita Zamora

Publisher:

Published: 2018-08-27

Total Pages: 94

ISBN-13: 9781726152952

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In her work with dental professionals as an international speaker and social media marketing consultant, Rita Zamora helps dentists and specialists overcome their social media challenges to Get Found, Get Liked and Get Patients: "We have social media accounts set up, but can't keep it going consistently" "Facebook? Instagram? Google Reviews? Where should we focus? "How much and how often should we be posting?" "We don't know where or even how to start" "Is it worth paying for Facebook advertising?" "How much fun content should we post compared to dental or clinical stuff?" Even dentists who enjoy social media personally may feel overwhelmed by the planning, posting, and campaign management involved in social media marketing. Rita's book shows you how to establish or integrate social media into your practice, so it isn't seen as a "waste of time," but results in a variety of benefits, including: Stronger online reputation Expanded visibility Word of mouth New patients This book shares the insight Rita has gained in working with dental professionals through her own agency, Rita Zamora Connections, as well as hearing from countless attendees she encounters through speaking engagements across the country. While there is no magic bullet to make any marketing strategy work-success does leave clues... In this book you'll find examples of: The healthcare provider research processes Tips and ideas for optimal content/what to post and how to help ensure your practice is found and liked Statistics to guide you to the best social media platforms for your practice How social media can help you grow trust with your patients before they've even met you Systems to make your social media marketing more efficient and effective Whether you decide to manage social media internally, or work with an external vendor, this book outlines how to get started, what systems to set up, or will simply help confirm you indeed need outside help. Included with your book purchase are several bonus PDF downloads, including guides and worksheets to help with a variety of social media challenges.


My Patients Like Treats

My Patients Like Treats

Author: Duncan MacVean

Publisher: Simon and Schuster

Published: 2018-05-01

Total Pages: 246

ISBN-13: 1510725687

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It’s all fun and games until somebody ends up in a cone. Physicians used to make house calls. Today, a few veterinarians still do. Duncan MacVean, DVM, is one such vet. His patients range from cats and dogs to pigs and lizards—each of them a unique personality. Every animal and every home is different, but every owner is the same in their affection for their companions. Without warning, MacVean finds himself in odd situations: stepping into a basement full of free-flying bats or struck speechless by a pig who loves opera so much that she falls into a trance. The hilarious and the heartbreaking come together in this collection of true tales, all gathered from his lifelong career. MacVean finds himself riding backwards atop a potbelly pig that bucks and kicks its way down the hall, knocking over a china cabinet in the process. One woman with terminal cancer earnestly wants to know where pets go when they pass away—will her beloved cat and dog join her in the afterlife? Navigating the finer elements of human and animal interaction isn’t easy. Here, MacVean provides a glimpse into his experience with such relationships, always looking for the humor and light of every situation. With never a dull moment, his dedication to the animals of this earth and compassion for their human caretakers drives MacVean onward, from house to house, from patient to patient. This heartwarming collection of stories brings readers along for the ride, getting to know the curious creatures he treats and their perhaps sometimes even more curious humans. My Patients Like Treats is the perfect book for animal lovers or those who simply appreciate a good story.


Top Five Regrets of the Dying

Top Five Regrets of the Dying

Author: Bronnie Ware

Publisher: Hay House, Inc

Published: 2019-08-13

Total Pages: 322

ISBN-13: 1401956009

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Revised edition of the best-selling memoir that has been read by over a million people worldwide with translations in 29 languages. After too many years of unfulfilling work, Bronnie Ware began searching for a job with heart. Despite having no formal qualifications or previous experience in the field, she found herself working in palliative care. During the time she spent tending to those who were dying, Bronnie's life was transformed. Later, she wrote an Internet blog post, outlining the most common regrets that the people she had cared for had expressed. The post gained so much momentum that it was viewed by more than three million readers worldwide in its first year. At the request of many, Bronnie subsequently wrote a book, The Top Five Regrets of the Dying, to share her story. Bronnie has had a colourful and diverse life. By applying the lessons of those nearing their death to her own life, she developed an understanding that it is possible for everyone, if we make the right choices, to die with peace of mind. In this revised edition of the best-selling memoir that has been read by over a million people worldwide, with translations in 29 languages, Bronnie expresses how significant these regrets are and how we can positively address these issues while we still have the time. The Top Five Regrets of the Dying gives hope for a better world. It is a courageous, life-changing book that will leave you feeling more compassionate and inspired to live the life you are truly here to live.


Extreme Measures

Extreme Measures

Author: Dr. Jessica Nutik Zitter, M.D.

Publisher: Penguin

Published: 2017-02-21

Total Pages: 354

ISBN-13: 1101982578

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For readers of Being Mortal and Modern Death, an ICU and Palliative Care specialist offers a framework for a better way to exit life that will change our medical culture at the deepest level In medical school, no one teaches you how to let a patient die. Jessica Zitter became a doctor because she wanted to be a hero. She elected to specialize in critical care—to become an ICU physician—and imagined herself swooping in to rescue patients from the brink of death. But then during her first code she found herself cracking the ribs of a patient so old and frail it was unimaginable he would ever come back to life. She began to question her choice. Extreme Measures charts Zitter’s journey from wanting to be one kind of hero to becoming another—a doctor who prioritizes the patient’s values and preferences in an environment where the default choice is the extreme use of technology. In our current medical culture, the old and the ill are put on what she terms the End-of-Life Conveyor belt. They are intubated, catheterized, and even shelved away in care facilities to suffer their final days alone, confused, and often in pain. In her work Zitter has learned what patients fear more than death itself: the prospect of dying badly. She builds bridges between patients and caregivers, formulates plans to allay patients’ pain and anxiety, and enlists the support of loved ones so that life can end well, even beautifully. Filled with rich patient stories that make a compelling medical narrative, Extreme Measures enlarges the national conversation as it thoughtfully and compassionately examines an experience that defines being human.


Transactions

Transactions

Author: Medical Society of the State of North Carolina

Publisher:

Published: 1898

Total Pages: 252

ISBN-13:

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Crazy

Crazy

Author: Pete Earley

Publisher: Penguin

Published: 2007-04-03

Total Pages: 388

ISBN-13: 9780425213896

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“A magnificent gift to those of us who love someone who has a mental illness…Earley has used his considerable skills to meticulously research why the mental health system is so profoundly broken.”—Bebe Moore Campbell, author of 72 Hour Hold Former Washington Post reporter Pete Earley had written extensively about the criminal justice system. But it was only when his own son—in the throes of a manic episode—broke into a neighbor's house that he learned what happens to mentally ill people who break a law. This is the Earley family's compelling story, a troubling look at bureaucratic apathy and the countless thousands who suffer confinement instead of care, brutal conditions instead of treatment, in the “revolving doors” between hospital and jail. With mass deinstitutionalization, large numbers of state mental patients are homeless or in jail-an experience little better than the horrors of a century ago. Earley takes us directly into that experience—and into that of a father and award-winning journalist trying to fight for a better way.


Rumination-Focused Cognitive-Behavioral Therapy for Depression

Rumination-Focused Cognitive-Behavioral Therapy for Depression

Author: Edward R. Watkins

Publisher: Guilford Publications

Published: 2016-06-06

Total Pages: 377

ISBN-13: 1462525105

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From a leading clinician-researcher, this book presents an empirically tested approach for helping clients with severe and chronic depression by directly tackling negative rumination. Rumination-focused cognitive-behavioral therapy (RFCBT) combines carefully adapted elements of CBT with imagery, visualization, and compassion-based techniques. The book provides everything needed to implement this 12-session approach, including numerous sample dialogues, a chapter-length case example, reflections and learning exercises for therapists, and 10 reproducible client handouts. Purchasers get access to a Web page where they can download and print the reproducible materials in a convenient 8 1/2" x 11" size.