Marketing Fashion Footwear
Marketing Fashion Footwear

Author: Tamsin McLaren

Publisher: Bloomsbury Publishing

Published: 2020-11-05

Total Pages: 240

ISBN-13: 1474262953

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Marketing Fashion Footwear addresses the strategic issues surrounding the marketing and distribution of footwear, including brand identity, consumer behavior, production and manufacturing, and the impact of globalization and regional trends. Detailed case studies explore the evolving retail and e-tail landscape while industry perspective interviews focus on the issues faced by designers, brands and retailers. You'll also learn the critical success factors for brand longevity, the scope of marketing communications, and the channels used to reach key opinion leaders and consumers. Beautifully illustrated with examples from some of the world's most influential footwear designers and retailers, this is the ultimate guide to a multi-billion dollar industry. Featured contributors: Margaret Briffa, Briffa Marc Debieux, Cheaney & Sons Jason Fulton, This Memento Marc Goodman, Giancarlo Ricci Simon Jobson, Dr. Martens Tracey Neuls Tricia Salcido, Soft Star Shoes John Saunders, British Footwear Association Joanne Stoker Mary Stuart, mo Brog

Handbook of Footwear Design and Manufacture
Handbook of Footwear Design and Manufacture

Author: A. Luximon

Publisher: Woodhead Publishing

Published: 2021-02-11

Total Pages: 530

ISBN-13: 0128216530

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Handbook of Footwear Design and Manufacture, Second Edition, is a fully updated, expanded guide on the theories, processes, methodologies and technologies surrounding the footwear supply chain. Topics discussed include engineering design methodology, reducing manufacturing waste, footwear advertisement, emerging imaging technology, advice on the optimization of manufacturing processes for productivity, and summaries of the latest advances from researchers around the globe. This updated edition also includes coverage of sizing and grading based on different footwear styles and methods, AI based personalization and customization, emerging models for online footwear shopping (involving data mining), and new methods for foot data analysis and representation. - Covers many exciting new developments, such as AR/VR, additive manufacturing, customization of footwear, new last design methods, and green footwear - Addresses the entire footwear design and manufacture supply chain - Explains new methods for foot data analysis and representation

Handbook of Footwear Design and Manufacture
Handbook of Footwear Design and Manufacture

Author: A. Luximon

Publisher: Elsevier

Published: 2013-09-30

Total Pages: 438

ISBN-13: 0857098799

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Understanding footwear design and manufacture is vital for improving the functionality, aesthetics and marketability of a product. The Handbook of footwear design and manufacture provides a comprehensive review of footwear production and design and explores how these processes are used across a variety of application areas.Part one, an introductory section, reviews the fundamentals of footwear anatomy; chapters discuss the anatomy of the human foot, biomechanics and gait, foot models and measurements, the development of the foot in childhood and adolescence, and foot problems and their implications for footwear design. Part two examines footwear design including the development of shoe design, foot sketch templates, and footwear drawing templates. Aspects of footwear manufacture are highlighted in part three including the design, manufacture, and sizing and grading of shoe lasts. Further chapters focus on the footwear business, advertising, and the environmental impact of footwear manufacture. Part four explores the design and manufacture of footwear for specific applications and includes chapters on footwear for cold weather, textiles and other materials used in the production of protective military and orthopaedic footwear, and design issues in geriatric footwear.The Handbook of footwear design and manufacture is a wide-ranging and technical resource for footwear designers, materials scientists and researchers involved in the production of footwear, and professionals in the footwear industry looking to expand their knowledge of design and manufacture processes. - Discusses foot anatomy in detail and considers its implications for footwear design - Looks at design issues from foot and footwear drawing templates to shoe last design and footwear manufacture - Specific chapters focus on the footwear business, advertising and the environmental impact of footwear manufacture

Feet and Footwear
Feet and Footwear

Author: Margo DeMello

Publisher: Macmillan

Published: 2009-09-10

Total Pages: 384

ISBN-13: 0313357145

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COSTUME, CLOTHES & FASHION. This one-of-a-kind, A-to-Z reference work contains over 150 fascinating entries and intriguing sidebars that look at feet and adornment of feet across the many culturesof the world throughout time. A wide range of international and multicultural topics are covered, including footbinding, fetishes, diseases, customs and beliefs, shoe construction, myths and folktales, the history of footwear, iconic brands and types of shoes, removing shoes upon entering a house, covering feet up for social customs, and the types of footwear worn around the world.