Examining a New Paradigm of Heritage With Philosophy, Economy, and Education

Examining a New Paradigm of Heritage With Philosophy, Economy, and Education

Author: Queirós, António dos Santos

Publisher: IGI Global

Published: 2020-06-19

Total Pages: 274

ISBN-13: 179983638X

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OECD, UNESCO, the European Union, and the United Nations acknowledge that formal educational systems alone cannot respond to rapid and constant technological, social, and economic change in society and that they should be reinforced by non-formal educational practices. Examining a New Paradigm of Heritage With Philosophy, Economy, and Education is a critical scholarly publication that provides comprehensive research on the sustainability of identity and cultural heritage. The book establishes uniform and consistent conceptual criteria to identify and distinguish the different typological categories of heritage and discusses the concept of “cultural landscape” and environmental ethics. Moreover, connections between cultural heritage and natural heritage and the economy of heritage are explored. Finally, the book discusses cultural landscape as an educational resource with reading and interpretation of the cultural landscape as a basis for learning with a methodology of experimental science and its first metamorphosis of value. Featuring a range of topics such as curriculum design, ethics, and environmental tourism, this book is ideal for academicians, sociologists, biologists, researchers, policymakers, and students.


Data Analysis and Methods of Qualitative Research: Emerging Research and Opportunities

Data Analysis and Methods of Qualitative Research: Emerging Research and Opportunities

Author: Madondo, Silas Memory

Publisher: IGI Global

Published: 2021-04-15

Total Pages: 249

ISBN-13: 1799885518

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An intellectual property discussion is central to qualitative research projects, and ethical guidelines are essential to the safe accomplishment of research projects. Undertaking research studies without adhering to ethics may be dangerous to researchers and research subjects. Therefore, it is important to understand and develop practical techniques for handling ethics with a specific focus on qualitative projects so that researchers conducting this type of research may continue to use ethical practices at every step of the project. Data Analysis and Methods of Qualitative Research: Emerging Research and Opportunities discusses in detail the methods related to the social constructionist paradigm that is popular with qualitative research projects. These methods help researchers undertake ideal qualitative projects that are free from quantitative research techniques/concepts all while acquiring practical skills in handling ethics and ethical issues in qualitative projects. The chapters each contain case studies, learning outcomes, question and answer sections, and discuss critical research philosophies in detail along with topics such as ethics, research design, data gathering and sampling methods, research outputs, data analysis, and report writing. Featuring a wide range of topics such as epistemology, probability sampling, and big data, this book is ideal for researchers, practitioners, computer scientists, academicians, analysts, coders, and students looking to become competent qualitative research specialists.


Handbook of Research on Cultural Heritage and Its Impact on Territory Innovation and Development

Handbook of Research on Cultural Heritage and Its Impact on Territory Innovation and Development

Author: Oliveira, Lídia

Publisher: IGI Global

Published: 2020-11-13

Total Pages: 447

ISBN-13: 179986703X

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Cultural heritage is perceived as the glue that keeps individuals together and makes them feel a part of something larger. It is the past that allows individuals to understand their present and move towards the future. In networked society, it is impossible to think about cultural heritage and its preservation and maintenance without including the digital processes and ICT systems, as well as its impact on territorial innovation. The Handbook of Research on Cultural Heritage and Its Impact on Territory Innovation and Development is a critical and comprehensive reference book that analyzes how preservation and sustainability of cultural heritage occurs in countries, as well as how it contributes to territorial innovation. Moreover, the book examines how technological tools contribute to its preservation and sustainability, as well as its dissemination. Highlighting topics that include public policies, spatial development, and architectural heritage, this book is ideal for cultural heritage professionals, government officials, policymakers, academicians, researchers, and students.


Compelling Storytelling Narratives for Sustainable Branding

Compelling Storytelling Narratives for Sustainable Branding

Author: Rodrigues, Paula

Publisher: IGI Global

Published: 2024-07-16

Total Pages: 437

ISBN-13:

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Consumers are applying more pressure on companies to embrace sustainable practices and tell purposeful stories to win their approval. They are increasingly critical of brands for their environmental and social impact, demanding authenticity and accountability. However, many businesses need help navigating this complex terrain, unsure of how to effectively integrate sustainability into their branding strategies. The lack of comprehensive resources that bridge the gap between theory and practice in sustainable branding is a significant challenge that needs immediate attention. Compelling Storytelling Narratives for Sustainable Branding solves this pressing problem through a collection of insightful chapters contributed by esteemed academics, researchers, and practitioners. This book offers a roadmap for businesses seeking to align their brand narratives with sustainability principles. By delving into the psychology of storytelling, analyzing successful case studies, and providing practical guidance, this compendium equips readers with the tools and strategies to integrate sustainability into their branding efforts authentically.


Handbook of Research on the Future of Advertising and Brands in the New Entertainment Landscape

Handbook of Research on the Future of Advertising and Brands in the New Entertainment Landscape

Author: Miguélez-Juan, Blanca

Publisher: IGI Global

Published: 2023-01-09

Total Pages: 463

ISBN-13: 1668439727

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In a globalized world full of noise, brands are constantly launching messages through different channels. For the last two decades, brands, marketers, and creatives have faced the difficult task of reaching those individuals who do not want to watch or listen to what they are trying to tell them. By producing fewer ads or making them louder or more striking, more brands and communications professionals are not going to get those people to pay more attention to their messages; they will only want to avoid advertising in all media. The Handbook of Research on the Future of Advertising and Brands in the New Entertainment Landscape provides a theoretical, reflective, and empirical perspective on branded content and branded entertainment in relation to audience engagement. It reviews different cases about branded content to address the dramatic change that brands and conventional advertising are facing short term. Covering topics such as branded content measurement tools, digital entertainment culture, and government storytelling, this major reference work is an excellent resource for marketers, advertising agencies, brand managers, business leaders and managers, communications professionals, government officials, non-profit organizations, students and educators of higher education, academic libraries, researchers, and academicians.


Handbook of Research on Promoting Economic and Social Development Through Serious Games

Handbook of Research on Promoting Economic and Social Development Through Serious Games

Author: Bernardes, Oscar

Publisher: IGI Global

Published: 2022-03-18

Total Pages: 665

ISBN-13: 1799897346

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While gaming has become an increasingly popular leisure activity in society, the success of the videogame market has also contributed to the application of serious games in many different contexts and most importantly for learning purposes. This technological novelty is the basis for an innovative change in myriad environments such as education, commerce, marketing, healthcare, and many more. It is of great import to understand these applications in order to improve organizational development. The Handbook of Research on Promoting Economic and Social Development Through Serious Games provides reflection on the multidisciplinary applications of serious games. This book contextualizes the importance of serious games in organizational and societal improvement. Covering topics such as cultural heritage, mental health, and tourism, this book is a dynamic resource for policymakers, academicians, interdisciplinary researchers, graduate and post-graduate students, technology developers, faculty of K-12 and higher education, and government officials.


Global Perspectives on the Strategic Role of Marketing Information Systems

Global Perspectives on the Strategic Role of Marketing Information Systems

Author: Medina-Quintero, Jose Melchor

Publisher: IGI Global

Published: 2023-05-08

Total Pages: 404

ISBN-13: 1668465930

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A level of decision making is concerned with deciding the organization’s objectives, resources, and policies. A significant problem at this decision-making level is predicting the organization’s future and its environment as well as matching the organization’s characteristics to that environment. This process generally involves technology and knowledge from the market and clients. In the current era, the implementation of marketing information systems supported with AI techniques is crucial to being a unique opportunity to leverage marketing strategies with cutting-edge technologies. Global Perspectives on the Strategic Role of Marketing Information Systems communicates the recent advances in marketing information systems. Covering topics such as digital entrepreneurship, international business, and micro and small enterprises, this premier reference source is a cutting-edge resource for marketers, entrepreneurs, business leaders and managers, IT managers, students and educators of higher education, librarians, researchers, and academicians.


Handbook of Research on Using Global Collective Intelligence and Creativity to Solve Wicked Problems

Handbook of Research on Using Global Collective Intelligence and Creativity to Solve Wicked Problems

Author: Fields, Ziska

Publisher: IGI Global

Published: 2020-11-27

Total Pages: 537

ISBN-13: 1799823873

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Today’s world is continually facing complex and life-threatening issues that are too difficult or even impossible to solve. These challenges have been titled “wicked” problems due to their radical and multifarious nature. Recently, there has been a focus on global cooperation and gathering creative and diverse methods from around the world to solve these issues. Accumulating research and information on these collective intelligence methods is vital in comprehending current international issues and what possible solutions are being developed through the use of global collaboration. The Handbook of Research on Using Global Collective Intelligence and Creativity to Solve Wicked Problems is a pivotal reference source that provides vital research on the collaboration between global communities in developing creative solutions for radical worldwide issues. While highlighting topics such as collaboration technologies, neuro-leadership, and sustainable global solutions, this publication explores diverse collections of problem-solving methods and applying them on a global scale. This book is ideally designed for scholars, researchers, students, policymakers, strategists, economists, and educators seeking current research on problem-solving methods using collective intelligence and creativity.


Challenges to Integrating Diversity, Equity, and Inclusion Programs in Organizations

Challenges to Integrating Diversity, Equity, and Inclusion Programs in Organizations

Author: Griffen, Aaron J.

Publisher: IGI Global

Published: 2020-10-30

Total Pages: 269

ISBN-13: 1799840948

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Throughout the past several years, diversity, equity, and inclusion initiatives have been a part of a growing phenomenon to address the diverse needs of organizations. However, the act of diversity training and implementation in programs has traditionally been reactive as a result of a scandal rather than proactive. As more industries see the benefits of diversity, equity, and inclusion training, we will continue to see the benefits of a sustainable, healthy working environment for all. Challenges to Integrating Diversity, Equity, and Inclusion Programs in Organizations is an essential reference source that shares the challenges and opportunities faced by diversity, equity, and inclusion officers who are leading their organizations to becoming more diverse, equitable, and inclusive working environments. Featuring research on topics such as institutional equity, organizational culture, and diverse workplace, this book is ideally designed for administrators, human resource specialists, researchers, business professionals, academicians, and students, as well as organizations looking to make the intentional shifts necessary to develop and foster a more inclusive working and learning environment.


Women Empowerment and Well-Being for Inclusive Economic Growth

Women Empowerment and Well-Being for Inclusive Economic Growth

Author: Dixit, Shailja

Publisher: IGI Global

Published: 2020-11-06

Total Pages: 259

ISBN-13: 1799837394

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As women become more outspoken regarding their right to equal pay, it has been noted that gender equality, with women earning as much as men, would enrich the global economy. These studies have shown that equal pay, equal hours, and equal participation for women in the workforce could lead to a global wealth jump and potentially create knock-on benefits such as lower malnutrition and child mortality rates. Women Empowerment and Well-Being for Inclusive Economic Growth is a collection of innovative research that makes the case for understanding development in economic terms as well as in terms of well-being, empowerment, and participation and uncovers the role of empowering women and achieving gender equality in sustainable development. Research work and cases related to participation of a women's labor force in the economic development of the country, the place of women in society, their contribution to the social development of their country, and the problems faced by them are key features in the book. While highlighting topics including gender inequality, self-worth, and industrial policy, this book is ideally designed for economic analysts, managers, policymakers, business professionals, government officials, entrepreneurs, and business students.