Psychology

Psychology

Author: Robert A. Baron

Publisher: Pearson Educación

Published: 1995

Total Pages: 482

ISBN-13: 9789688808481

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A standard introductory textbook focusing on the scientific roots of the field while emphasizing its practical value and relevance to society. The first edition was published in 1989. Annotation copyrighted by Book News, Inc., Portland, OR


Exploring Research

Exploring Research

Author: Neil J. Salkind

Publisher: Pearson Educación

Published: 1997

Total Pages: 406

ISBN-13: 9789701702345

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Book's content and also references for related works of fiction, and other material of a more informal nature. For Psychologists, Management and Businesspersons or other social or behavioral science-related professionals who are looking to sharpen their understanding of research methods.


Marketing

Marketing

Author: Gary Armstrong

Publisher: Pearson Educación

Published: 2003

Total Pages: 686

ISBN-13: 9789702604006

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Written for courses in Principles of Marketing at four-year and two-year colleges, this shorter overview aims to help students master the basic principles and practices of modern marketing in an enjoyable and practical way. Its coverage balances upon three essential pillars - (1) theory and concepts; (2) practices and applications; and (3) pedagogy - cultivating an efficient, effective teaching and learning environment. This sixth edition provides revised content throughout, and reflects the major trends and forces that are impacting marketing in this new, connected millennium. It includes new thinking and expanded coverage on a wide variety of topics, for example: relationship marketing; connecting technologies; the company value chain; value-delivery networks; and global marketing.


Enciclopedia de Lingüística Hispánica

Enciclopedia de Lingüística Hispánica

Author: Javier Gutiérrez-Rexach

Publisher: Routledge

Published: 2016-01-29

Total Pages: 1774

ISBN-13: 131749802X

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The Enciclopedia de Linguistica Hispánica provides comprehensive coverage of the major and subsidiary fields of Spanish linguistics. Entries are extensively cross-referenced and arranged alphabetically within three main sections: Part 1 covers linguistic disciplines, approaches and methodologies. Part 2 brings together the grammar of Spanish, including subsections on phonology, morphology, syntax and semantics. Part 3 brings together the historical, social and geographical factors in the evolution of Spanish. Drawing on the expertise of a wide range of contributors from across the Spanish-speaking world the Enciclopedia de Linguistica Hispánica is an indispensable reference for undergraduate and postgraduate students of Spanish, and for anyone with an academic or professional interest in the Spanish language/Spanish linguistics.


Author:

Publisher: IICA Biblioteca Venezuela

Published:

Total Pages: 222

ISBN-13:

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Author:

Publisher: IICA

Published:

Total Pages: 218

ISBN-13:

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