Emotional Selling for Medical Sales Representatives Starting from one’s need to arrive at the product
Author: Riccardo Izzi
Publisher: FrancoAngeli
Published: 2016-03-17T00:00:00+01:00
Total Pages: 92
ISBN-13: 889173277X
DOWNLOAD EBOOK1060.274
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Pharma Marketing Management
Author: Dr. Ritu Kataria
Publisher: Thakur Publication Private Limited
Published: 2021-03-10
Total Pages: 296
ISBN-13: 9390570069
DOWNLOAD EBOOKBuy E-Book of Pharma Marketing Management Book For B.Pharm 8th Semester of U.P. State Universities
Sales Force Management
Author: Gregory Rich
Publisher: SAGE Publications
Published: 2024-09-25
Total Pages: 359
ISBN-13: 1071932055
DOWNLOAD EBOOKFormerly published by Chicago Business Press, now published by Sage Sales Force Management is a comprehensive guide to leading sales teams in today′s dynamic business landscape, offering practical insights, strategies, and tools to navigate the challenges of modern sales management effectively. The Second Edition also delves into how technology, such as artificial intelligence, is reshaping sales force operations in the post-pandemic era.
Selling All-in-One For Dummies
Author: The Experts at Dummies
Publisher: John Wiley & Sons
Published: 2012-02-01
Total Pages: 711
ISBN-13: 111806593X
DOWNLOAD EBOOKTried-and-true information and tips for selling like a pro Are you looking to enter the world of sales, or are you already a salesperson who's looking for new tips and tactics to expand your business? Whether you're in charge of your own selling career or you're responsible for training and managing a professional sales force, Selling All-In-One For Dummies features everything you need to know to improve your results. This valuable selling resource includes new ways to effectively network and prospect through the power of all the social media networking sites such as LinkedIn, Twitter, and Facebook, as well as ways to optimize sales success through Webinars; the latest tips and advice to build an appealing image; proven questioning methods that close sales; updated advice on keeping clients' business and building their loyalty; and how to adapt presentations and techniques. Proven methods and techniques that will lead to bigger sales and more loyal customers Advice on separating yourself from the pack Plus four chapters on selling in specialized areas from biotechnology to real estate Selling All-In-One For Dummies is the authoritative guide to navigating the ever-changing and growing sales arena.
Sales Management
Author: Kenneth Le Meunier-FitzHugh
Publisher: Taylor & Francis
Published: 2023-06-02
Total Pages: 66
ISBN-13: 1000932370
DOWNLOAD EBOOKSales are the lifeblood of the business world and therefore an area of fundamental importance for scholarly research. This concise book analyses current thoughts and emerging practices in sales management research. Organisations who are looking to increase revenues and add new customers to their portfolio will find it increasingly difficult to successfully do this without being aware of and adopting the appropriate, adaptive sales processes. Emergent themes such as agile sales management, digital selling, artificial intelligence and trust will be discussed in the book that also embraces the importance of customer relationship management, and how salespeople are aligning their interactions with the marketing function. The text will review recent research to identify how to grow and organise the sales pipeline, manage hybrid sales teams, and the effects of new technologies on selling processes. These discussions will be helpful in highlighting issues and providing some solutions to practitioners who are operating in new environments. This book will be invaluable to sales researchers as it summarises current knowledge about key sales and sales management topics and indicates possible future research directions.
Pharmaceutical Videodiscs: Conversations With Marketing & Product Managers
Author: Scott Alan Stewart
Publisher: Stewart Publishing, Inc.
Published: 1986-05-01
Total Pages: 138
ISBN-13: 0936999012
DOWNLOAD EBOOKThis report provides a vivid picture of the pharmaceutical industry and its use of videodisc technology for education, training, and promotion (in 1986). It is the result of conversations with marketing managers, product managers, and exhibit managers in 21 pharmaceutical companies, who between them are responsible for the production of more than 80 videodiscs. Managers were asked to comment on the success of their videodisc programs, their plans for developing additional videodiscs, and their suppliers. Descriptions of nearly 50 videodisc projects are described.
101 Ways to Find Six-Figure Medical or Popular Ghostwriting Jobs & Clients
Author: Anne Hart
Publisher: iUniverse
Published: 2006-11-12
Total Pages: 136
ISBN-13: 1532000251
DOWNLOAD EBOOKHow would you like to earn perhaps $100,000 annually as a medical or other specialty ghostwriter? You don't necessarily need a degree in science to earn six figures as a ghostwriter. What you do need is to focus or specialize in one subject or area of expertise. If you choose medical ghostwriting, you'd be writing pharmaceutical reports or informational books about research and clinical trials performed by scientists, physicians, and researchers. You could work with pharmaceutical firms, medical software manufacturers, or for public relations firms or literary agents. You'd be making a lot more than the usual $10,000 a ghostwriter may receive for writing a career development how-to book. Medical ghostwriters can receive up to $20,000 per report. Pharmaceutical and clinical trials reports or medical journal articles often are written by ghostwriters. Ghostwriting medical or other factual information is big business. It's one way pharmaceutical manufacturers communicate with physicians. If you want to ghostwrite in this field, get paid to investigate information physicians receive about medicines and interview researchers, you can take the roads leading to steadier writing jobs, document management, or run your own business as a medical, business, or celebrity ghostwriter. Here is the training you need to begin if you enjoy journalism with an attitude.
Marketing Management
Author: Alain Jolibert
Publisher: Bloomsbury Publishing
Published: 2017-09-16
Total Pages: 464
ISBN-13: 0230363679
DOWNLOAD EBOOKMarketing Management challenges the traditional view of marketing as a function, considering it instead as a series of processes pervading the entire organization and involving most personnel as part-time marketers. The authors argue that every company or institution must manage four main processes: strategic positioning, market intelligence, value creation and value generation. Adopting a global approach, the book focuses on value creation and introduces students to the tools of the marketing mix in a process oriented manner. New to this edition: - New coverage of technology applications and developments and B2B marketing - Consistent focus on value creation throughout - More examples to illustrate theory - Enhanced pedagogy including long case studies and exercises in every chapter With its unique approach and international coverage, this book is essential reading for advanced undergraduate and postgraduate students of Marketing Management and will also appeal to MBA and other post-experience students.
Sales Force Management
Author: Joseph F. Hair, Jr.
Publisher: John Wiley & Sons
Published: 2020-09-16
Total Pages: 544
ISBN-13: 1119702836
DOWNLOAD EBOOKThe second edition of Sales Force Management prepares students for professional success in the field. Focused on the areas of customer loyalty, customer relationship management, and sales technology, this practical resource integrates selling and sales management while highlighting the importance of teamwork in any sales and marketing organization. The text presents core concepts using a comprehensive pedagogical framework—featuring real-world case studies, illustrative examples, and innovative exercises designed to facilitate a deeper understanding of sales management challenges and to develop stronger sales management skills. Supported with a variety of essential ancillary resources for instructors and students, Sales Force Management, 2nd Edition includes digital multimedia PowerPoints for each chapter equipped with voice-over recordings ideal for both distance and in-person learning. Additional assets include the instructor's manual, computerized and printable test banks, and a student companion site filled with glossaries, flash cards, crossword puzzles for reviewing key terms, and more. Integrating theoretical, analytical, and pragmatic approaches to sales management, the text offers balanced coverage of a diverse range of sales concepts, issues, and activities. This fully-updated edition addresses the responsibilities central to managing sales people across multiple channels and through a variety of methods. Organized into four parts, the text provides an overview of personal selling and sales management, discusses planning, organizing, and developing the sales force, examines managing and directing sales force activities, and explains effective methods for controlling and evaluating sales force performance.
Principles and Practices of Management
Author: Gunaseelan Rupa & Kulandaiswamy V.
Publisher: Vikas Publishing House
Published:
Total Pages: 304
ISBN-13: 9325974193
DOWNLOAD EBOOKThe field of management is dynamic and continuously expanding. Its relevance has been widely appreciated and its tools and techniques have gained applicability in a variety of institutional systems and sectors. The book is designed to enhance the learning experience of the students by lucidly explaining the basic concepts with suitable illustrations. Relevant cases have been incorporated at appropriate places. Numerous questions that have appeared in university examinations of previous years have been given. The authors have drawn inferences and ideas from wide ranging sources and those have been duly acknowledged at the end of each chapter. Key Features • Comprehensive coverage of syllabuses of South Indian universities • Also suited for universities of other regions • Innovative presentation with real-life examples and practical insights • Contemporary and research-based text • Covers global and Indian management scenarios
