Ready to feel confident in marketing your business? Business & Marketing Coach Felicia Brown's new book is here to help! Learn how to get (& keep) clients easily, effectively... and affordably with this new pint-sized power house of a book just for massage, spa and wellness professionals! Each chapter and strategy in Free & Easy Ways to Promote Your Massage, Spa & Wellness Business: Volume 1 - Getting New Clients (& Keeping Them!) will help you move closer to achieving the vision you have for your practice, clinic, or business; connect with and keep your ideal clients; and create a profitable business. This book will help you get where you want to be in your life and career faster by helping you determine exactly what you want and need to do in your marketing, who you want to reach through many simple, fun and affordable techniques and promotions.
Have you ever wondered how your competition gets clients and retains them? Chances are, they have used some of these creative yet effective marketing techniques proven to boost business revenue! Want to have the same success as some of the top spas and salons? Start here."100+ Massage & Spa Marketing Ideas Guaranteed to Boost Your Revenue" has over 100 marketing techniques and applications to integrate into your business. Each idea details the supplies you'll need, the estimated cost, timeline for effectiveness and other resources you can use to get the marketing/advertising job done fast. Over 100 pages of over 100 marketing ideas to get your business on the track to success. 8.5x11.Perfect for the newly-graduated massage therapist, as a recommended or required reading in college, or for any massage therapist that wants to venture out and develop their business. Mature business owners will also appreciate the newer styles of marketing and advertising for a fresh approach! Backed with a guarantee, this book is sure to please and give you the results you're looking for.Steph Lasch is a Licensed Massage Therapist in Lino Lakes, Minnesota. She has multiple degrees in Accounting, Economics, and Massage Therapy. With over 10 years of experience as an accountant and over 6 years in the spa, massage & wellness industry, she offers tested and proven marketing methods in 100+ Massage & Spa Marketing Ideas Guaranteed to Boost Your Revenue. Start bringing in the business you want and thrive as a successful massage therapist or spa owner!
4-in-1 VALUE PACKAGE - This massage marketing publication assembles four books, all of which detail techniques for streamlining your massage business, growing your clientele and selling more services.If your specialty lies in massage therapy, spa packages or energy healing, don't work like a slave for your business. Put your business to work for you. Earn more money in the massage and spa industry by adopting the prescriptions for success in this one-of-a-kind massage-mentoring guide to success. Every entrepreneur knows that the keys to sustainable prosperity and growth are a healthy curiosity and constant learning. This 4-book volume, The A -Z of Massage Marketing, is packed cover to cover with the earned wisdom of years of experience making a profitable enterprise out of the massage, spa and healing market. You have the gift of healing, it's time you had a healthy bottom-line. All you need do is embrace the easy-to-follow techniques contained in this book that's brimming with massage-mentoring and business coaching secrets, which will help you earn the money you deserve for the healing gifts so generously shared with your clientele. This book is a distillation of four massage business marketing books, all of which hinge on boosting profits, creating efficiency in your business model, and massaging your business into one that works for you, not the other way around. Add On Serenity explores techniques to up-sell clients with creative upgrades to earn more money. Sorry We're Booked delves into the world of low-cost or free marketing to broaden your reach and multiply your clientele. Ultimate Gift Card Sales Marketing Secrets adds another dimension of profit sources. Doubt Your Holiday Gift Card Sales builds your business.Combined, these four books are seamlessly brought together in a step-by-step prescription for business success. This is an indispensable tool for any entrepreneur to build a lucrative operation in the massage, spa and healing world. You have the magic touch; it's time to realize your true worth by learning the business coaching and massage-mentoring strategies that will earn you more money. Order The A - Z of Massage Marketing - How To Turn Your Business From Blah to Fabulous today. Don't delay prosperity a minute longer.
Marketing your spa isn't as hard as most people make it out to be. Whether you're a spa marketing expert or a spa owner learning to be a marketing expert, these tips are easy to follow and should bring you successful results if you follow through and apply some elbow grease. Let's fill up that spa calendar with paying customers! In this book, you will discover: - How to use the magic spa product trip wire - Discover the most effective way to follow up enquiries and turn them into customers - Use this 1 method to increase your leads by 300% - How to target customers about to purchase with a competitor and convert them to you - The secret to getting lots of happy customer reviews to increase business - Step by step methods to make sure your customers discover you ahead of your competition - and lots lots more under the radar techniques that your competitors don't yet use Get your copy today!
So you’re ready to open a spa business (it's a great time to start one!). If you’re familiar with the industry, you know its rewards and challenges. Nothing beats sending a relaxed client into the world after leaving a day spa. There are also bumps to deal with before opening—finding the right location in the right market, licensing your business, and finding good employees. We’ll help you figure it out.
The book is on how to write million dollar ads, sales letters, flyers, postcards and web marketing pieces for businesses within the "Spa Industry." Writing effective spa marketing!How To Create Instant Client Promotions and Sales Letters... That Get Results!Boost your sales with powerful sales letters and promotions reserved typically for the BIG marketers!
-Everything you need to know to stimulate higher income in your massage business.-The ultimate collection of massage marketing insights and industry tips.-6 books combined into one comprehensive massage marketing business guide.-Learn how to cultivate customer loyalty and win new customers for your massage business.-Easy-to-adapt techniques to help you get the best out of your talents.Looking for ways to get more income out of your massage business? Trying to find unique marketing strategies to keep your clients happy and bring new ones to the table? This massage business book has the wisdom you need to take your business to the next level. Forget slow periods or sales slumps! This Ultimate Massage Business Book can help keep you in business year-round.Develop irresistible massage marketing campaigns, discover proper pricing methods for your massage therapies, keep clients coming through your doors with massage therapy enhancements; that's just a fraction of the strategies you'll learn to boost income. The author is an experienced massage and spa therapist who has combined her talents with business savvy to create The Ultimate Massage Marketing and Business Book. This comprehensive guide is the culmination of 6 massage and spa marketing books.
Getting clients doesn't have to be expensive. Believe me I know. When I stopped spending thousands of dollars marketing my business tripled. When I was in massage school, I knew I wanted to write a book about marketing. It was a subject that was sorely lacking in our education (at the school I went to), especially for those who wanted to start their own practices. In fact, marketing was scarcely mentioned. As I was planning my business and developing my business plan, writing a book became part of it, and after I started my practice in 2000 I was convinced of the need for it. Clients and other massage therapists often remarked that they were impressed with the growth of my business in such a short period of time. I began to write down the things that I was doing to get the business. The result is the content you are about to read: 1. the steps I used to create my vision and my marketing plan and how you can do the same thing 2. the marketing methods I used, why I used them, whether I would use them again 3. pitfalls to look out for, and 4. the steps I used to reduce the amount of money I was spending on marketing efforts after the first year while increasing sales and building my business every month. This book is written both for those who are already in business but would like to start a marketing plan as well as those who are thinking about going into business and want to start out on the right foot. This book is split into the following chapters: Chapter 1 - Creating Your Vision Chapter 2 - Creating a Marketing Plan Chapter 3 - Getting Started Chapter 4 - "No-cost Marketing" Chapter 5 - "Low-cost Marketing" Chapter 6 - Networking Chapter 7 - Now That You Got Them, Don't Lose Them Chapter 8 - Get Out There and Talk Chapter 9 - Public Relations and Publicity Chapter 10 - Special Events Marketing Chapter 11 - Print Ads Chapter 12 - Telephone Director Ads Chapter 13 - Web Sites Chapter 14 - Spending Little or No Money Marketing Chapter 15 - Dream Big Dreams Chapter 16 - Write it Down Chapter 17 - Out into the Universe Chapter 18 - Magnetizing Yourself Chapter 19 - If I Were Starting Today, What Would I Do Differently
HOW TO BUILD VALUABLE BUSINESS RELATIONSHIPS BY CONNECTING WITH YOUR COMMUNITY "This book is a wealth of information and valuable advice on how to engage with potential clients and expand your business. The strategies offered make sense and are simple and effective ways for even new business owners to have a positive impact on their client base, sales and business growth. I have found this book to be so beneficial for my business and implementing the different ways of meeting and engaging with people has definitely benefited my confidence to go out and network more freely. Highly recommend this book to all therapists looking to start or grow their business."Mrs. Justine be AntoskaNaturally Serene Massage Therapy, England, UK Show up and shine at Networking Events, and anywhere you are meeting new people! Learn how to present yourself as the knowledgeable professional that you are, and invite clients to your practice, without sweaty palms or stumbling over your words. The Power Pitch Learn how to share your message in 12 seconds or less, get more new clients and more referrals. Marketing Your Wellness Business at Networking Events You've booked an event! That's great, now learn exactly what to take, how to set up, generate leads, and follow up to get new clients from your event. Inform, Invite, Incent Three steps to success in your spa or wellness business. The formula INFORM - INVITE - INCENT will help you in all areas of your business, with clients, with employees, and with business connections. Create Your Plan Whether you are at a business networking event, just out and about, or talking to an existing client about working together, this book will help you to know what to say to promote yourself, your services and your products with confidence. Learn from Global Wellness Professionals Marketing Summit Speakers We are extremely honored and grateful to Marcus Bird and Andy Ramsay of Wellness Leadership Academy, Gael Wood and Felicia Brown for their valuable insights and guidance. The material presented in this book is based on transcripts taken from their contributions to the 2018 Global Wellness Professionals Marketing Summit. You will enjoy the conversational reading and valuable takeaways.
Covering massage fundamentals, techniques, and anatomy and physiology, Susan Salvo's Massage Therapy: Principles and Practice, 5th Edition brings a whole new meaning to the word 'comprehensive.' This student-friendly text boasts more than 700 illustrations and expanded sections on neuroscience, research, and special populations, plus new line drawings in the kinesiology chapter of origins and insertions that match the painted skeletons found in most classrooms. It makes the essential principles of massage therapy more approachable and prepares you for success in class, on licensing and board certification exams, and in a wide range of therapeutic practice settings. Clear, straightforward approach simplifies complex content for easier understanding. Complete anatomy and physiology section, in addition to material on techniques and foundations, gives you all the information you need in just one book. Certification Practice Exam on Evolve mimics the major certification exams in format and content, builds confidence, and helps increase pass rates. Over 700 high-quality illustrations, including line drawings and halftones, clarify difficult concepts in vibrant detail. Case studies challenge you to think critically and apply your understanding to realistic scenarios, foster open-mindedness, and stimulate dialogue. Profile boxes provide an inspirational, real-world perspective on massage practice from some of the most respected authorities in massage and bodywork. Clinical Massage chapter focuses on massage in clinical settings like hospitals, nursing homes, and medical offices to broaden your career potential. Two business chapters loaded with skills to make you more marketable and better prepared for today's competitive job market. Video icons refer you to the Evolve site featuring about 120 minutes of video covering techniques, routines, client interaction sequences, and case studies that facilitate the learning process and the practical application of the material. Evolve icons listed in each chapter encourage you to go beyond the lecture and reading assignments and learn more on the Evolve site. Evolve boxes at the end of each chapter list Chapter Extras found on Evolve that reinforce concepts learned in the chapter. NEW! Revised line drawing color scheme for origin and insertion matches the painted skeleton found in most classrooms, maintains consistency, and prevents confusion in learning origin and insertion points on the body. NEW! Coverage of Thai massage provides up-to-date content on the most useful, in-demand modalities that are most often requested by clients - and better prepares you for what you will encounter during training and practice. NEW! Updated text reflects changes to the new board certification exam so you have the most up-to-date, relevant information - and are fully prepared to pass the current exams. NEW! Brand new Think About It, Webquest, and Discussion features in each chapter's Test Your Knowledge section build your vocabulary usage and critical thinking skills necessary for day-to-day work with clients. EXPANDED! More content on pain theories, the neuromatrix model, and pain management, plus updated guidelines for massage after surgery and injury, equips you with essential information when working in rehab. NEW! Updated instructor resources, featuring more TEACH lesson plan classroom activities and an additional 500 test questions, provide instructors with more ways to interact with and test students.
