Little Book of Big Promotions

Little Book of Big Promotions

Author: Lisa Cyr

Publisher: Rockport Publishers

Published: 2007-03-01

Total Pages: 352

ISBN-13: 1616736461

DOWNLOAD EBOOK

Brimming with ideas for promotional campaigns Designers are always looking to give their work the creative edge required to get noticed in a sea of marketing and promotion. To achieve this, they must be market savvy, innovative, and possess up-to-date production know-how. The Little Book of Big Promotions is packed with content that offers creative inspiration. It offers hundreds of design ideas, insight into the creative process and execution, and the tools and information needed to make the right production decisions. Project details are highlighted and descriptive text dissects the essential design elements that make each promotion unique and effective. This book will enable seasoned professionals and less-experienced designers to choose the right options for their job, budget, ability, and the market they are trying to reach.


Hands Down, Speak Out

Hands Down, Speak Out

Author: Kassia Omohundro Wedekind

Publisher: Taylor & Francis

Published: 2023-10-10

Total Pages: 249

ISBN-13: 1003841031

DOWNLOAD EBOOK

Math coach, Kassia Omohundro Wedekind and literacy coach, Christy Hermann Thompson, have spent years comparing notes on how to build effective classroom communities across the content areas. How, they wondered, can we lay the groundwork for classroom conversations that are less teacher-directed and more conducive to student-to-student dialogue? Their answers start with Hands-Down Conversations, an innovative discourse structure in which students' ideas and voices take the lead while teachers focus on listening and facilitating. In addition to classrom stories and examples, Christy and Kassia provide 28 micro-lessons designed to help K-5 students develop and excercise their speaking and listening muscles. Inside Hands Down, Speak Out you'll learn how to: Build talk communities that are accessible to everyone, especially those whose voices are often traditionally left out of classroom discourse. Analyze classroom conversations in order to plan next steps for developing the classroom talk community Plan and facilitate three types of conversations across literacy and math Christy and Kassia believe that the development of dialogue skills is worth the investment of time not only becuase it has the power to deepen our understanding of literacy and mathematics, but also to deepen our understanding of ourselves, our communities, and the world.


The Strange Case of Donald J. Trump

The Strange Case of Donald J. Trump

Author: Dan P. McAdams

Publisher:

Published: 2020

Total Pages: 321

ISBN-13: 0197507441

DOWNLOAD EBOOK

"The Strange Case of Donald J. Trump provides a coherent and nuanced psychological portrait of the 45th president of the United States. Drawing on biographical events in Trump's life and on contemporary research and theory in personality, social, and developmental psychology, the book explores the personality traits and psychological dynamics that have shaped Trump's life, with an emphasis on the strangeness of the case - how Trump again and again defies psychological expectations regarding what it means to be a human being. The book's central thesis is that Donald Trump is the episodic man. He lives in the moment, outside of time, without an internal story to connect the discrete scenes in his life. As such, Trump perceives himself to be more like a superhero or a primal force, supernatural and timeless, rather than a flesh-and-blood human being with an inner life, a remembered past, and an imagined future. Trump's psychological status as the episodic man helps us understand both Trump's appeal (in the minds of millions) and his failings. The book's interpretation of Trump sheds new light on Trump's charisma, his deal making, his volatile temperament, his approach to personal relationships, his narcissism, and his emergence as a new kind of authoritarian leader in American history."--


Designer Animals

Designer Animals

Author: Conrad Brunk

Publisher: University of Toronto Press

Published: 2012-02-10

Total Pages: 289

ISBN-13: 144266262X

DOWNLOAD EBOOK

Designer Animals is an in-depth study of the debates surrounding the development of animal biotechnology, which is quickly emerging out of the laboratory and into the commercial marketplace. This book innovatively combines expert analysis on the technology's economic, professional, ethical, and religious implications while remaining firmly grounded in the 'real world' political environment in which the issue is played out. Designer Animals uses non-technical language to explore the science behind animal biotechnology and the ethical frameworks at play in its surrounding debates. By investigating the interests of major stakeholders, including researchers on the cutting edge of science; mainstream and 'alternative' agriculture organizations; the animal welfare movement; and health care providers, patients, and researchers, the contributors illuminate the most important points of agreement and disagreement on this hotly contested topic.