Trump University Marketing 101
Trump University Marketing 101

Author: Don Sexton

Publisher: John Wiley & Sons

Published: 2010-01-12

Total Pages: 483

ISBN-13: 0470570067

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Trump University books are practical, straightforward primers on the basics of doing business the Trump way—successfully. Written by leading experts and including an inspiring Foreword by Trump himself, these books present smart business wisdom illustrated by real-life examples from Trump and other world-renowned experts. Perfect for anyone who wants to get ahead in business without the cost of an MBA, these street-smart books provide real-world business advice based on the one thing you can't get in any business school—experience. In Trump University Marketing 101, Second Edition, you'll learn how to: Master the basics of great marketing to grow your business Adapt your marketing strategy to difficult economic conditions Understand customers, competitors, and markets Discover your target audiences Position your product or service against the competition Create a great brand from scratch Market residential and commercial properties effectively Develop powerful marketing plans Increase customer satisfaction Price your products for maximum profit Use advertising and the Internet to promote your business Employ guerrilla marketing techniques And much more!

365 Days of Social Posts for Dentistry
365 Days of Social Posts for Dentistry

Author: Rachel Mele

Publisher: Createspace Independent Publishing Platform

Published: 2017-05-03

Total Pages: 376

ISBN-13: 9781546477662

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365 Days of Social Posts for Dentistry is a daily guide for dental practices to create funny, informative, educational and engaging social media posts centered around getting and keeping patients. Each day of the year includes examples of what to say and how to say it with links to live examples. "No Dental Office Marketer should be without this valuable tool!" - Ed Zuckerberg. "Every dental practice should have a copy of '365 Days of Social Posts for Dentistry.' It's the perfect gift for study clubs and dental companies to give as thank you gifts to referring practices and to dental companies' customer bases." - Linda Miles. "No more guessing about what to post on social media. This book is packed full of great ideas. Thanks, Rachel." - Dr. David Fantarella. "An essential for your social media tool box! Excellent launch pad ideas you can personalize for your practice. Keep this book handy, and you'll never be at a loss for words" - Rita Zamora. "I never knew there were so many dental 'holidays.' 'Love Your Teeth Day' is my new favorite."- Amy Pelchat, Granby Dental Center. "When done right, social media is a sure fire way to get new dental patients. This book will ensure you do just that."- Naomi Cooper. 100% of the proceeds from 365 Days of Social Posts for Dentistry are being donated to Oral Cancer Cause. OCC provides financial support to improve the quality of life for oral cancer patients. To learn more visit, www.oralcancercause.org.

Leveraging Digital Technology for Preventive Dentistry
Leveraging Digital Technology for Preventive Dentistry

Author: Asanza, Dachel Martínez

Publisher: IGI Global

Published: 2024-08-26

Total Pages: 424

ISBN-13:

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Even in the modern age, oral diseases have a substantial and negative impact on citizens all over the globe. Oral diseases affect nearly half of the global population and represent a significant economic and health burden. As a result, the promotion of oral health and disease prevention information has emerged as one of the most cost-effective strategies in limiting these maladies and treating them should they occur. Leveraging Digital Technology for Preventive Dentistry provides relevant theoretical frameworks and the latest empirical research findings in the area. It discusses the latest findings in digital technologies for health promotion and oral disease promotion, as well as the behavior of these health actions in the international context. Covering topics such as ethical and legal aspects, preventive dentistry, and biometric studies, this book is an excellent resource for librarians, dentists, dental students and educators, researchers, academicians, and more.

101 Ways to Promote Your Web Site
101 Ways to Promote Your Web Site

Author: Susan Sweeney

Publisher: Maximum Press

Published: 2006

Total Pages: 431

ISBN-13: 1931644462

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Increasing the chances of a website's success by boosting its ability to entice surfers to stop at the site, absorb what it offers, and return at a later date, this guide provides templates, checklists, and forms--as well as proven techniques such as using e-mail, links, and online advertising--to increase the number of initial users and repeat visitors to a website. Invaluable to entrepreneurs, small business owners, corporate marketing managers, and consultants seeking guidance to make their website successful, this resource is an important tool for those trying to maximize their Web promotion potential.

Basics of Branding
Basics of Branding

Author: Jay Gronlund

Publisher: Business Expert Press

Published: 2013-08-23

Total Pages: 145

ISBN-13: 1606495933

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Smart branding is essential for success, yet it is often misunderstood. Developing a brand that is relevant, distinct, and emotionally compelling can be very dif_ cult for many managers, mainly because they don’t realize exactly what and how much goes into this branding process. This book will explain this process. In an easy-to-understand writing style, Gronlund will show you the fundamentals that will help develop a value proposition that will excite customers. Branding is all about creating a message or an impression that makes an impact and creates a rational and emotional connection with a customer. Forming a bond of trust and comfort will build brand equity (i.e., how people value your brand) and customer loyalty. We are living in a dynamic, transformative global economy with mind-boggling advances in technology. Managers today can easily become preoccupied with social media vehicles and the innovative features of electronic devices, and hence neglect the importance of the content or the message. Adhering to the core elements of positioning and branding will help them develop more emotionally rich and powerful content. And B2B managers will better understand and discover the real value of good branding, so that their marketing and sales communications will go beyond product features and emphasize relevant benefits that will strengthen their relationships with targeted customers.