Change to Success

Change to Success

Author: Rosalba Badillo-Vega

Publisher: Waxmann Verlag

Published: 2015

Total Pages: 322

ISBN-13: 3830983190

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In a world where innovation is considered to be a key driver for a new economy, Higher Education Institutions (HEI) can play a pivotal role. With this understanding, HEI in Latin America, have become significantly more entrepreneurial over the last decades in order to perform their 'third mission' - provide a greater benefit to society. UniTransfer, the project that gives birth to this book, emerges as a response to a better understanding of the nature of knowledge and technology transfer (KTT), presenting interesting alternative approaches to KTT such as; 'Science-to-business marketing', 'Partnering approaches for knowledge transfer' and 'Academic Entrepreneurship'; further it offers tools and proposes actions to implement change from within the structures of HEIs in Central America and Mexico. This publication portrays the projects developed by the participants from UniTransfer - Executive Training Course. Each chapter constitutes an approach and a good practice that can be further consulted by any other academic institution in a similar context striving for change to success. Moreover, the projects developed from each participant illustrate the specific profiles, visions and missions, as well as organisational and governance frameworks that the new leadership in higher education needs to embrace if it ought to fulfil its new entrepreneurial role beyond the traditional boundaries of the HEI. 'The UniTransfer Executive Training Course at Münster University of Applied Sciences, Instituto Tecnológico de Costa Rica and Universidad Autónoma del Estado de Hidalgo, helped me to think in markets and beyond my own institution and role as an academic. The visits to the technology parks and to the transfer agencies in Münster, San José and Pachuca helped me to bring new models to be adapted to our region.' José Luis Antón de la Concha, Vice rector of Research, Universidad Autónoma del Estado de Hidalgo, México 'After UniTransfer I realize that university-business linkages can make a great contribution to the development of our countries and societies. Sharing different points of views and experiences has been beneficial for new knowledge acquisition and invaluable friendship from Costa Rica, Mexico, Germany, Spain and Australia. Thank you all!' Marcelino Antonio Castro-Baltodano, Universidad Nacional de Ingeniaría, Nicaragua


Models, Strategies, and Tools for Competitive SMEs

Models, Strategies, and Tools for Competitive SMEs

Author: Perez-Uribe, Rafael

Publisher: IGI Global

Published: 2024-10-16

Total Pages: 460

ISBN-13:

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In a fiercely competitive global economy, small and medium-sized enterprises (SMEs) face numerous challenges in achieving and sustaining competitiveness. From limited resources and evolving market dynamics to technological disruptions and regulatory hurdles, SMEs often struggle to navigate the complexities of modern business environments. As a result, many SMEs find themselves at a disadvantage, unable to fully capitalize on opportunities or effectively mitigate threats, thus hindering their growth and long-term viability. Models, Strategies, and Tools for Competitive SMEs offers a comprehensive solution to empower SMEs to thrive in competitive landscapes. By bringing together a wealth of expertise and insights from scholars and practitioners globally, this book serves as a valuable resource for SMEs seeking to enhance their competitiveness and unlock their full potential. Through a diverse array of topics, ranging from leadership and innovation to digital marketing and organizational climate, the book provides actionable strategies and practical tools tailored specifically to the needs of SMEs.


Modern Perspectives in Business Applications

Modern Perspectives in Business Applications

Author: Syed Abdul Rehman Khan

Publisher: BoD – Books on Demand

Published: 2020-05-13

Total Pages: 138

ISBN-13: 1789849721

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This book is unique! Until now, purchasing and supply management books have had a primarily domestic outlook. However in this book, important issues related to sales management and supply management are handled with a modern perspective. This book has global vision tied into management principles based on an understanding of the sales management and basic job of purchasing and supply management, as all authors have held high-level positions directing the effort. Distinguished researchers from prestigious universities have written chapters and case studies from real-world events that challenge the brightest minds.


Handbook of Research on Business Models in Modern Competitive Scenarios

Handbook of Research on Business Models in Modern Competitive Scenarios

Author: Jamil, George Leal

Publisher: IGI Global

Published: 2018-12-21

Total Pages: 565

ISBN-13: 152257266X

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Business models are regarded as a main emerging topic in the management area for opportune science-driven practical conceptions and applications. They represent how organizations are proposed and planned, as well as how they establish a market and social relations, manage strategic resources, and make decisions. However, companies must produce new solutions for strategic sustainability, performance measurement, and overall managerial conditions for these business models to be implemented effectively. The Handbook of Research on Business Models in Modern Competitive Scenarios depicts how business models contribute to strategic competition in this new era of technological and social changes as well as how they are conceptualized, studied, designed, implemented, and in the end, how they can be improved. Featuring research on topics such as creating shared value, global scenarios, and organizational intelligence, this book provides pivotal information for scientific researchers, business decision makers, strategic planners, consultants, managers, and academicians.


The Routledge Handbook of Community Based Tourism Management

The Routledge Handbook of Community Based Tourism Management

Author: Sandeep Kumar Walia

Publisher: Routledge

Published: 2020-12-21

Total Pages: 681

ISBN-13: 1000222128

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This Handbook offers an up-to-date and comprehensive overview of core themes and concepts in community-based tourism management. Providing interdisciplinary insights from leading international scholars, this is the first book to critically examine the current status of community-basedtourism. Organised into five parts, the Handbook provides cutting-edge perspectives on issues such as Indigenous communities, tourism and the environment, sustainability, and the impact of digital communities. Part 1 introduces core concepts and methodologies, and distinguishes community products from other tourism and hospitality goods. Part 2 explores communities’ attitudes towards tourism development and their engagement with and ownership of the process. It also delves into the role of community- based tourism, under the influence of governmental policies, in the economic and social development of a region. In Part 3 various management, marketing, and branding initiatives are identified as a means of expanding the tourism business. Part 4 examines the negative impacts of mass tourism and its threats to culture, tradition, identity, the built environment, and natural heritage. In the final and fifth part, future challenges and opportunities for community-based tourism initiatives are considered, and research-based sustainable solutions are proposed. Overall, the book considers engaging local populations in tourism development as a way of building stronger and more resilient communities. This Handbook fills a void in the current research and thus will appeal to scholars, students, and practitioners interested in tourism management, tourism geography, business studies, development policy and practice, regional development, conservation, and sustainability.


Advances in Tourism, Technology and Smart Systems

Advances in Tourism, Technology and Smart Systems

Author:

Publisher:

Published: 2020

Total Pages: 714

ISBN-13: 9789811520259

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This book features a collection of high-quality research papers presented at the International Conference on Tourism, Technology & Systems (ICOTTS 2019), held at the Universidad Abierta Interamericana, in Buenos Aires, Argentina, from 5th to 7th December 2019. It covers the areas technology in tourism and the tourist experience, generations and technology in tourism, digital marketing applied to tourism and travel, mobile technologies applied to sustainable tourism, information technologies in tourism, digital transformation of tourism business, e-tourism and tourism 2.0, big data and management for travel and tourism, geotagging and tourist mobility, smart destinations, robotics in tourism, and information systems and technologies.


Smart Tourism as a Driver for Culture and Sustainability

Smart Tourism as a Driver for Culture and Sustainability

Author: Vicky Katsoni

Publisher: Springer

Published: 2019-01-31

Total Pages: 657

ISBN-13: 3030039102

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This book explores the latest developments in the field of smart tourism, focusing in particular on the important cultural and sustainability synergies that have emerged during the digital era. The aim is to elucidate how ICTs can promote innovation and creativity in the tourism and leisure sector in ways that take into account cultural and social responsibilities, foster sustainable tourism management, and enhance cultural tourism, cultural heritage, and sustainable development. The book is based on the proceedings of the Fifth International Conference of the International Association of Cultural and Digital Tourism (IACuDiT), attended by academics and industry practitioners from cultural, heritage, communication, and innovational tourism backgrounds, and is edited in collaboration with IACuDiT. It will have broad appeal to professionals from academia, industry, government, and other organizations who wish to learn about novel perspectives in the fields of tourism, travel, hospitality, culture and heritage, leisure, and sports within the context of a knowledge society and smart economy in which sustainability is becoming ever more important.