Contemporary Trends & Challenges In Commerce
Contemporary Trends & Challenges In Commerce

Author: Dr. Seema Mahlawat

Publisher: Highlyy Publishing LLP

Published: 2023-05-27

Total Pages: 420

ISBN-13: 9395522313

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"Contemporary Trends and Challenges in Commerce" is an edited book that comprises research papers from experts in the field of commerce. The book is organized into six tracks, each of which focuses on a specific area of commerce: Finance and Accounts, Sales and Marketing, Trade and Economics, Human Resources, General Management, and Startups and Entrepreneurship. In the Finance and Accounts track, the authors explore various financial instruments, techniques, and practices that are relevant to contemporary commerce. The Sales and Marketing track delves into the intricacies of modern sales and marketing practices. The papers cover topics such as customer behavior, market research, branding, advertising, and social media marketing. In the Human Resources track, the authors delve into the management of human capital in contemporary commerce. They explore various HR practices, such as recruitment, selection, training, performance management, and compensation. The papers also discuss contemporary issues in HR management, such as diversity, inclusion, and workplace culture. The General Management track covers a broad range of topics relevant to general management, such as strategic planning, decision-making, leadership, and organizational behavior. The Trade and Economics track focuses on the broader economic context in which commerce operates. The authors analyze trends and challenges in international trade, globalization, economic policies, and regulations that impact businesses' operations. They also explore the role of technology in shaping trade and economic activity. Finally, in the Startups and Entrepreneurship track, the authors explore the challenges and opportunities that startups and entrepreneurs face in contemporary commerce. The papers cover topics such as innovation, business models, financing, and growth strategies. The authors provide insights into effective practices for starting and scaling successful businesses. Overall, "Contemporary Trends and Challenges in Commerce" provides a comprehensive overview of the latest trends and challenges in contemporary commerce. It is a valuable resource for researchers, practitioners, and students interested in the field of commerce.

Modern Trends, Challenges and Opportunity of E-Commerce in India - An Overview
Modern Trends, Challenges and Opportunity of E-Commerce in India - An Overview

Author: Subhadeep Mukherjee

Publisher:

Published: 2020

Total Pages: 14

ISBN-13:

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E-commerce stands for electronic commerce. E-commerce is performing business online and electronically. Over last few years the popularity of e-commerce has rigorously developed due to its quick and convenient way of exchanging goods and regional and global services. India will be booming platform for e-commerce business models; the country already reported 65% growth in e-commerce retail business year in 2015-2016. The paper is focused on the conceptual research with exploratory cum descriptive nature on the basis of secondary data. This paper explains the concept of e-commerce, business models for e-commerce, differences between traditional commerce and electronic commerce, merits and limitations of e-commerce. It also highlights various trends and challenges of e-commerce and also with the essential opportunity and growth factors required for e-commerce in India.

Contemporary Issues in Commerce
Contemporary Issues in Commerce

Author: Neha Soni Swati Sharma

Publisher: Kavya Publications

Published: 2024-06-26

Total Pages: 226

ISBN-13: 8119944496

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With "Contemporary Issues in Commerce," readers go through a variety of contemporary business practices in an illuminating way. The first section of the book provides a thorough introduction to corporate social responsibility (CSR), examining its importance and effects on Indian businesses. It explores certain CSR initiatives taken up by Indian businesses, showcasing their dedication to environmental and social problems. It includes discourse focus on Corporate Governance, clarifying its tenets and significance in guaranteeing moral corporate behavior. The story then moves smoothly to discuss artificial intelligence's (AI) significant impact on commerce and how AI technologies are transforming corporate processes. Subsequent chapters highlight the changing environment of consumer behavior and sustainability practices, providing insight into specialty marketing areas including Green Marketing, Social Media Marketing, and Rural Marketing. A thorough examination of service marketing is provided, highlighting the critical role that service-centric strategies play in the modern company landscape. Insights into current Banking and Financial Services trends are also provided to readers, giving them a thorough grasp of the ever-changing financial scene. In order to provide readers a comprehensive understanding of the possibilities and problems facing businesses today, the book concludes with a focus on recent financial issues, GST, and human resource management. For scholars, professionals, and students attempting to understand the complexity of contemporary company operations and remain up to date on new developments and concerns, "Contemporary Issues in Commerce" is an invaluable resource

Contemporary Trends in Innovative Marketing Strategies
Contemporary Trends in Innovative Marketing Strategies

Author: Barbosa, Belem

Publisher: IGI Global

Published: 2024-02-19

Total Pages: 413

ISBN-13:

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In global commerce, marked by the relentless advance of digital technology, businesses find themselves constantly challenged to devise innovative and disruptive marketing strategies. Adapting to these changes is no longer a choice but a necessity. To thrive, companies must remain vigilant, updating their resources and adopting emerging trends with unwavering agility. Contemporary Trends in Innovative Marketing Strategies explores the demands and dynamics of modern marketing. This book is tailored to meet the needs of students, educators, and managers seeking a profound understanding of today's marketing trends. Firstly, the book delves deep into the current trends steering marketing innovation. It dissects the latest developments that are reshaping the marketing landscape, identifies pivotal trends, and elucidates their ramifications for businesses. Secondly, the book embarks on a journey to explore innovative marketing strategies engineered to confront contemporary business challenges and seize emerging opportunities. It unlocks novel approaches that adeptly cater to the market, providing insights into strategic frameworks, methodologies, and practices. Lastly, the book illustrates these concepts with real-world case studies, offering proof of innovative marketing's successful applications across diverse business sectors. These cases serve to inspire and demonstrate how innovative marketing strategies can be put into action, resulting in tangible outcomes. This book is designed for a diverse audience, including academics and students keen on exploring the latest trends in innovative marketing, educators searching for compelling case studies to enhance their teaching materials, and practitioners eager to bridge the gap between research and practical application in innovative marketing.

E-business in the 21st Century
E-business in the 21st Century

Author: Jun Xu

Publisher: World Scientific

Published: 2010

Total Pages: 464

ISBN-13: 9812836748

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Embarking on electronic business is a challenging task. There is also a lack of clear understanding and comprehensive analysis of various issues and domains of electronic business. This book offers a very comprehensive analysis of concepts, models and infrastructures of e-business. It also presents unique observations of current e-business practices for different organizations in different economies and provides insights on the future of current leading businesses on the net and the trends of e-business. The volume will be an effective and indispensible reference book for professionals who are interested in or dealing with e-business and businesses that are embarking on e-business.

Global Trends 2040
Global Trends 2040

Author: National Intelligence Council

Publisher: Cosimo Reports

Published: 2021-03

Total Pages: 158

ISBN-13: 9781646794973

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"The ongoing COVID-19 pandemic marks the most significant, singular global disruption since World War II, with health, economic, political, and security implications that will ripple for years to come." -Global Trends 2040 (2021) Global Trends 2040-A More Contested World (2021), released by the US National Intelligence Council, is the latest report in its series of reports starting in 1997 about megatrends and the world's future. This report, strongly influenced by the COVID-19 pandemic, paints a bleak picture of the future and describes a contested, fragmented and turbulent world. It specifically discusses the four main trends that will shape tomorrow's world: - Demographics-by 2040, 1.4 billion people will be added mostly in Africa and South Asia. - Economics-increased government debt and concentrated economic power will escalate problems for the poor and middleclass. - Climate-a hotter world will increase water, food, and health insecurity. - Technology-the emergence of new technologies could both solve and cause problems for human life. Students of trends, policymakers, entrepreneurs, academics, journalists and anyone eager for a glimpse into the next decades, will find this report, with colored graphs, essential reading.

Contemporary Issues In Commerce And Management
Contemporary Issues In Commerce And Management

Author: Sanjay Kaptan

Publisher:

Published: 2008-01-01

Total Pages: 213

ISBN-13: 9788184350418

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The present edited volume titled "Contemporary Issues in Commerce and Management" is a collection of 17 articles on different aspects of trade and commerce. The book deals with emerging trends in the fields of trade and commerce like insurance, retailing, stock market, banking,e tc. the book explains how these sectors are growing and have influenced our economy, trade, commerce and industry. This book shall be of great help to research scholars pursuing thier M.Phil and Ph.D. Progrmmes. It shall also prove the useful fund of information to the teachers and students of Commerce and Management.

Trends in E-Business, E-Services, and E-Commerce: Impact of Technology on Goods, Services, and Business Transactions
Trends in E-Business, E-Services, and E-Commerce: Impact of Technology on Goods, Services, and Business Transactions

Author: Lee, In

Publisher: IGI Global

Published: 2013-09-30

Total Pages: 347

ISBN-13: 1466645113

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"This book offers insights into issues, challenges, and solutions related to the successful application and management aspects of electronic business, providing a comprehensive framework for researchers and practitioners in understanding the growing demand of e-business research"--Provided by publisher.

Electronic Commerce Technology Trends
Electronic Commerce Technology Trends

Author: Weidong Kou

Publisher: MC Press

Published: 2000

Total Pages: 0

ISBN-13: 9781583470091

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Focusing on a broad spectrum of technological challenges rather than one specific area, Electronic Commerce Technology Trends: Challenges and Opportunities presents the most current research and development in e-commerce technology. It thoroughly covers which technologies are necessary to enable e-commerce, including performance considerations, data mining, data warehousing, user interface design, virtual reality, intelligent agents, and security. This broad scope of topics is possible thanks to the collaboration of more than 60 leading specialists selected for their broad research and development experience in e-commerce and their participation in numerous IBM-sponsored workshops and symposiums.