The McGraw-Hill 36-Hour Course in Business Writing and Communication, Second Edition

The McGraw-Hill 36-Hour Course in Business Writing and Communication, Second Edition

Author: Kenneth W. Davis

Publisher: McGraw Hill Professional

Published: 2010-03-19

Total Pages: 256

ISBN-13: 0071743944

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Supercharge your writing skills . . . by the end of the week! In the workplace, your writing speaks volumes about you. Whether you’re crafting a three-line message or a 300-page report, you need to write in a polished, professional way—regardless of your position or profession. The McGraw-Hill 36-Hour Course in Business Writing and Communication puts you on the fast track to becoming a strong, persuasive business writer. Complete with exercises, self-tests, and an online final exam, this multifaceted business writing “course” teaches you how to: SEIZE READERS’ INTEREST INSTANTLY ELIMINATE NONSPECIFIC WORDS AND PHRASES MANAGE CROSS-CULTURAL WRITING CRAFT COMPELLING ONLINE COPY CREATE POWERFUL PRESENTATIONS Present yourself at the top of your game in every e-mail, memo, report, and presentation with The McGraw-Hill 36-Hour Course in Business Writing and Communication!


How to Write About Contemporary Art

How to Write About Contemporary Art

Author: Gilda Williams

Publisher: Thames & Hudson

Published: 2014-10-14

Total Pages: 228

ISBN-13: 0500772177

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An essential handbook for students and professionals on writing eloquently, accurately, and originally about contemporary art How to Write About Contemporary Art is the definitive guide to writing engagingly about the art of our time. Invaluable for students, arts professionals and other aspiring writers, the book first navigates readers through the key elements of style and content, from the aims and structure of a piece to its tone and language. Brimming with practical tips that range across the complete spectrum of art-writing, the second part of the book is organized around its specific forms, including academic essays; press releases and news articles; texts for auction and exhibition catalogues, gallery guides and wall labels; op-ed journalism and exhibition reviews; and writing for websites and blogs. In counseling the reader against common pitfalls—such as jargon and poor structure—Gilda Williams points instead to the power of close looking and research, showing how to deploy language effectively; how to develop new ideas; and how to construct compelling texts. More than 30 illustrations throughout support closely analysed case studies of the best writing, in Source Texts by 64 authors, including Claire Bishop, Thomas Crow, T.J. Demos, Okwui Enwezor, Dave Hickey, John Kelsey, Chris Kraus, Rosalind Krauss, Stuart Morgan, Hito Steyerl, and Adam Szymczyk. Supplemented by a general bibliography, advice on the use and misuse of grammar, and tips on how to construct your own contemporary art library, How to Write About Contemporary Art is the essential handbook for all those interested in communicating about the art of today.


HBR Guide to Better Business Writing (HBR Guide Series)

HBR Guide to Better Business Writing (HBR Guide Series)

Author: Bryan A. Garner

Publisher: Harvard Business Review Press

Published: 2013-01-08

Total Pages: 241

ISBN-13: 1422184048

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DON'T LET YOUR WRITING HOLD YOU BACK. When you're fumbling for words and pressed for time, you might be tempted to dismiss good business writing as a luxury. But it's a skill you must cultivate to succeed: You'll lose time, money, and influence if your e-mails, proposals, and other important documents fail to win people over. The HBR Guide to Better Business Writing, by writing expert Bryan A. Garner, gives you the tools you need to express your ideas clearly and persuasively so clients, colleagues, stakeholders, and partners will get behind them. This book will help you: Push past writer's block Grab--and keep--readers' attention Earn credibility with tough audiences Trim the fat from your writing Strike the right tone Brush up on grammar, punctuation, and usage Arm yourself with the advice you need to succeed on the job, with the most trusted brand in business. Packed with how-to essentials from leading experts, the HBR Guides provide smart answers to your most pressing work challenges.


Contemporary Business

Contemporary Business

Author: Louis E. Boone

Publisher: Wiley

Published: 2018-05-30

Total Pages: 656

ISBN-13: 9781119539599

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Boone, Kurtz, and Berston's, Contemporary Business, 17th Edition, delivers solutions at the speed of business to stimulate curiosity, show relevance, promote creativity, and prepare students for what's ahead in their academic and business careers. With thoroughly revised cases, fresh, current examples, and an updated video series, the 17th Edition provides insights into the many facets of business that contribute to the dynamic, ever changing world of work.


Contemporary Business Communication

Contemporary Business Communication

Author: Scot Ober

Publisher:

Published: 2002-03

Total Pages: 0

ISBN-13: 9780618243464

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Throughout this edition, Ober prepares students for the accelerated pace of business communication by clearly connecting every topic, example, and exercise to the modern workplace. In addition to the basics of written and oral communication, the student text features a practical, how-to introduction to the best practices for using email, voicemail, the Internet, and other innovations in communication technology. The Fifth Edition comes with two free CD-ROMs: the Urban Systems Case Study, offering a series of workplace simulations; and BusCom Writer, including writing modules for 10 basic business documents.


Business Writing Scenarios

Business Writing Scenarios

Author: Jon Ramsey

Publisher: Macmillan Higher Education

Published: 2016-02-17

Total Pages: 276

ISBN-13: 131905403X

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Written by an experienced instructor of business writing courses, Business Writing Scenarios offers a hands on approach that immerses students in the types of writing situations they will encounter throughout their working lives. Detailed guidance and numerous examples help students build the skills they will need to respond to these situations effectively. In each of the core chapters, students first learn how other writers addressed a particular writing situation—such as having to convey disappointing news to employees, explain a major policy change, or respond to a difficult customer—effectively or ineffectively. Students then apply what they’ve learned through guided activities ("applications") that ask them to respond in writing to a similar business scenario. Additionally, the book emphasizes the potentially serious consequences of ill-considered business communications, especially those delivered electronically. A chapter dedicated to business writing gaffes provides many real-world examples of these mistakes and advises students on how to avoid them. Suitable for use on its own or in conjunction with another text, Business Writing Scenarios is a useful addition to any course building students business writing skills.


The Manager's Guide To Business Writing

The Manager's Guide To Business Writing

Author: Suzanne D. Sparks

Publisher: McGraw Hill Professional

Published: 1999

Total Pages: 210

ISBN-13: 9780070718678

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In today’s fast-action business world, you are often required to write accurate, hard-hitting letters, memos, and reports—all at a moment’s notice! The Manager’s Guide to Business Writing contains practical guidelines for writing business correspondence and materials with speed, precision, and power. Designed to provide maximum impact to your everyday work performance, this intense short-course in persuasive writing contains examples of concise yet complete letters, memos, and e-mail, strategies to use headings and white space, and more. Use this concise manual to immediately target and improve your business writing, and ensure that it always works to your advantage.