What Color Is the Sacred?

What Color Is the Sacred?

Author: Michael Taussig

Publisher: University of Chicago Press

Published: 2010-07-01

Total Pages: 306

ISBN-13: 0226789993

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Over the past thirty years, visionary anthropologist Michael Taussig has crafted a highly distinctive body of work. Playful, enthralling, and whip-smart, his writing makes ingenious connections between ideas, thinkers, and things. An extended meditation on the mysteries of color and the fascination they provoke, What Color Is the Sacred? is the next step on Taussig’s remarkable intellectual path. Following his interest in magic and surrealism, his earlier work on mimesis, and his recent discussion of heat, gold, and cocaine in My Cocaine Museum,this book uses color to explore further dimensions of what Taussig calls “the bodily unconscious” in an age of global warming. Drawing on classic ethnography as well as the work of Benjamin, Burroughs, and Proust, he takes up the notion that color invites the viewer into images and into the world. Yet, as Taussig makes clear, color has a history—a manifestly colonial history rooted in the West’s discomfort with color, especially bright color, and its associations with the so-called primitive. He begins by noting Goethe’s belief that Europeans are physically averse to vivid color while the uncivilized revel in it, which prompts Taussig to reconsider colonialism as a tension between chromophobes and chromophiliacs. And he ends with the strange story of coal, which, he argues, displaced colonial color by giving birth to synthetic colors, organic chemistry, and IG Farben, the giant chemical corporation behind the Third Reich. Nietzsche once wrote, “So far, all that has given colour to existence still lacks a history.” With What Color Is the Sacred? Taussig has taken up that challenge with all the radiant intelligence and inspiration we’ve come to expect from him.


Hair's How

Hair's How

Author: Hair's How

Publisher: Hair's How

Published: 2013-06-18

Total Pages: 64

ISBN-13:

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Pull out insert from HAIR'S HOW Vol. 16: MEN. Hair's How Instructional booklet helps to interpret some of the latest styles featured in MEN styling book. - 35 Step-by-Steps. - Each Step-by-Step instruction is accompanied with before and after picture, detailed text description as well as photo of each step. 5 languages: Engilsh, Spanish, French, German & Italian.


The Color Revolution

The Color Revolution

Author: Regina Lee Blaszczyk

Publisher: MIT Press

Published: 2012-08-31

Total Pages: 397

ISBN-13: 0262017776

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A history of color and commerce from haute couture to automobile showrooms to interior design. When the fashion industry declares that lime green is the new black, or instructs us to “think pink!,” it is not the result of a backroom deal forged by a secretive cabal of fashion journalists, designers, manufacturers, and the editor of Vogue. It is the latest development of a color revolution that has been unfolding for more than a century. In this book, the award-winning historian Regina Lee Blaszczyk traces the relationship of color and commerce, from haute couture to automobile showrooms to interior design, describing the often unrecognized role of the color profession in consumer culture. Blaszczyk examines the evolution of the color profession from 1850 to 1970, telling the stories of innovators who managed the color cornucopia that modern artificial dyes and pigments made possible. These “color stylists,” “color forecasters,” and “color engineers” helped corporations understand the art of illusion and the psychology of color. Blaszczyk describes the strategic burst of color that took place in the 1920s, when General Motors introduced a bright blue sedan to compete with Ford's all-black Model T and when housewares became available in a range of brilliant hues. She explains the process of color forecasting—not a conspiracy to manipulate hapless consumers but a careful reading of cultural trends and consumer taste. And she shows how color information flowed from the fashion houses of Paris to textile mills in New Jersey. Today professional colorists are part of design management teams at such global corporations as Hilton, Disney, and Toyota. The Color Revolution tells the history of how colorists help industry capture the hearts and dollars of consumers.


True Colors

True Colors

Author: Abby Cooper

Publisher: Astra Publishing House

Published: 2024-05-07

Total Pages: 209

ISBN-13: 1662620608

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Turning Red meets The Giver in this novel about a town where everyone agrees to think positively—but one girl, whose emotions manifest as colors, can’t hide her true feelings. In Serenity, Minnesota, everyone looks on the bright side, and that’s on purpose: to live in this town, people have to agree to talk positively and only focus on the good things in life. For twelve-year-old Mackenzie Werner, who has the rare gift of her emotions showing up as a colorful haze around her body, this town seems like the perfect place; she’ll never face the embarrassment of a grumbly grapefruit smog if everyone and everything is set up to be happy. But when a documentary maker comes to town and starts asking questions, Mackenzie, overwhelmed with emotion, can’t hold her haze back—and it explodes onto the whole town. Now everyone has their own haze, revealing their real feelings. As Mackenzie learns that emotions go beyond surface level, the whole town must reckon with what it means now that these true colors are on display.


Try This Extreme

Try This Extreme

Author: Karen Young

Publisher: National Geographic Books

Published: 2017

Total Pages: 164

ISBN-13: 142632863X

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"Experiments for young children to conduct to learn about science"--


Jet

Jet

Author:

Publisher:

Published: 1980-04-24

Total Pages: 64

ISBN-13:

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The weekly source of African American political and entertainment news.


Visualizing Taste

Visualizing Taste

Author: Ai Hisano

Publisher: Harvard University Press

Published: 2019-11-19

Total Pages: 345

ISBN-13: 0674242599

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Ai Hisano exposes how corporations, the American government, and consumers shaped the colors of what we eat and even the colors of what we consider “natural,” “fresh,” and “wholesome.” The yellow of margarine, the red of meat, the bright orange of “natural” oranges—we live in the modern world of the senses created by business. Ai Hisano reveals how the food industry capitalized on color, and how the creation of a new visual vocabulary has shaped what we think of the food we eat. Constructing standards for the colors of food and the meanings we associate with them—wholesome, fresh, uniform—has been a business practice since the late nineteenth century, though one invisible to consumers. Under the growing influences of corporate profit and consumer expectations, firms have sought to control our sensory experiences ever since. Visualizing Taste explores how our perceptions of what food should look like have changed over the course of more than a century. By examining the development of color-controlling technology, government regulation, and consumer expectations, Hisano demonstrates that scientists, farmers, food processors, dye manufacturers, government officials, and intermediate suppliers have created a version of “natural” that is, in fact, highly engineered. Retailers and marketers have used scientific data about color to stimulate and influence consumers’—and especially female consumers’—sensory desires, triggering our appetites and cravings. Grasping this pivotal transformation in how we see, and how we consume, is critical to understanding the business of food.


Colour Television

Colour Television

Author: H.W. Coleman

Publisher: Taylor & Francis

Published: 2023-12-22

Total Pages: 248

ISBN-13: 1003820190

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Colour Television (1968) examines the rapid growth of colour television in the 1960s as technological advances enabled programmes to be effectively transmitted in colour for the first time. It looks at the technologies involved, the differences in programme-making that colour required, the audience response, and the changes in advertising and network systems that colour broadcasting brought about.


Culturally and Linguistically Diverse Learners and STEAM

Culturally and Linguistically Diverse Learners and STEAM

Author: Pamela Spycher

Publisher: IAP

Published: 2019-03-01

Total Pages: 414

ISBN-13: 1641136073

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Multilingual students, multidialectal students, and students learning English as an additional language constitute a substantial and growing demographic in the United States. But these groups of students tend to receive unequal access to and inadequate instruction in Science, Technology, Engineering, Arts, and Mathematics (STEAM), with their cultural and linguistic assets going largely unacknowledged and underutilized. The need for more information about quality STEAM education for culturally and linguistically diverse students is pressing. This book seeks to address this need, with chapters from asset-oriented researchers and practitioners whose work offers promising teaching and learning approaches in the STEAM subjects in K-16 education settings. Authors share innovative ways in which classroom teachers integrate disciplinary reading, writing, discussion, and language development with content knowledge development in STEAM subjects. Also shared are approaches for integrating indigenous epistemologies, culturally sustaining pedagogy, and students’ linguistic resources and life experiences into classroom teaching. The value of quality STEAM education for all students is an equity issue, a civics issue, and an economic issue. Our technologically-driven, scientifically-oriented, innovative society should be led by diverse people with diverse ways of approaching and being in the world. This book aims to make quality STEAM education a reality for all students, taking into account the many perspectives, bodies of knowledge, and skills they bring from a range of cultural and linguistic backgrounds, with the ultimate goal of strengthening the fields that will drive our society towards the future. There are three primary audiences for this book: teachers (both in-service and pre-service teachers), teacher educators (both pre-service preparation and professional learning); and applied researchers. Whatever their current or evolving role, readers are encouraged to use this book and the inquiry questions provided at the end of each chapter as a launching point for their own important work in achieving equity in STEAM education.