Author: Randy "R Dub!" Williams

Publisher:

Published: 2020-08-21

Total Pages:

ISBN-13: 9780578238487

Never in the history of radio has there been a better time to syndicate. With so many stations in dire need of talent and the "local personality" becoming more obsolete every day, the option of syndication makes sense both as a pathway toward expanding your broadcast career and as a backup to protect its very existence. But just how do you get syndicated?Veteran programmer and syndicated host Randy "R Dub!" Williams takes you behind the microphone and into the world of network syndication. His second tell-all book serves as a virtual how-to manual and detailed course covering the ins and outs of this exhilarating yet often mysterious business. From laying down the broad foundation of how the industry works-in layman's terms-to getting deep into the weeds, Williams takes the reader by the hand through six main steps and countless secrets, delivered from both a talent's and program director's perspective. From production, formatics, presentation and delivery?to the burning question, "How do I get a syndication deal?", there isn't an element of the entire process that's not poked, prodded, examined and explored. In addition to Williams' clear and proven instructions, the book welcomes the wisdom of today's top syndicated hosts, the network execs who sign on new shows, and the programming VPs searching for outside talent. If you have a great show and are ready to take it-and your life-to the next stage, grab this book and GO SYNDICATE YOURSELF!Special guests include: Delilah, Dave Ramsey, Tino Cochino, Rick Party, Bill Handel, The Bert Show, The Breakfast Club, Mojo in the Morning, Romeo, Dr. Laura, Whitney Allen, Ace & TJ, Johnjay and Rich and dozens more hosts who outline their story and secrets to success and what it takes to make it nationally.