CIM Coursebook 07/08 Customer Communications

CIM Coursebook 07/08 Customer Communications

Author: Maggie Jones

Publisher: Routledge

Published: 2012-05-23

Total Pages: 346

ISBN-13: 1136420339

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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Customer Communication strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.


CIM Coursebook 07/08 Marketing in Practice

CIM Coursebook 07/08 Marketing in Practice

Author: Tony Curtis

Publisher: Routledge

Published: 2012-05-23

Total Pages: 416

ISBN-13: 1136420193

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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing Environemnt strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.


CIM Coursebook 07/08 Marketing Management in Practice

CIM Coursebook 07/08 Marketing Management in Practice

Author: John Williams

Publisher: Routledge

Published: 2012-05-23

Total Pages: 387

ISBN-13: 1136420134

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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.


CIM Coursebook 06/07 Customer Communications

CIM Coursebook 06/07 Customer Communications

Author: Maggie Jones

Publisher: Routledge

Published: 2012-11-12

Total Pages: 339

ISBN-13: 1136421173

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Elsevier/Butterworth-Heinemann’s 2006-2007 CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually, and free online access to the MarketingOnline learning interface, it offers everything you need to study for your CIM qualification. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students, where you can: *Annotate, customise and create personally tailored notes using the electronic version of the Coursebook *Search the Coursebook online for easy access to definitions and key concepts *Access the glossary for a comprehensive list of marketing terms and their meanings


CIM Coursebook Marketing Environment 07/08

CIM Coursebook Marketing Environment 07/08

Author: Mike Oldroyd

Publisher: Routledge

Published: 2012-06-14

Total Pages: 365

ISBN-13: 113641956X

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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing Environemnt strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.


Customer Communications, 2007-2008

Customer Communications, 2007-2008

Author: Maggie Jones

Publisher: Routledge

Published: 2007

Total Pages: 346

ISBN-13: 0750685379

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Carefully structured to link information directly to the CIM syllabus, this coursebook text offers a range of cases, questions, activities, definitions and study tips to support and test your understanding of the theory. Each coursebook includes access to Marketingonline.co.uk for further support.


CIM Coursebook 07/08 Managing Marketing Performance

CIM Coursebook 07/08 Managing Marketing Performance

Author: Helen Meek

Publisher: Routledge

Published: 2012-05-23

Total Pages: 416

ISBN-13: 1136420266

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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time.


Marketing in Practice 2007-2008

Marketing in Practice 2007-2008

Author: Tony Curtis

Publisher: Routledge

Published: 2007

Total Pages: 416

ISBN-13: 075068433X

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BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. The 07/08 editions contains new case studies which help keep the student up to date with changes in Marketing Environemnt strategies. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students which can be accessed at any time. *Written specially for the Marketing Environment module by the Senior Examiners * The only coursebook fully endorsed by CIM * Crammed with a range of learning objectives, cases, questions and activities to test your understanding of the theory


CIM Coursebook 06/07 Marketing in Practice

CIM Coursebook 06/07 Marketing in Practice

Author: Tony Curtis

Publisher: Routledge

Published: 2007-07-11

Total Pages: 393

ISBN-13: 1136420835

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Elsevier/Butterworth-Heinemann’s 2006-2007 Official CIM Coursebook series offers you the complete package for exam success. Comprising fully updated Coursebook texts that are revised annually and independently reviewed. The only coursebooks recomended by CIM include free online access to the MarketingOnline learning interface offering everything you need to study for your CIM qualification. Carefully structured to link directly to the CIM syllabus, this Coursebook is user-friendly, interactive and relevant. Each Coursebook is accompanied by access to MARKETINGONLINE (www.marketingonline.co.uk), a unique online learning resource designed specifically for CIM students, where you can: *Annotate, customise and create personally tailored notes using the electronic version of the Coursebook *Search the Coursebook online for easy access to definitions and key concepts *Access the glossary for a comprehensive list of marketing terms and their meanings


Marketing Environment 2007-2008

Marketing Environment 2007-2008

Author: Michael Oldroyd

Publisher: Routledge

Published: 2007

Total Pages: 365

ISBN-13: 0750683988

DOWNLOAD EBOOK

Carefully structured to link information directly to the CIM syllabus, each coursebook text is crammed with a range of cases, questions, activities, definitions and study tips to support and test your understanding of the theory.