Hybrid Workplace: The Insights You Need from Harvard Business Review
Hybrid Workplace: The Insights You Need from Harvard Business Review

Author: Harvard Business Review

Publisher: Harvard Business Press

Published: 2022-03-15

Total Pages: 85

ISBN-13: 1647823390

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Reinvent your organization for the hybrid age. Hybrid work is here to stay—but what will it look like at your company? If your organization is holding on to inflexible, pre-pandemic policies about where—and when—your people work, it may be risking a mass exodus of talent. Designing a hybrid workplace that furthers your business goals while staying true to your culture requires balancing experimentation with rigorous planning. Hybrid Workplace: The Insights You Need from Harvard Business Review will help you adopt the best technological, cultural, and new management practices to seize the benefits and avoid the pitfalls of the hybrid age. Business is changing. Will you adapt or be left behind? Get up to speed and deepen your understanding of the topics that are shaping your company's future with the Insights You Need from Harvard Business Review series. Featuring HBR's smartest thinking on fast-moving issues—blockchain, cybersecurity, AI, and more—each book provides the foundational introduction and practical case studies your organization needs to compete today and collects the best research, interviews, and analysis to get it ready for tomorrow. You can't afford to ignore how these issues will transform the landscape of business and society. The Insights You Need series will help you grasp these critical ideas—and prepare you and your company for the future.

Small Business Marketing For Dummies
Small Business Marketing For Dummies

Author: Barbara Findlay Schenck

Publisher: John Wiley & Sons

Published: 2011-03-04

Total Pages: 386

ISBN-13: 1118054458

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Having your own business isn’t the same as having customers, and one is useless without the other. Whether your business is a resale store or a high-tech consulting firm, a law office or a home cleaning service, in today’s competitive environment, strategic marketing is essential. Small Business Marketing For Dummies, Second Edition is updated from the original version that won rave reviews and inspired thousands of small businesses on their way to becoming big businesses. Updates include more information on online marketing, a whole new section on getting and keeping customers, new cost-effective, fast-acting ideas for instant impact, and more. The book covers: Marketing basics that prepare you to rev up your business and jumpstart your marketing program Information to help you define your business position and brand Advice on bringing in professionals A quick-reference guide to mass media and a glossary of advertising jargon How-tos for creating print and broadcast ads that work Ideas for getting the word out without advertising, including information on direct mail, brochures, publicity, promotions, and more Ten steps to follow to build your own easy-to-assemble marketing plan With pages of ideas for low-cost, high-impact marketing from author Barbara Findlay Schenck, a marketing consultant with more than 20 years experience with clients ranging from small businesses to Fortune 500 companies, Small Business Marketing For Dummies, Second Edition helps you reach and keep new customers. Whether you’re running a home office, a small firm, a family business, a nonprofit organization, or a retail operation, you’ll discover how to: Custom design your own marketing program Create effective marketing messages Produce marketing communications that work No matter what field you’re in, Small Business Marketing For Dummies, 2nd Edition will help you make your dreams come true. If you buy it, read it, and implement some of the marketing strategies discussed, customers will come.

Wall Street
Wall Street

Author: Doug Henwood

Publisher:

Published: 1998

Total Pages: 0

ISBN-13: 9780860916703

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A scathing dissection of the wheeling and dealing in the world's greatest financial center. Spot rates, zero coupons, blue chips, futures, options on futures, indexes, options on indexes. The vocabulary of a financial market can seem arcane, even impenetrable. Yet despite its opacity, financial news and comment is ubiquitous. Major national newspapers devote pages of newsprint to the financial sector and television news invariably features a visit to the market for the latest prices. Does this prodigious flow of information have significance for anyone except the tiny percentage of people who have significant holdings of stocks or bonds? And if it does, can non-specialists ever hope to understand what the markets are up to? To these questions Wall Street answers an emphatic yes. Its author Doug Henwood is a notorious scourge of the stock exchange in the pages of his acerbic publication Left Business Observer. The Newsletter has received wide acclamation from J.K. Galbraith, among others, and occasional less favorable comment. Norman Pearlstine, then executive editor of the Wall Street Journal, lamented, 'You are scum ... it's tragic that you exist.' With compelling clarity, Henwood dissects the world's greatest financial center, laying open the intricacies of how, and for whom, the market works. The Wall Street which emerges is not a pretty sight. Hidden from public view, the markets are poorly regulated, badly managed, chronically myopic and often corrupt. And though, as Henwood reveals, their activity contributes almost nothing to the real economy where goods are made and jobs created, they nevertheless wield enormous power. With over a trillion dollars a day crossing the wires between the world's banks, Wall Street and its sister financial centers don't just influence government, effectively they are the government.

Regional Businesses in a Changing Global Economy
Regional Businesses in a Changing Global Economy

Author: Quamrul Alam

Publisher: Routledge

Published: 2022-03-23

Total Pages: 173

ISBN-13: 1000559165

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In a highly globalised trade and investment environment, businesses in regional areas must learn to take advantage of the benefits that stem from their geographical location. This book explains the immense value regional businesses bring to local communities and to Australia as a whole through case studies. The case studies are diverse in nature and highlight how regional businesses utilise their competitive advantage to introduce innovative practices and use local expertise, knowledge, skills, and networks to benefit from local social capital in a synergetic manner. The case studies in the book will help readers better understand the processes of industrial localisation. The examples of how innovative regional businesses have used innovative practices, local resource leverage, social and entrepreneurial skills and knowledge of international markets to develop and expand their businesses will provide insights into how regional businesses can achieve growth and secure jobs in an innovative and sustained manner.

Self Made
Self Made

Author: Bianca Miller-Cole

Publisher: John Murray Business

Published: 2017-10-05

Total Pages: 336

ISBN-13: 1473655307

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SELF-MADE IS A TRULY DEFINITIVE GUIDE; A 'GO-TO' BOOK FOR ALL ENTREPRENEURS AT ANY STAGE OF BUSINESS. This authoritative, focused guide by two of the UK's brightest young entrepreneurs - The Apprentice runner-up, Bianca Miller and serial entrepreneur, Byron Cole - is a comprehensive toolkit for anyone who wants to make a success of running their own business. Featuring interviews with well known entrepreneurs, entertainers and industry experts, the book covers every tier of the business development process, from start-up to exit, offering practical, implementable and global advice on the start up process. De-coding the jargon that is prevalent in business circles today, this book provides straightforward advice on converting an innovative business concept into a commercially viable proposition. It will help you to avoid the costly common mistakes of many who have gone before you, and create a sustainable enterprise that will flourish. Read Self Made and run your own business without fear of failure.

Strategic Management
Strategic Management

Author: Colin White

Publisher: Bloomsbury Publishing

Published: 2017-03-14

Total Pages: 840

ISBN-13: 0230554776

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Reflecting the challenges of formulating, implementing and monitoring strategy in practice, White's contemporary text discusses differing theories and approaches in the context of real-world experience. Readers are encouraged to conceptualize and generalize business problems and to confront philosophical issues without losing sight of practical aims. Each chapter starts with a Key Strategic Challenge and sets the scene of a case study which is resolved at the end of the chapter. The text includes more than 60 Strategy in Action short case examples to illustrate how organizations apply strategy in practice along with fifteen long case studies for detailed analysis. Strategic Projects and Exploring Further sections encourage readers to investigate the subject more in detail. Strategic Management: - Acknowledges the complex reality of strategy in the real world showing students the challenges they will encounter when implementing strategy in practice. - Provides a solid theoretical grounding in the subject enabling students to develop their own strategic approaches. - Offers comprehensive and contemporary topic coverage reflecting current trends such as globalization, co-operative strategy and performance measurement. - Includes separate chapters on Implementation, Monitoring and Risk Assessment reflecting the critical role of these issues within organizations. - Provides a wide range of international case examples from well-known organizations in all regions of the world allowing students to see how strategy is implemented in practice and reflecting the global nature of strategy for multinational corporations. Integrated web packages include: - For students: Additional long case studies, integrating case study, links to further resources, searchable glossary. - For Instructors: Suggested teaching pathways and key themes, additional case study questions, comments on exercises and assignments within the text, powerpoint lecture presentations. Visit www.palgrave.com/business/white for more information.

The Million-Dollar, One-Person Business, Revised
The Million-Dollar, One-Person Business, Revised

Author: Elaine Pofeldt

Publisher: Lorena Jones Books

Published: 2018-01-02

Total Pages: 274

ISBN-13: 0399578978

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The self-employment revolution is here. Learn the latest pioneering tactics from real people who are bringing in $1 million a year on their own terms. Join the record number of people who have ended their dependence on traditional employment and embraced entrepreneurship as the ultimate way to control their futures. Determine when, where, and how much you work, and by what values. With up-to-date advice and more real-life success stories, this revised edition of The Million-Dollar, One-Person Business shows the latest strategies you can apply from everyday people who--on their own--are bringing in $1 million a year to live exactly how they want.

Online Business Sourcebook
Online Business Sourcebook

Author: Oksana Newman

Publisher: Walter de Gruyter

Published: 2008-12-19

Total Pages: 426

ISBN-13: 3598440383

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Online Business Sourcebook is the only evaluative guide to electronic business database products and services. The arrangement of products and services within the Sourcebook is by thematic chapter, to make it easy to review all products on a specific topic: Online hosts and aggregators; The Internet; Company directories; Company financials; Investment analysis; Shareholder analysis; Credit; Mergers and acquisitions; Business and financial news; Business opportunities; Grants, advice and source of finance; Legislation and regulations; Prices; Market data; Industries; Economics and finance; International trade; Business management literature; Trademarks, trade names and brands; Recent highlights. Within most chapters, products are arranged by geographic coverage. Incorporated are three indexes: names; country/regions and subjects.