Asking Questions about Food Advertising
Author: Laura Perdew
Publisher: Cherry Lake
Published: 2015-08-01
Total Pages: 35
ISBN-13: 1633625192
DOWNLOAD EBOOKFood advertising is seemingly everywhere. But what messages are advertisers sending when they try to get consumers to purchase their products? Asking Questions about Food Advertising looks at who pays for ads, their intended targets, and the tricks of the trade used to influence consumers' decisions. Case studies prompt inquiry, further thinking, and close examination of specific issues. Additional text features and search tools, including a glossary and an index, help students locate information and learn new words.