The Artist's Guide to Selling Work

The Artist's Guide to Selling Work

Author: Annabelle Ruston

Publisher: A&C Black

Published: 2014-01-16

Total Pages: 177

ISBN-13: 1408183781

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From pricing work, to using online marketplaces, to printing quality reproductions, this guide provides all the advice artists and craftspeople need to sell their work in today's competitive market.


The Artist's Guide to Selling Work

The Artist's Guide to Selling Work

Author: Annabelle Ruston

Publisher: A&C Black

Published: 2013-12-05

Total Pages: 177

ISBN-13: 1472566661

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A one-stop resource containing everything artists need to know to sell their work. This best-selling guide provides all the advice you need to sell your work in today's competitive market. This fantastic new edition has been updated with essential advice on how to make full use of digital opportunities for selling your work, such as social networking and e-marketing. It contains information and suggestions about: - Selecting and approaching galleries - Pricing and payments - Royalty rates and financial management - Sample contracts and other legal considerations - Creating a website and maximising hits - Mastering social media to increase your visibility - Managing sales via online stores such as Etsy, Folksy or eBay - Printing your own reproductions and marketing them With a foreword by Mary Ann Rogers, one of Britain's most acclaimed watercolour painters who was awarded 'Best Selling Published Artist' by the Fine Art Trade Guild in 2009.


How to Sell Your Art Online

How to Sell Your Art Online

Author: Cory Huff

Publisher: HarperCollins

Published: 2016-06-28

Total Pages: 149

ISBN-13: 0062414968

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An essential guide for artist that teaches them how to skip the gallery system, find their niche, and connect directly with collectors to profitably sell their art. For years, galleries have acted as gatekeeper separating artists and collectors. But with the explosion of the Internet, a new generation of savvy, independent artists is connecting with buyers and making a substantial living doing what they love. How to Sell Your Art Online shows any artist how to make a successful living from their work. Cory Huff dispels the myth of the starving artist and provides the effective business strategies necessary to make artistic creations pay. He helps individual artists find their niche; outlines the elements essential for an effective website; and provides invaluable advice on e-mail marketing, blogging, social media marketing, and paid advertising—explaining how to tie all these online activities into offline success. Most importantly, he shares the secret to overcoming the biggest challenge artists face when self-marketing: learning how to tell their unique stories. Every artist has a reason for making art, but can’t always find the right way to express it. Huff provides exercises artists can use to clarify the intellectual and emotional process behind their art, and teaches them how turn that knowledge into stories they can tell online and in person—and expand their reach through blogs and social media to build their art business. Drawing from the stories of successful artists, thoroughly describing how art is sold today, and providing tips on how to build connections personally and electronically, How to Sell Your Art Online illustrates the countless ways artists can take control of their creative careers—and sell their work without selling out.


How to Price Your Art

How to Price Your Art

Author: Matt Tommey

Publisher: Independently Published

Published: 2021-06-23

Total Pages: 104

ISBN-13:

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How to Price Your Art is a comprehensive guide that enables visual artists to price their work confidently and with profit in mind. Whether you are new to pricing your art or have been an artist for years and are simply wanting to develop a pricing strategy for your art business, this book will give you everything you need. You can absolutely learn how to price your artwork with confidence inside the pages of this book. And I'd love to show you how, especially if you're still pricing your art based on what you "think" it's worth and constantly second-guessing yourself. Knowing how to price your art means the difference between barely making ends meet and actually making money with your art. It enables you to build your art business, create income and have the impact you dream of as an artist. It's the difference between an expensive hobby and a profitable business. If you're like most artists, knowing how to price your art is a constant frustration which takes the joy right out of creating. Add to that the confusion of trying to understand how things like where you live, the type of art you create and your experience level fit in to your pricing and it can be downright overwhelming! Thankfully, pricing your artwork doesn't have to be a mystery, anymore! Inside this book, I'll teach you: 7 Factors that Determine Art Pricing An Easy Pricing Formula for Pricing Your Art How to Make a Profit on Every Sale 5 Keys to Creating a Pricing Strategy Why Fear of Raising Your Prices is All In Your Head My Biggest Pricing Mistakes and How to Avoid Them Plus you'll be getting a copy of my Art Pricing Worksheet which will make pricing your art super easy for you. I'll also be covering important topics including: Why Uniqueness Commands Higher Prices How to Price for Retail, Wholesale & Consignment Perception Influences Pricing Accounting for Packing, Shipping & Taxes Where to Start If You've Never Sold Anything How to Create Multiple Price Points Knowing When to Increase Your Prices Should you list your prices on your website? Discounts & Bonuses Every day that goes by you're not pricing your art profitably is one more day that's costing you the time, money, freedom and impact you were designed to make in the world. The longer you keep doing this, the more money you're literally throwing down the drain.


"Starving" to Successful

Author: J. Jason Horejs

Publisher: Reddot Press

Published: 2009

Total Pages: 0

ISBN-13: 9780615568324

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Provides insight into the art business from the perspective of a gallery owner.


Taking the Leap

Taking the Leap

Author: Cay Lang

Publisher: Chronicle Books

Published: 1998-04

Total Pages: 228

ISBN-13: 9780811818155

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Offers artists advice on creating a portfolio, planning a career strategy, staging art exhibitions, and making useful connections.


How to Sell Art

How to Sell Art

Author: J. Jason Horejs

Publisher: Reddot Press

Published: 2011-09

Total Pages: 210

ISBN-13: 9780615556802

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Wouldn't it be great if art sold itself? If you have tried to sell art , you know it doesn't. Selling art takes effort and skill.Jason Horejs has been in the gallery business for over 18 years and has owned Xanadu Gallery in Scottsdale, AZ since 2001. In How to Sell Art, Horejs shares the entire selling process he and his staff employ when making a sale. From introductions, to creating a compelling dialogue, to closing a sale and beyond. Whether you are a gallerist trying to sell the work of others, or an artist working to sell your own art, Horejs gives you concrete, step-by step instructions that will help you tap and develop your inner salesperson. As with any other skill, you can increase your sales success by taking a systematic and consistent approach. How to Sell Art will help you take your art salesmanship to a higher level.


The Profitable Artist

The Profitable Artist

Author: New York Foundation for the Arts

Publisher: Simon and Schuster

Published: 2018-08-14

Total Pages: 350

ISBN-13: 1621536459

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The Indispensable Roadmap Artists Need to Navigate Their Careers"The Profitable Artist's chapters address a spectrum of practical topics for working artists." —Artsy.net While all art is unique, the challenges artists face are shared regardless of background, experience, and artistic medium. With decades of experience training and helping artists worldwide, the expert staff of the New York Foundation for the Arts—in conjunction with outside professionals—have compiled a “best practices” approach to planning and organizing an art career. In The Profitable Artist, Second Edition, NYFA has identified common problems, examined specialized areas of strategic planning, finance, marketing, law, and fundraising, and distilled these topics in such a way that readers can digest them and apply them to their own experience and practice. This newly revised edition has made considerable updates to reflect changes in the legal and financial landscapes, the vast shift in the tools and culture of both social media and fundraising, and proven planning methodologies from the startup community. All of this continues to be presented in an accessible manner, which encourages artists to apply the information and techniques in a way that is true to their personal and artistic integrity. This invaluable guide appeals to artists in all disciplines of the literary, media, performing, and visual arts—from recent art school graduates to established artists undertaking new arts businesses to artists seeking more from their careers at any stage.


Making It in the Art World

Making It in the Art World

Author: Brainard Carey

Publisher: Skyhorse Publishing Inc.

Published: 2011-11-15

Total Pages: 225

ISBN-13: 1581158688

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Provides career development advice for artists, including evaluating your work, submitting to museums and galleries, organizing events, using social media to promote your art, raising funds, and more.