In this second book in his real estate photography series, Nathan shows advanced editing techniques to create high-end real estate images. In-depth, detailed instructions, coupled with over 150 screenshots and example images guide you step-by-step through the tools used to repair images, validate exposures, correct problematic colors and artifacts, and easily remove unwanted items. Learn how to quickly add sunny skies to cloudy days, impactful TV scenery, and natural fireplace swaps. See how simple it is to evenly light a room by putting together photo composites in post-processing, along with tricks to make showers pop and hardwood floors look rich. Nathan places an emphasis on efficiency, sharing various Lightroom presets and showing how to turn repetitive Photoshop processes into one-button actions. While staying on-topic, Nathan also expands the "whys" to the "hows", providing a wide range of knowledge that can be applied to other techniques as well. Set yourself apart from the competition by learning the keys to editing speed with impressive, professional results.
From gear to editing, composition, lighting, settings, techniques and more, real estate photographer Nathan Cool provides a comprehensive guide for shooting high-quality interior real estate photography from start to finish. Learn how to not just take, but also "make" great real estate interior photos with an efficient workflow and cost-effective tools to speed up your shooting and editing processes. With over 70 color images showing real-world examples, screen shots and diagrams, you'll learn the principles that Nathan Cool and many other professional real estate photographers apply to their work. Far from being a dry academic tome, this book shows practical techniques that prove profitable for a real estate photography business. See how you can stand out from today's crowd of camera clickers and show clients you charge like a pro because you shoot like one.
The Business of Real Estate Photography provides the blueprints to start your own real estate photography business by providing a detailed guide on developing a business strategy and marketing plan, in addition to valuable information on the financial and legal aspects of the business. It assists you in gaining a thorough understanding of the market and includes many useful tips and lessons learned from the author’s own experiences that can save you time and money when establishing and growing your own business. It also includes free templates to help with market research, financial planning and marketing activities. The real estate photography business can be an enjoyable way to earn a living if you have a passion for photography or real estate and wish to enjoy a flexible lifestyle. The barriers to entry are minimal as all you need to get started is a digital SLR, wide-angle lens and a tripod. It is a niche photography discipline that requires knowledge of the real estate business and passion for developing the skills for photographing this type of subject. The book includes many useful tips and lessons from the author based on his own experiences that can save you time and money when growing your business. The book is recommended for people who are planning to start or currently operate a real estate photography business. It is also a good read for those who have a passion for photography and want to start their first business or those who are interested in the business of photography and real estate from a marketing perspective.
For today’s photographer, a clean, professional-looking website is a must. But for most, the thought of having a site that displays your work like a pro seems either too expensive or too hard to create. How can you develop an eye-catching website that looks professional, updates quickly, and even helps you make some money in the process when your passion is photography and not coding? It’s easier than you think. In Get Your Photography on the Web, RC Concepcion, curriculum developer for Kelby Media Group and one of the Photoshop Guys, takes you through an easy step-by-step process so you can build your own site from the ground up and have it look like you paid someone a lot of money to do it for you. Even if you know nothing about Web programming, this book will have you building a website in hours, not weeks. You’ll learn: How to secure your own domain names and hosting space How to install WordPress on your website in as little as seven clicks How to add pictures, galleries, and Flash portfolios without learning any code How to sell your images online without having to make a single print How to incorporate Lightroom and Flash galleries into an already existing website You’ll also find interviews and inspirational tips from people you will meet “Along the Way” to making your website. Plus, RC gives you free templates and Flash portfolio components to get you up and running without emptying your wallet. The techniques RC shares in Get Your Photography on the Web are the very same ones he uses for some of the biggest names in photography—it’s like designing your website with a trusted expert looking over your shoulder. Best of all, you’ll walk away with the satisfaction of knowing that you did it all yourself!
"This new edition has been expanded and updated to provide the reader with even more insights into achieving quality prints. The book now includes: a section on the differences in producing prints with various enlarger heads; and updated "Tricks of the Trade" chapter, covering safelight fogging, adequate wash steps in reversal print processing, and using litho film masks for dodging and burning-in: and new coverage on split-filter printing and the use of Sistan, as well as over 30 additional illustrations."--BOOK JACKET.
Chris Grey takes readers beyond the basics of lighting and shows them the tricks professionals use to create more visually complex effects. Some of these tricks are complex strategies that rely on a sophisticated understanding of the physics of light, but more are simply inventive solutions that make it surprisingly easy to produce a very sophisticated result. Each chapter teaches one basic technique, explains the concept, demonstrates the set-up step-by-step and reveals the final results. Will appeal to both active professionals and students.
Since Lightroom first launched, Scott Kelby’s The Adobe Photoshop Lightroom Book for Digital Photographers has been the world’s #1 best-selling Lightroom book (it has been translated into a dozen different languages), and in this latest version for Lightroom 4, Scott uses his same award-winning, step-by-step, plain-English style and layout to make learning Lightroom easy and fun. Scott doesn’t just show you which sliders do what (every Lightroom book will do that). Instead, by using the following three simple, yet brilliant, techniques that make it just an incredible learning tool, this book shows you how to create your own photography workflow using Lightroom: Throughout the book, Scott shares his own personal settings and studio-tested techniques. Each year he trains thousands of Lightroom users at his "Lightroom Live!" tour and through that he’s learned what really works, what doesn’t, and he tells you flat out which techniques work best, which to avoid, and why. The entire book is laid out in a real workflow order with everything step by step, so you can begin using Lightroom like a pro from the start. What really sets this book apart is the last chapter. This is where Scott dramatically answers his #1 most-asked Lightroom question, which is: "Exactly what order am I supposed to do things in, and where does Photoshop fit in?" You’ll see Scott’s entire start-to-finish Lightroom 4 workflow and learn how to incorporate it into your own workflow. Scott knows first-hand the challenges today’s digital photographers are facing, and what they want to learn next to make their workflow faster, easier, and more fun. He has incorporated all of that into this major update for Lightroom 4. It’s the first and only book to bring the whole process together in such a clear, concise, and visual way. Plus, the book includes a special chapter on integrating Adobe Photoshop seamlessly into your workflow, and you’ll also learn some of Scott’s latest Photoshop portrait retouching techniques and special effects, which take this book to a whole new level. There is no faster, more straight-to-the-point, or more fun way to learn Lightroom than with this groundbreaking book.
Adobe Photoshop Elements Advanced Editing Techniques and Tricks: The Essential Guide to Going Beyond Guided Edits is a must for those who want to go beyond automated features and Guided Edits and delve into the many advanced techniques that are possible using Adobe Photoshop Elements. LEARN HOW TO Perfect editing portrait images by performing techniques such as skin tone correction, frequency separations, skin smoothing, and enhancing facial features Properly edit and enhance a subject's eyes, lips, eyebrows, and facial lighting Apply advanced photo compositing techniques, utilizing rules for controlling perspective Use color grading techniques similar to those used by professional motion picture film editors Delve into advanced tools not included in Photoshop Elements such as curves, color range, selective color, working with color LUTs, and more With detailed step-by-step instructions, this book is targeted to intermediate and advanced users who want to take their photography to the next level. Additional tips using Photoshop Elements can be found on Ted's YouTube channel at www.YouTube/tedpadova.
This book is meant for anybody who needs photos of properties and would like to work with a small budget. It's for real estate agents, brokers, rental property owners, bed & breakfast and small hotel owners, as well as for anybody else who needs good quality photos to promote their house, apartment or any other property. It's specifically meant for anybody who doesn't want to hire a professional photographer or can't afford to, but would still like to get the best possible results. These tips and tricks will help guide you through basics you should be aware of when taking photos of any real estate properties. The focus here is on amateur photography and on using smartphones as the photographic equipment, but you might learn something new even if you're using an advanced camera.Who should read this book?Are you usually walking around with a simple digital camera or only with your smartphone to take photos? This book is for anybody who needs photos of properties and would like to work with a small budget. It's for real estate agents, brokers, rental property owners, bed & breakfast and small hotel owners, as well as for anybody else who needs good quality photos to promote their house, apartment or any other property. It's specifically meant for anybody who doesn't want to hire a professional photographer or can't afford to, but would still like to get the best possible results.Who is this book not for? If you want to learn how to be a professional real estate photographer, this might not be the book for you. By reading these pages, you will not learn about specific camera settings, how to make walking tours, complicated panoramas, advanced HDR photos or use drones for aerial shots. Also, if you would like to learn how to sell or rent properties, this book may not be the best choice. However, it will teach you how to make better photos that will help you with that.What will you learn?By reading this book, you will learn some tips and tricks you can use with any equipment you're using to take photos, from professional cameras to your smartphone. I'll guide you through basic steps on how to prepare the area for the photoshoot, how to capture the place from the best angle, we'll take a look at the common mistakes people do and how to fix them, and you will acquire some basic photo editing knowledge to make your photos pop out even more. No prior photography knowledge or skills are required.Purpose of the bookDuring my career, I've noticed that many companies simply don't have the budget to hire a professional photographer or know how to use expensive photography equipment. Many brokers and property owners take photos by themselves, using only their smartphone. But having a low budget doesn't mean the photos will automatically be bad. With just a little bit of the appropriate knowledge, you can make excellent photos that will be of great help with your marketing. The purpose of this book is to teach you exactly that.About the authorMy father used to have his own real estate agency, so I somehow grew up with this business. Since an early age, I was in love with buildings in general and I knew I wanted my career to go somewhere in that direction, to be surrounded by architecture. I decided to study Digital Arts, with my main focus on photography and video classes. That's where my professors noticed that most of my art had some architectural elements included. Passion for architectural photography led me to a few smaller projects in the real estate business and allowed me to work with some architects and brokers. All this led to the creation of this book.
Written by Multi Award Winning Australian Photographer, Trainer and Best Selling Author Steve Rutherford. This book, The Beginners Guide to Architecture and Real Estate Photography is one of the best selling "Beginners Guide to Photography" book series and is an easy to understand practical guide to architecture and real estate photography. Here is what you will discover; * The SECRET TECHNIQUES pro photographers use every day * FREE Access to BONUS VIDEO TRAINING to learn photo editing like a pro * Over 200 pages of hands on easy to follow instruction * The equipment that takes your shots from boring to amazing * How to save time and money using the right photography tools * How to turn your photography passion and creativity into a BIG $ income You will discover the many secrets that I, and other pro photographers, use to capture stunning award winning photos, with sharper focus, more coloUr, more detail and less time wasting, trying every setting to "hope for a good shot". Set out into an easy to follow, page by page guide, join me indoors, outdoors and at night on all aspects of photography and how to take control of your DSLR Camera, and master striking photos, with every shoot. The Beginners Guide to Architecture and Real Estate Photography, is clearly written, easy-to-understand guide will be an indispensable resource whenever you pick up the camera for your next architecture and real estate photography shoot. You'll also get FREE access to Video Training at - https://www.photocheats.com. Also FREE Access to One Shot Magazine at - http://www.oneshotmagaaizne.com. It is packed full of tips and tricks to improve your photography. Just follow the links to both Photo Cheats and One Shot Magazine in the book or Like us over at https://www.facebook.com/OneShotMagazine Please also come back and leave a review we would love to know what you thought of this book. Don't forget to check out the other books in the "Beginners Guide to Photography" book series. Written with all levels in mind, there is instruction for beginners, as well as many advanced techniques and tips. I have also included "live website links" throughout, as well as easy to find "quick tip" sections. The "Beginners Guide to Photography" book series breaks techniques down into specific categories so you can perfect these techniques. Please see the other books in the series for more in depth tutorials on a large range of photography styles. Please also come back and leave a review we would love to know what you thought of this book. Don't forget to check out the other books in the "The Beginners Guide to Photography" best selling photography book series. ***** 5 STAR REVIEWS for this book series so far ***** "Explanatory, easy descriptions involved material" "Loved it has helped me in numerous ways. Have used it as a reference constantly. One of my photos has gone viral since using the hints and tips in the book. Small adjustments make huge differences." - Mike Roche. "Has absolutely everything" "Do not miss out on this book. As the title says it has absolutely everything and I particularly like the boxes with advice to shoot particular subjects. It doesn't matter whether you are just starting out or experienced with a camera, it has something for everyone. Highly recommended!" - Paul B "Well worth the money" "Great book that starts form the very basics, explains everything to do with modern cameras, their use, settings and techniques under different settings and circumstances." - Qball "A great read" "Getting back into photography after a 6 yr break - born and raised on a film SLR, this book helped me remember things and to better adapt to a digital SLR - whether you're novice or experienced, you will get a lot out if this book...." - Brian I love this book and hope to capture few good images as a result of this." - Jatinkumar.
