Joe Girard was an example of a young man with perseverance and determination. Joe began his working career as a shoeshine boy. He moved on to be a newsboy for the Detroit Free Press at nine years old, then a dishwasher, a delivery boy, stove assembler, and home building contractor. He was thrown out of high school, fired from more than forty jobs, and lasted only ninety-seven days in the U.S. Army. Some said that Joe was doomed for failure. He proved them wrong. When Joe started his job as a salesman with a Chevrolet agency in Eastpointe, Michigan, he finally found his niche. Before leaving Chevrolet, Joe sold enough cars to put him in the Guinness Book of World Records as 'the world's greatest salesman' for twelve consecutive years. Here, he shares his winning techniques in this step-by-step book, including how to: o Read a customer like a book and keep that customer for life o Convince people reluctant to buy by selling them the right way o Develop priceless information from a two-minute phone call o Make word-of-mouth your most successful tool Informative, entertaining, and inspiring, HOW TO SELL ANYTHING TO ANYBODY is a timeless classic and an indispensable tool for anyone new to the sales market.
In sharp contrast to the traditional approach to selling, learn how shifting the focus from crafting the perfect message to creating receptivity to your message will not only help you convert the formerly unwinnable customer but also transform the relationships that matter most.
A Better Way to Sell aims to help salespeople discover their potential and to channelize it to meet their goals and achieve higher levels of success. The author has used the concepts of Neuro-Linguistic Programming (NLP) to help readers improve the
You have a home-run startup idea and a whip-smart team to execute it. Everything should be in place to kick-start your company and secure funding. However, there is one more step that can make or break the entire deal: the pitch. Founders everywhere struggle to nail the perfect pitch to garner VC backing, and this book is here to help. Pitch Perfect by Haje Jan Kamps expertly teaches you how to tell your startup’s story. To raise venture capital, it is absolutely crucial that your foundation is a story that is accessible, compelling, and succinct. Kamps uses his invaluable experiential knowledge to guide you through your presentation, from slide deck specifics to storytelling details to determining a fundamental philosophy for your business. In the process of creating and formulating a pitch deck and the story to go with it, founders often discover deep flaws in their business idea. Perhaps the market is non-existent. It could be that the “problem” isn’t worth solving. Maybe the idea is so simple that it would be too easy to copy. Maybe it’s already been done, or the team simply is not up to the job. Pitch Perfect has all of those bases covered so that you can excel. How do you convince an institutional investor to part with their money and fund your company? The small block of time you are given for a pitch holds your startup’s future in its grasp. Learn how to craft your startup story in a way that will get people to lean into your message with Pitch Perfect. Your dream is only one pitch away.
True or false? In selling high-value products or services: 'closing' increases your chance of success; it is essential to describe the benefits of your product or service to the customer; objection handling is an important skill; open questions are more effective than closed questions. All false, says this provocative book. Neil Rackham and his team studied more than 35,000 sales calls made by 10,000 sales people in 23 countries over 12 years. Their findings revealed that many of the methods developed for selling low-value goods just don‘t work for major sales. Rackham went on to introduce his SPIN-Selling method. SPIN describes the whole selling process: Situation questions Problem questions Implication questions Need-payoff questions SPIN-Selling provides you with a set of simple and practical techniques which have been tried in many of today‘s leading companies with dramatic improvements to their sales performance.
This national bestseller is a lively and practical guide on how to sell anything and achieve long-term success in business. Ryan Serhant was a shy, jobless hand model when he entered the real estate business in 2008 at a time the country was on the verge of economic collapse. Just nine years later, he has emerged as one of the top realtors in the world and an authority on the art of selling. Sell It Like Serhant is a smart, at times hilarious, and always essential playbook to build confidence, generate results, and sell just about anything. You'll find tips like: The Seven Stages of Selling How to Find Your Hook; Negotiating Like A BOSS; How to Be a Time Manager, Not a Time Stealer; and much more! Through useful lessons, lively stories, and vivid examples, this book shows you how to employ Serhant's principles to increase profits and achieve success. Your measure of a good day will no longer depend on one deal or one client, wondering what comes next; the next deal is already happening. And Serhant's practical guidance will show you how to juggle multiple deals at once and close all of them EVERY. SINGLE. TIME. Whatever your business or expertise, Sell It Like Serhant will make anyone a master at sales. Ready, set, GO! Sell It Like Serhant is a USA Today Bestseller, Los Angeles Times Bestseller, and Wall Street Journal Bestseller.
It will change the way you think about selling. You don't need fancy persuasion tactics. You don't need a perfect sales pitch and be the best salesman in the world. You need to know the eternal sales techniques that will always work. Anyone in sales will find inspiration and motivation in this unique literary experience that provides the keys to excellent sales results. Full of principles, ideas, a lot of humor and surprising concepts which will make you discover the real way to sell more and better. If you sell, or want to sell, this sales book is for you, easy to read, powerful, and especially entertaining. Readers opinion (from the original edition, 4.8 stars): "A must read. The way of telling the sales tips is very original." "Very interesting for both sellers and any kind of reader." "There is a lot of experience behind the advices." A trip to the past to discover the future of sales. When the fiction meets the art of selling the result is an original, entertaining and effective sales book. Discover the value of the tiger, the secrets of the old book and the Samurai's mission. A sales book addressed to: -For beginners in sales: If you are new in sales or have small experience, this book is the first one to read. It will help you see the clear picture, to discover the real concept and basics of sales and the authentic way to sell more and better. The why's and the how's of the art of selling. Learn the main principles prior to developing any bad habits. No any trick techniques can replace the focused understanding of the sales fundamental and the eternal sales techniques. -For anyone looking to increase their sales knowledge: if you are interested in sales, it will give you a better understanding of the main elements. If sometimes you sell and sometimes don't, and you never know why, regardless of what you're selling, this book will help you sell more and better and close more sales. -Recommended even to experienced salesmen: especially to those who have taken vices along the years, and need a refresher, or reinforce their skills. If you seek for that extra edge for closing sales and excel in your career, it will help you to review your approach to sales. -Recommended for sales training and sales coaching: a much better way to explain the concepts to your sales team, it will save you time and effort, providing a most enjoyable way to build the solid base and reference for your sales training. Not addressed to: -Not for the Master sellers (they are already aware of the concepts of this book) -This is not step-by-step instructions. If you are looking for simple tricks for closing sales, this is not your book. -Not for you if you think you have zombie-like clients. You can study tricks forever, but new situations always arise for which there is no script, unless you know the time and field-tested selling techniques that have always worked: selling is an old knowledge that today we have complicated a bit more, with new technologies, internet, neuromarketing and a thousand other things. This sales book teaches you the sales formula to sell beyond all that. Learn in a short time what it takes years to discover about the art of selling. You don't know why you're not able to sell more? How to build customer loyalty in your business? Whether you are new in sales or a seasoned sales professional, this book answers your questions. Start now to differentiate from your competitors. Scroll back up and click buy to get results today! Discover the eternal sales techniques...
In the world of sales, there are all kinds of tactics and strategies. What is the latest and greatest strategy to get people to buy our wares? Is it sales automation? Artificial Intelligence? Selling is getting to be more and more challenging. The pressure is on. Companies are spending untold sums of money to grow their businesses. Salespeople are being viewed as robots who are mechanically calling and emailing with little to no relationship building. Accountants are looking at spreadsheets of activity and view the craft of sales as something that can be achieved as simply doing a task. Why are some successful and others are not? They do not understand the nuances of personality, relationships, and the skills required to bring in new business. Customers and clients desire to be treated well. Many prefer to bypass people altogether and buy what they need without human interaction. Who can be trusted these days? There are all kinds of scams, misrepresentations, and con artists taking advantage of people. People at their core prefer to do business with people who can be trusted, who do what is right and put others' interests over their own. But where are these types of salespeople? Many salespeople are only thinking about their own livelihood and quotas. They aren't thinking about service to others. They often don't even have the time to serve others after they sell their product or service and they have already moved on to the next customer (victim). Selling With Dignity takes a different approach. Instead of viewing people as numbers and machines, salespeople can be dignified in their approach. Selling is an honorable profession when it is done right. When sellers feel they are valuable and have integrity and respect, this opens the door for better conversations and eventually relationships. This book puts an end to sleazy sales tactics and proves Selling With Dignity can be done and it leads to massive success.
