American Automobile Advertising, 1930-1980

American Automobile Advertising, 1930-1980

Author: Heon Stevenson

Publisher: McFarland

Published: 2008-11-24

Total Pages: 295

ISBN-13: 0786452315

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This book provides a comprehensive history of American print automobile advertising over a half-century span, beginning with the entrenchment of the "Big Three" automakers during the Depression and concluding with the fuel crises of the 1970s and early 1980s. Advances in general advertising layouts and graphics are discussed in Part One, together with the ways in which styling, mechanical improvements, and convenience features were highlighted. Part Two explores ads that were concerned less with the attributes of the cars themselves than with shaping the way consumers would perceive and identify with them. Part Three addresses ads oriented toward the practical aspects of automobile ownership, concluding with an account of how advertising responded to the advance of imported cars after World War II. Illustrations include more than 250 automobile advertisements, the majority of which have not been seen in print since their original publication.


Chevy Drag Racing 1955-1980: A Celebration of Bowtie's Success at the Drag Strip

Chevy Drag Racing 1955-1980: A Celebration of Bowtie's Success at the Drag Strip

Author: Doug Boyce

Publisher: CarTech Inc

Published: 2020-03-15

Total Pages: 177

ISBN-13: 1613254997

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Relive the glorious first 25 years of Chevy drag racing in this comprehensive and nostalgic history. With the introduction of Chevy’s OHV V-8 in 1955, the brand’s domination on the drag strip immediately snowballed. Drag racers loved the compact V-8. It was lightweight, revved high, and responded like no other engine previously produced to modification. Chevy saw a record year in sales in 1955, thanks to a combination of a restyled body and the new mill. It was the age of ingenuity, and those who could get their hands on the new engine were swapping it into engine bays that once housed other weaker mills. Ford’s flathead, one that had dominated for so long, was rendered obsolete almost overnight. Chevy had a winner and dominated the sales charts for years to come. Aftermarket manufacturers got on board and offered up all the go-fast goodies needed to make Chevy a winner, no matter what category they ran. From Dragsters to Stock, Chevy’s success was immediate. And it was a long-term success, thanks to a combination of years of great styling and a vast array of driveline combinations. Accomplished racing author Dour Boyce takes a celebratory look at those years of success, with a focus on the first 25 years (1955 through 1980). Chevrolets gave rise to such stars as Bill “Grumpy” Jenkins, “Jungle Jim” Liberman, “Sneaky Pete” Robinson, “Dyno” Don Nicholson, Sox & Martin, Dick Harrell, Dave Strickler, and many more. World champs and fan favorites all drove Chevys. The success showed in the record books. No brand has won more races and events or has set more national records than Chevrolet. And unlike the other manufacturers, Ford and Chrysler, it was done with little to no factory support. Whether you are a hardcore Chevy fan or just love catching up on the history of drag racing during the golden age, this nostalgic look at Chevy racing history is sure to entertain for hours on end.


Goldmine Record Album Price Guide

Goldmine Record Album Price Guide

Author: Dave Thompson

Publisher: Penguin

Published: 2019-04-02

Total Pages: 802

ISBN-13: 1440248915

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Just like you, Goldmine is passionate about vinyl. It rocks our world. So trust us when we say that the Goldmine Record Album Price Guide is a vinyl collector's best friend. Inside these pages you'll find the latest pricing and identification information for rock, pop, alternative, jazz and country albums valued at $10 or more. And that's just for starters. Goldmine Record Album Price Guide features: • Updated prices for more than 100,000 American vinyl LPs released since 1948. • A detailed explanation of the Goldmine Grading Guide, the industry standard. • Tips to help you accurately grade and value your records--including promo pressings. • An easy-to-use, well-organized format. Whether you're new to the scene or a veteran collector, Goldmine Record Album Price Guide is here to help!


Popular Mechanics

Popular Mechanics

Author:

Publisher:

Published: 1981-09

Total Pages: 212

ISBN-13:

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Popular Mechanics inspires, instructs and influences readers to help them master the modern world. Whether it’s practical DIY home-improvement tips, gadgets and digital technology, information on the newest cars or the latest breakthroughs in science -- PM is the ultimate guide to our high-tech lifestyle.


Popular Science

Popular Science

Author:

Publisher:

Published: 1980-07

Total Pages: 150

ISBN-13:

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Popular Science gives our readers the information and tools to improve their technology and their world. The core belief that Popular Science and our readers share: The future is going to be better, and science and technology are the driving forces that will help make it better.