Current Catalog
Current Catalog

Author: National Library of Medicine (U.S.)

Publisher:

Published:

Total Pages: 1712

ISBN-13:

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First multi-year cumulation covers six years: 1965-70.

Macmillan Directory of Business Information Sources
Macmillan Directory of Business Information Sources

Author: James Tudor

Publisher: Springer

Published: 1989-06-18

Total Pages: 470

ISBN-13: 1349107506

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This is a three-in-one compendium of sources and resources which draws on more than a decade of experience in sourcing and analyzing market and business information. It covers over 1000 key sources and highlights the best buys.

Willing's Press Guide
Willing's Press Guide

Author:

Publisher:

Published: 1987

Total Pages: 1428

ISBN-13:

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"A guide to the press of the United Kingdom and to the principal publications of Europe, Australia, the Far East, Gulf States, and the U.S.A.

Retail and Marketing Channels (RLE Retailing and Distribution)
Retail and Marketing Channels (RLE Retailing and Distribution)

Author: Srinivas K. Reddy

Publisher: Routledge

Published: 2012-10-02

Total Pages: 345

ISBN-13: 1136245723

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Retailer’s buying power has significantly increased in recent years as a result of a process of market concentration. As vertical relationships in marketing channels have strengthened their influence over the shape of the industry, the producer-distributor relationship has become more central to an understanding of both marketing practice and the conduct and performance of consumer goods industries. This comprehensive and detailed book covers the theory and practice of national and international retail and marketing channels. It provides a structural overview of the producer-distributor relationship as well as analyses of specific aspects of channel control and management. Finally, the book assesses the implications of new developments in the evolution of marketing channels. First published 1989.