Great athletes make difficult moves look effortless with a combination of skill, strength, and balance. Traditional conditioning builds a fitness base, but modern sports training takes into account athletic movement patterns. Athletic Body in Balance is the first guide of its kind to show you how to train for smooth, fluid movement and prevent muscle imbalances, mobility restrictions, stability problems, and injuries. Physical therapist and sports conditioning expert Gray Cook has proven the effectiveness of his approach through the performances of athletes in the NFL, NBA, NHL, WNBA, and Reebok® University's sports training system. Cook's methods will help you identify functional weaknesses; correct imbalances; explore your potential; and refine sport-specific movement skills such as jumping, kicking, cutting, and turning. You will see where conditioning is breaking down and how to get your body back on track. Whereas other books concentrate on maximizing your strengths, Athletic Body in Balance focuses on exposing and overcoming your weaknesses to form a foundation for long-term training gains. Learn how to maintain what you gain and build on your improvements. Make this comprehensive assessment tool your training guide. Prepare and repair your body for ultimate athletic performance with Athletic Body in Balance.
Is your professional fitness career gasping for breath? Discover a simple hybrid approach to bulk up your financial prospects. Does the commercial side of personal training get you sweating? Are you tired of putting in reps without receiving monetary gains? Don't know how to start expanding your online influence? Business coaches and bestselling authors Chris and Eric Martinez are the "Dynamic Duo" of developing multifaceted fitness institutions. They've helped countless customers turn around their health habits and hundreds of online coaches bring in six-figure incomes. And now they're here to help you cultivate a CEO mindset and propel your passion into wealth. Rise of the Fit Pros: Create More Income, Influence, Impact, and Independence is the powerful one-two punch for simultaneously growing your coaching venture online and in-person. Inside, the Dynamic Duo set out the step-by-step moves you'll use to motivate your base, establish an internet presence, and skyrocket your profits. Through client success stories, the Martinez's show you how to develop the winning mentality you need to rise above the competition and achieve the independent life of your dreams. In Rise of the Fit Pros, you'll discover: The motivation to push your coaching business onto the web and up to the next level How to build your enterprise around your lifestyle to track what really matters Easily implementable steps and formulas to keep the cash coming Inspirational client examples to help supplement your service Practical exercises, frameworks, concepts, and much, much more! Rise of the Fit Pros: Create More Income, Influence, Impact, and Independence is your guidebook to bullet-proofing your workout business. If you like easy-to-follow steps, being your own boss, and generating income through inspiration, then you'll love Chris and Eric Martinez's well-toned fundamentals. Buy Rise of the Fit Pros to toughen up your profit today!
"Mike offers a realistic starting point and doable goals no matter where you are in your fitness journey. The principles in Muscle for Life are tried and true. Featuring in-depth guidelines for workouts at every skill level, plus [a] ... meal planning guide, Matthews offers encouragement no matter what your challenges are and answers any questions you may have. Whether you want to lower your cholesterol levels, reduce your risk of heart disease, eliminate aches and pains, or simply burn fat and build muscle, Mike's advice at the beginner, intermediate, and advanced levels offers actionable takeaways for everyone and every body type"--
Developed by the National Academy of Sports Medicine (NASM), this book is designed to help people prepare for the NASM Certified Personal Trainer (CPT) Certification exam or learn the basic principles of personal training using NASM's Optimum Performance Training (OPT) model. The OPT model presents NASM's protocols for building stabilization, strength, and power. More than 600 full-color illustrations and photographs demonstrate concepts and techniques. Exercise color coding maps each exercise movement to a specific phase on the OPT model. Exercise boxes demonstrate core exercises and detail the necessary preparation and movement. Other features include research notes, memory joggers, safety tips, and review questions.
Entrepreneur Jesse Itzler chronicles his month of living and extreme fitness training with a Navy SEAL in the New York Times and #1 LA Times bestseller Living With a Seal, now with two bonus chapters. Entrepreneur Jesse Itzler will try almost anything. His life is about being bold and risky. So when Jesse felt himself drifting on autopilot, he hired a rather unconventional trainer to live with him for a month-an accomplished Navy SEAL widely considered to be "the toughest man on the planet"! Living With a Seal is like a buddy movie if it starred the Fresh Prince of Bel- Air. . .and Rambo. Jesse is about as easy-going as you can get. SEAL is. . . not. Jesse and SEAL's escapades soon produce a great friendship, and Jesse gains much more than muscle. At turns hilarious and inspiring, Living With a Seal ultimately shows you the benefits of stepping out of your comfort zone.
Does Anyone Else Want to Be a Highly Successful Personal Trainer-And Truly Live Your Dream? Most folk who embark on a career as a trainer, do so initially out of a personal passion for fitness and a strong desire to help other achieve results. Be it weight loss, conditioning, strength gains, flexibility or enhanced performance. But a passion for working out and an earnest desire to help others-alone-does not a successful personal trainer make. The sad fact is that the turn over rate for personal trainers after one year is over 80%. Why? It''s almost always because the trainer didn''t have a proper understanding of the BUSINESS of being a fitness professional. The bottom line is that without the appropriate success blueprint, the most skilled and knowledgeable personal trainer is usually doomed to failure. Unfortunately, until now, there has been no such battle-tested blueprint available either to the novice trainer or the professional struggling to stay alive. Now, however that''s all changed, thanks to Danny Kavadlo''s Everybody Needs Training. Follow the hard-earned wisdom within these pages and failure will no longer be an option. Danny Kavadlo''s training helped me to discover strengths I never knew I had, and I can take those lessons with me wherever I go, for the rest of my life. The wisdom and insight contained in Everybody Needs Training not only relates to being a successful fitness trainer, but can be applied for peace and success in many of life''s ventures. Danny is the best!-ELIZABETH GILBERT, #1 New York Times Best Selling Author, Eat, Pray, Love. One of TIME Magazine''s 100 Most Influential People in the World Everybody Needs Training is quite ''something.'' I don''t think I have ever seen this kind of depth in the field. It''s both obvious and ''wow'' as you read it. Amazing stuff. It fills a gap in the community that, frankly, surprises me no one has really filled.-DAN JOHN, author, Never Let Go Christmas wishes DO come true.Danny Kavadlo has written a training book! Imagine if you could squeeze all the hard-earned wisdom, secrets and tactics of one of the world''s hottest personal trainers between the covers of a beautifully illustrated tell-all manual, and you have imagined Everybody Needs Training. Like Danny himself, this groundbreaking book is incredibly smart, brutally honest, laugh-out-loud funny, and totally out of left fieldif you train others (casually or professionally), want a career training others, or if you just love the now-famous Kavadlo approach to getting in shape, you owe it to yourself to grab a copy of this masterpiece. I cannot recommend it highly enough.-PAUL WADE, author of Convict Conditioning Danny Kavadlo strikes the right tone: if you are built for it, personal training is one hell-of-a-satisfying career: do it right and you are literally transforming people''s bodies and lives. So if you think you''re built for it and considering jumping into the shark tank of personal training, Everybody Needs Training will be invaluable. And the tattooed Gonzo vibe is priceless.-MARTY GALLAGHER, author of The Purposeful Primitive, 3-time World Masters Powerlifting Champion Danny Kavadlo has personally helped me become a more successful trainer and coach. I cannot recommend Everybody Needs Training enough. It''s the best book I''ve ever seen on the subject of being a professional trainer.-ADEL GABER, World Class Trainer & 3-Time Olympic Wrestling Coach Everybody Needs Training is a must-read for every personal trainer wanting to take it to the next level, and everyone who has ever dreamed of becoming a personal trainer. This book allows you to get inside the genius PT mind of Danny Kavadlo, a master of his craft, speaking off the cuff to you about training-priceless!-ERRICK MCADAMS, Personal Trainer, Model, Fitness Personality A solid collection of tried-and-true best practices that can help personal trainers on any level reach their full potential in their chosen field. -ROLANDO GARCIA, RKC II, CK-FMS
Now in a revised, expanded, and upgraded edition, Ignite the Fire is the highly practical approach to personal training already relied on by thousands of trainers Worldwide. Repeatedly called one of the "best books for personal trainers", it provides a clear road map teaching you how to become a personal trainer, to getting a personal trainer certification, to building your career from the bottom up so you can build a clientele, your reputation, and income. --
“Finally—a fitness book for the rest of us! . . . [Big Fit Girl] is sure to usher in a new generation of tough, curvy athletes.” —Jessamyn Stanley, author of Every Body Yoga In Big Fit Girl, Louise Green describes how the fitness industry fails to meet the needs of plus-size women and thus prevents them from improving their health and fitness. By telling her own story of how she stopped dieting, got off the couch, and unleashed her inner athlete—as well as showcasing similar stories from other women—Green inspires other plus-size women to do the same. Green also provides concrete advice, based on the latest research, about how to get started, how to establish a support team, how to choose an activity, what kind of clothing and gear work best for the plus-size athlete, how to set goals, and how to improve one’s relationship with food. And she stresses the importance of paying it forward—for it is only by seeing plus-size women in leadership roles that other plus-size women will be motivated to stop trying to lose weight and get fit instead. “Big Fit Girl impressed me tremendously. Green combines compelling storytelling with practical tips—true to what we know about science—in a unique way that will get you moving.” —Linda Bacon, PhD, scientist, and author of Health at Every Size “Inspiring and empowering.” —Taryn Brumfitt, producer and director, founder of the Body Image Movement “I’m thrilled to live in a world where Big Fit Girl will be part of the health section. Thank you Louise—it’s time for every person of every size to have access to this information!” —Jes Baker, The Militant Baker
In the world of strength and conditioning, learning how to move others-not just physically, but also psychologically and emotionally-is paramount to getting the most out of them. People are the ultimate performance variable, and understanding how to effectively blend knowledge of proper training with the nuances of human behavior is integral to helping athletes achieve their ultimate goals. Unfortunately, while much attention has been given to the science of physical training, little attention has been given to the science of communication. Conscious Coaching: The Art and Science of Building Buy-In bridges this gap. Readers learn the foundational principles of improving relationships, enhancing engagement, and gaining the trust of athletes through targeted communication. And, every bit as important, readers also learn concrete strategies to apply these principles in day-to-day coaching situations they will inevitably encounter. The result is a game-changing book that sets the stage for coaches to create a culture of success not only within sport, but also beyond. Conscious Coaching is a movement and its time has come.
This isn't a book on how to get clients, or a shortcut to becoming a celebrity trainer. It's an honest approach on what to expect if you're thinking of becoming a personal trainer and to expose the fitness industries entry standards for what they are-RIDICULOUSLY TOO EASY. Did you know the average personal trainer takes a simple 120-question test and then considers themselves a "fitness professional?" The majority of social media "instafamous" personal trainers have no idea what they are doing and people are getting hurt because trainers lack education. The average personal trainer quits within the first couple of years, why? How To Become A Successful Personal Trainer will answer all of these questions and help prepare you to become the best. Roadmap on How to Become A Successful Personal Trainer:1- The Truth About the Personal Training Industry-Certifications vs. Education2- The Average Day in the Life of a Trainer (Business Aspects of Becoming a Personal Trainer)3- How to Get Interviewed and Hired at a Corporate Gym (Equinox/Crunch/24 Hour Fitness)4- How to Make 75k as a Personal Trainer (The Benchmark for Happiness)5- Interviews from Top Personal TrainersThe Show Up Fitness Academy has a Board of Education with top trainers, PhD's, and doctors, along with a four-month internship. Chris Hitchko has graduated over 700-personal trainers and knows the formula to become successful in the fitness industry. Throughout his twelve-year tenure, he's collaborated with top trainers, professors, nutritionists, and doctors, which allowed him to develop a Board of Education to make sure the material and scientific information is up-to-date. The Show Up Fitness Personal Training Academy Board of Education: Professor Jason Cholewa, PhD Exercise Science, Coastal Carolina; Layne Norton, PhD Nutritional Sciences, University of Illinois; John Rusin, Doctorate in Physical Therapy; Dean Somerset, CSCS; Dr. Chris Perry, MD; Joel Seedman, PhD, University of Georgia.
