Writing Winning Business Proposals, Third Edition

Writing Winning Business Proposals, Third Edition

Author: Richard C. Freed

Publisher: McGraw Hill Professional

Published: 2010-11-19

Total Pages: 320

ISBN-13: 0071742336

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Winning proposals that turn prospects into clients Based on the proposal-writing system used at A.T. Kearney and KPMG Peat Marwick, Writing Winning Business Proposals features proven strategies, along with worksheets and other tools that clearly show clients what they want and will easily seal the deal. Thoroughly updated, the third edition offers general guidelines that apply to all business proposals making this the must-have proposal-writing book to have on hand. Writing Winning Business Proposals features: Winning formula from top consultants proven to work for any proposal Complete step-by-step process, walking you through all the difficulties Up-to-date, user-friendly redesign with new worksheets and charts Updates on fees and collaboration If you're seeking approval for projects, or want a client to buy, invest or do something, Writing Winning Business Proposals is the reference you need to get you to get them to do what you want.


Persuasive Business Proposals

Persuasive Business Proposals

Author: Tom Sant

Publisher: AMACOM/American Management Association

Published: 2004

Total Pages: 260

ISBN-13: 9780814427583

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Use the latest technology and techniques to craft winning proposals.


How to Write Proposals and Reports that Get Results

How to Write Proposals and Reports that Get Results

Author: Ros Jay

Publisher: Financial Times/Prentice Hall

Published: 2000

Total Pages: 157

ISBN-13: 9780273644972

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A step-by-step guide to writing a report/proposal from start to finish. The text covers structure, grammar and presentation, and includes excercises to give the reader some practice.


The Entrepreneur's Guide to Writing Business Plans and Proposals

The Entrepreneur's Guide to Writing Business Plans and Proposals

Author: K. Dennis Chambers

Publisher: Bloomsbury Publishing USA

Published: 2007-12-30

Total Pages: 201

ISBN-13: 0275994996

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Entrepreneurs—and entrepreneurial companies—live or die by the quality of their plans and proposals. Whether it's to get funding for a new product line or business from a client, writing hard-hitting prose that answers essential questions and makes specific requests is an indispensable skill. Entrepreneur, ad man, and writing teacher Dennis Chambers shows how entrepreneurs can persuade people, through skillful writing, to pony up capital or contracts. This ability—which can be learned—is rare in today's media-saturated world. But it counts more than ever if an entrepreneur wants to make it over the magical five-year hump and on into lasting business success. Numerous examples and exercises ensure that entrepreneurs understand how the writing game is played—and that they play it well. Unfortunately, most don't play this game well. Most business writers mistakenly believe their task is to inform. They write to fill an information gap or to update the reader on a particular project. Or they write about what's important to them. What these writers do not take into account is that the speed of today's work world has reached overdrive. The typical reader simply doesn't have time to ponder dense, poorly organized information and intuit the appropriate action. And readers don't give a hoot about what's important to the writer—they want to know what's in it for themselves. Business writers need to use all the tools at their command to persuade, inspire action, and in general move a project forward. This book is about how to be persuasive in two key skills in business: writing proposals and writing business plans. Step by step, Dennis Chambers illustrates the techniques of effective business writing, with numerous examples throughout. Whether the objective is to secure financing from an investor, lay out a marketing strategy, or secure a large contract, getting results requires crafting an effective structure for the proposal, and using words that sell. Chambers is an able guide in saving entrepreneurs time and undue effort while reaching the goal of long-term business success.


The Complete Guide to Writing Effective and Award Winning Business Proposals

The Complete Guide to Writing Effective and Award Winning Business Proposals

Author: Jean Wilson Murray

Publisher: Atlantic Publishing Company

Published: 2008

Total Pages: 290

ISBN-13: 1601382340

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The text covers the three key phases of a business proposal--preparation, writing, and presentation--and includes examples of different types and styles of business proposals, such as sales proposals to clients, letters and memos as business proposals, proposals to government entities, internal proposals to top management, and business plans as a special type of business proposal.


Improving Writing Skills

Improving Writing Skills

Author: Arthur Asa Berger

Publisher: SAGE Publications

Published: 1993-09-02

Total Pages: 98

ISBN-13: 1452254397

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Educators, academics, or business persons will find this book convenient and irreplaceable--a must to have on hand, whether writing for the first time or after years of experience. Arthur Asa Berger′s guidelines and suggestions are suitable for all types of written work. . . . The entire book is a good example of practicing what you preach in that he writes with style, economy, and purpose. Read and apply Berger′s writing skill techniques to enhance the effectiveness of your next writing project. --Canadian Home Economics Journal When academics speak of their writing, they are almost always referring to their books and articles. Yet, in their scholarly career, more time and effort will be spent on business correspondence--memos, letters, reports, proposals--than the items that appear on a vita. And, in most cases, no training is ever provided about how to effectively produce and present these kinds of documents. Arthur Asa Berger′s brief, practical guide does just that, taking the reader through the most common kinds of business correspondence that a university professor is required to produce and offering useful advice to make these communications as effective as possible. He covers important genres such as letters of recommendation, tenure, letters, and grant proposals. In the second half of the book, Berger offers general suggestions on effective writing--brainstorming and collaborating, persuasion, outlining and revising, designing documents, avoiding writer′s block, and using computers, among other topics. Just as the quality of your published pieces affects your career, so can the quality of your correspondence help or hinder academic success. Improving Writing Skills demystifies and guides you through this process.


How to Write Technical Reports

How to Write Technical Reports

Author: Lutz Hering

Publisher: Springer Science & Business Media

Published: 2010-10-14

Total Pages: 307

ISBN-13: 3540699295

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Technical Reports are usually written according to general standards, corporate - sign standards of the current university or company, logical rules and practical - periences. These rules are not known well enough among engineers. There are many books that give general advice in writing. This book is specialised in how to write Technical Reports and addresses not only engineers, but also natural sci- th tists, computer scientists, etc. It is based on the 6 edition published in 2008 by st Vieweg in German and is now published as 1 edition by Springer in English. Both authors of the German edition have long experience in educating en- neers at the University of Applied Sciences Hannover. They have held many l- tures where students had to write reports and took notes about all positive and negative examples that occurred in design reports, lab work reports, and in theses. Prof. Dr. Lutz Hering has worked for VOLKSWAGEN and DAIMLER and then changed to the University of Applied Sciences Hannover where he worked from 1974 until 2000. He held lectures on Technical Drawing, Construction and Design, CAD and Materials Science. Dr. Heike Hering worked nine years as a Technical Writer and was responsible for many CAD manuals in German and English. She is now employed at TÜV NORD Akademie, where she is responsible for E-Learning projects, technical documentation and software training and supervises students who are writing their theses. Prof. Dr. -Ing.


Writing Business Bids and Proposals For Dummies

Writing Business Bids and Proposals For Dummies

Author: Neil Cobb

Publisher: John Wiley & Sons

Published: 2016-08-08

Total Pages: 438

ISBN-13: 1119174325

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Acquire the necessary skills to win business through proposals, bids, tenders, and presentations—this hands-on guide is your partner for success You have in your hands the collected knowledge and skills of the professional proposal writer. Proposal writing is a profession — a growing and increasingly important one and an essential part of a broader group of business development professionals who plan and execute strategies for businesses who want to obtain new customers. Proposal writers have a professional organization — the Association of Proposal Management Professionals (APMP) — and their best practices are the foundation for this book. Proposal writing is a skill you can learn, practice, and master; you can even go through a professional certification process to prove your mastery. Writing Business Bids & Proposals For Dummies is your no-nonsense guide to finding out what professional proposal writers know and for applying it to your own business. If you're a small- to medium-size business owner, a first-time proposal writer in a medium-size company, or a sales representative, you know that a written proposal (printed or electronic) is still a common, personal, and effective way to win business. Written in plain English, Writing Business Bids & Proposals For Dummies will help you to: Know the difference between reactive proposals (the RFP or request for proposal) and proactive proposals Focus on the customer by going beyond their requirements to address their true needs Know your competition through research and analysis Write persuasively to develop a winning business proposal Plan and use a repeatable proposal process Incorporate a lessons learned aspect to your proposal process Use tools and templates to accelerate your proposals Motivate and lead your proposal team to ensure they're on the same page Use graphics to enhance your proposals Learn ways to automate your proposal development process And a whole lot more Additionally, you'll gain access to ten templates for building a proposal, find out ten common misconceptions about bids and proposals, and add a compiled list of online resources to your toolset. Grab a copy of Writing Business Bids & Proposals For Dummies to start sharpening your proposal writing skillset.


How to Write a Great Business Plan

How to Write a Great Business Plan

Author: William A. Sahlman

Publisher: Harvard Business Review Press

Published: 2008-03-01

Total Pages: 73

ISBN-13: 1633691314

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Judging by all the hoopla surrounding business plans, you'd think the only things standing between would-be entrepreneurs and spectacular success are glossy five-color charts, bundles of meticulous-looking spreadsheets, and decades of month-by-month financial projections. Yet nothing could be further from the truth. In fact, often the more elaborately crafted a business plan, the more likely the venture is to flop. Why? Most plans waste too much ink on numbers and devote too little to information that really matters to investors. The result? Investors discount them. In How to Write a Great Business Plan, William A. Sahlman shows how to avoid this all-too-common mistake by ensuring that your plan assesses the factors critical to every new venture: The people—the individuals launching and leading the venture and outside parties providing key services or important resources The opportunity—what the business will sell and to whom, and whether the venture can grow and how fast The context—the regulatory environment, interest rates, demographic trends, and other forces shaping the venture's fate Risk and reward—what can go wrong and right, and how the entrepreneurial team will respond Timely in this age of innovation, How to Write a Great Business Plan helps you give your new venture the best possible chances for success.