World-class New Product Development

World-class New Product Development

Author: Dan Dimancescu

Publisher: Amacom Books

Published: 1996

Total Pages: 239

ISBN-13: 9780814403112

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Success in global markets means faster time to market, sharper response to customer needs, and better value. To be a world-class competitor, you must do this while expending fewer product development resources per project and while increasing the efficiency with which those resources are deployed. In this book, two international experts show you how the "champions" manage robust product development operations. Recounting the key findings of five years of researching, benchmarking, and working with scores of the world's most competitive companies, they crystallize the workings of a new system of managing fast product development in the '90s. The companies benchmarked were chosen because of their fast cycle times, rapid market share gains, high percentage of sales from products introduced within the last three years, and favorable industry image. You will closely explore the practices by which such winners as NEC, Hewlett-Packard, Toyota, and Boeing have achieved success - and you will learn how to apply their methods, tools, and techniques to your own improvement efforts. Significantly, rather than offering a single process for success, World-Class New Product Development gives you a cross-section of proven, repeatable methodologies. The authors synthesize their findings into 12 concepts that can revolutionize the way you conceive and develop products.


New Product Development

New Product Development

Author: Ronald Eugene Kmetovicz

Publisher: John Wiley & Sons

Published: 1992-08-04

Total Pages: 354

ISBN-13: 9780471555360

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Based on methods of actual product developments from Goodyear Aerospace and Hewlett-Packard, this engrossing book provides specific guidelines plus a wealth of data for rapid and efficient development of new products using a systems theory which works vertically through an industry's management structure and horizontally across functions that contribute to new product development. Demonstrates how to integrate the best available tools with appropriate techniques and how to deliver new products within performance objectives and budget. An abundance of checklists, data and reference material enable readers to implement the methods presented.


Global Product Development

Global Product Development

Author: Alain Bernard

Publisher: Springer Science & Business Media

Published: 2011-05-05

Total Pages: 716

ISBN-13: 3642159737

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This book of proceedings is the synthesis of all the papers, including keynotes presented during the 20th CIRP Design conference. The book is structured with respect to several topics, in fact the main topics that serve at structuring the program. For each of them, high quality papers are provided. The main topic of the conference was Global Product Development. This includes technical, organizational, informational, theoretical, environmental, performance evaluation, knowledge management, and collaborative aspects. Special sessions were related to innovation, in particular extraction of knowledge from patents.


The PDMA Handbook of New Product Development

The PDMA Handbook of New Product Development

Author: Kenneth B. Kahn

Publisher: John Wiley & Sons

Published: 2012-11-28

Total Pages: 375

ISBN-13: 1118415493

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New Product Development is one of the most important challenges facing organizations today. The Product Development and Management Association (PDMA) Handbook of New Product Development 3rd Edition provides an exceptional review of cutting edge topics for both new and experienced product development leaders. It offers a comprehensive and updated guide to the practices, processes and tools critical to achieving and sustaining new product/service development success in today’s world, delivering valuable information about the fundamentals as well as emerging practices such as venturing, virtual product development and the use of social media in NPD. As the premier global advocate for professionals and organizations working in the fields of new product/service development, PDMA has assembled in the Handbook unique content on the critical aspects of product development success including its 2012 Best Practices Research, Lessons Learned from its Outstanding Corporate Innovator Award Winners and keys to success from organizations with proven innovation track records. The 3rd Edition is an essential reference for anyone with responsibility for product development activities, from novices looking for fundamentals to experts seeking insights on emerging concepts, and is relevant for all functions and all product/service industries.


New Product Development

New Product Development

Author: Sameer Kumar

Publisher: Springer Science & Business Media

Published: 2006-10-28

Total Pages: 205

ISBN-13: 0387232737

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The challenge of managing a business enterprise today is to ensure that it can remain efficient and competitive in a dynamic marketplace characterized by high competition, unstable demands, heterogeneous market segments, and short product life cycles. Increasing the pace of new product introduction enables dealing with shorter product lives. To sustain competitiveness, a firm has to be innovative as well as quick to respond to the changing customer needs in order to provide better and faster products to market than competitors. New product development (NPD) is considered as a process of learning. Successful NPD projects typically rely on knowledge and experience of multi-function teams. In addition to corporate strategy and organization learning, the external factors such as, market and competitive conditions also play a big role in driving business strategies. The results from the empirical research study reported shows that companies implementing innovation strategy are more competitive in the long run while those that follow customer-responsive strategy are more likely to have higher return on investment within a shorter time. In order to achieve both sustainable competencies and also meet customer needs in the changing market environment today, a company should adapt to the benefits of both strategies.


Lean, Rapid and Profitable New Product Development

Lean, Rapid and Profitable New Product Development

Author: Robert G. Cooper

Publisher: Stage-Gate International

Published: 2009-03-06

Total Pages: 216

ISBN-13: 1439224609

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Although many companies have introduced product innovation processes, they are still struggling to achieve the financial results they expected. This book shows how to properly balance the need for speed with the drive for profitability. It demonstrates how to maximize the value of a new product portfolio, how to streamline the product innovation process, and how to achieve growth that is both profitable and sustainable. New product success is not simply about developing new products that sell; it's about getting them to market quickly with the lowest cost and the highest return. Dr. Robert G. Cooper and Dr. Scott J. Edgett use their latest research and draw upon their combined 60 years of experience in the field to show you what the companies that continuously win at new products are doing. Top performers have discovered how to properly balance the need for speed with profitability. With a new process they call NexGen(TM) Stage-Gate(R), Dr. Cooper and Dr. Edgett show precisely how you can ensure that your innovation is not only lean and rapid but profitable as well. For more information, visit: www.stage-gate.com


Designing Supply Chains for New Product Development

Designing Supply Chains for New Product Development

Author: Antonio Arreola-Risa

Publisher: Business Expert Press

Published: 2013-07-25

Total Pages: 121

ISBN-13: 1606493965

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Research and development (R&D) supply chains are often designed without the process discipline and rigor that typically characterize the development of products emerging from R&D programs. This book should help everyday supply chain practitioners involved in research and new product development, who are migrating their products to full commercialization. The book should also aid decision makers looking to improve the overall effectiveness and efficiency of their supply chain. When new products are developed, a significant divide typically emerges in trying to commercialize the product while attempting to meet project demands for cost, schedule, and quality. Simply put, in many cases the supply chains developed to accomplish R&D functions are usually woefully inadequate to meet the demands of large-scale commercial applications. This book recounts the real-world work efforts, rigor, and discipline used to transition from a supply chain supporting R&D functions to a world-class supply chain capable of supporting a multibillion-dollar hydrocarbon recovery project.


Winning at New Products

Winning at New Products

Author: Robert G. Cooper

Publisher: Basic Books

Published: 2017-09-19

Total Pages: 587

ISBN-13: 0465093337

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For more than two decades, Winning at New Products has served as the bible for product developers everywhere. Robert G. Cooper demonstrates why consistent product development is vital to corporate growth and how to maximize your chances of success. Citing the author's most recent research, Winning at New Products showcases innovative practices by industry leaders to present a field-tested game plan for achieving product leadership. Cooper outlines specific strategies for making sound business decisions at every step-from idea generation to launch. This fully updated and expanded edition is an essential resource for product developers around the world. "This is a must read. There's so much new in this book, from how to generate the breakthrough ideas, picking the winners, and driving them to market successfully." -- Philip Kotler, Professor of International Marketing, Northwestern University, Kellogg School of Management


New Product Development

New Product Development

Author: I. Barclay

Publisher: Routledge

Published: 2010-08-20

Total Pages: 153

ISBN-13: 1136376666

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The successful development, production and commercial launch of a stream of new and/or modified products has become one of the key factors in creating competitive advantage. Rapidly reducing development lead times and product life cycles, coupled with the shift from mass production to mass customisation are all increasing the pressure on product development activities and processes. This is leading companies to adopt a 'right first time' philosophy together with the constant review and improvement of their new product environment. New product development (NPD) performance needs to be constantly measured and action taken to improve current performance. Improvements to NPD activities and processes can be radical or incremental. They can be based on the review of past performance or the comparison of successful and less successful products. Benchmarking against the best practice in other companies can be used to advantage. Intuition also has its place. If you are interested in all or any of these improvement methodologies, this workbook is for you. The workbook provides information and a structured framework that allows a company to tailor NPD performance measurement and improvement methodologies to their particular circumstances. Part I introduces relevant 'theory' relating to NPD trends, strategy and performance evaluation and improvement. Part II covers the practical application of NPD strategy and performance evaluation/improvement using action based flow-charts ('animated' versions of the flow-charts are included on the CD-ROM). Part III covers the use of a structured NPD assessment tool and methodology presented in paper and CD-ROM formats. Relevant case studies and useful contacts and addresses are also included.