What the CFO Wants You to Know

What the CFO Wants You to Know

Author: Charles Asubonten

Publisher:

Published: 2020-03-14

Total Pages: 154

ISBN-13: 9781977220035

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Unless a business provides value, it will fail. We all know this, and yet many of us, whether employees or business leaders, do not have a clear idea of who creates value and how. What the CFO Wants You to Know is an indispensable guide to creating value in an enterprise, drawing on the extensive experience of serial CFO and author Charles Asubonten. While many books focus on the CFO as a financial engineer, Asubonten's compelling thesis is that the CFO is a catalyst who inspires employees to get on board in the value-creation process and that every employee needs to be cognizant of and committed to their role in value-creation. When employees know what the CFO must do to create value and how each employee affects that process, a more lasting, resonant, and energized workforce is the exciting result. Focused not only on value-creation, this book also shows how value is sustained. From the novice who has always wondered about the CFO's role to the seasoned CFO who needs a refresher in today's changing business climate, What the CFO Wants You to Know is a resource for business leadership, employees, shareholders, the Board of Directors, and the community.


What the CEO Wants You to Know

What the CEO Wants You to Know

Author: Ram Charan

Publisher: Crown

Published: 2001

Total Pages: 146

ISBN-13: 0609608398

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A powerful lesson in what is really important in business, this remarkable book by an ultimate insider takes the lessons of the peddler and reveals how they can be used by the rest of us. Reminiscent of bestsellers such as "Who Moved My Cheese?" and" The One-Minute Manager, What the CEO Wants You to Know" is simple, direct, and of immense use to everyone in business.


The Chief Financial Officer

The Chief Financial Officer

Author: The Economist

Publisher: The Economist

Published: 2014-04-08

Total Pages: 162

ISBN-13: 1610393864

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The rapid rise in importance of the role of the chief financial officer -- from back-office accountant to front-line executive -- is unrivaled by that of any other corporate position. With access to every facet of the business, CFOs now wield a level of influence matched only by chief executives. This book explains how CFOs earned their privileged status, and what the future may hold for them. It describes their ever-expanding role, and how they are reshaping their departments to help them deal with that transformation. Insights from current and former CFOs provide a first-hand perspective on finance leaders' aspirations and doubts. It is a useful reference for finance chiefs seeking to learn from peers and benchmark their own performance; for those looking to build a career in the C-Suite; for managers seeking to improve their relationship with the finance department; for service providers -- banks, accountancies and consulting firms -- and anyone else who wants to get on the good side of the keeper of the corporate checkbook.


What the Customer Wants You to Know

What the Customer Wants You to Know

Author: Ram Charan

Publisher: Penguin

Published: 2007-12-27

Total Pages: 200

ISBN-13: 1101216336

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From the bestselling author of What the CEO Wants You to Know? How to rethink sales from the outside in We have to face the truth: the process of selling is broken. Customers have more choices and are under intense pressure. Yet few companies are facing this reality. When they don't, a lingering malaise sets in. More than ever these days, the sales process tends to be a war about price-a frustrating, unpleasant war that takes all the fun out of selling. But there's a better way to think about sales, says bestselling author Ram Charan, who is famous for clarifying and simplifying difficult business problems. What the customer wants you to know is how his or her business works, so you can help make it work better. It sounds simple, but there's a catch: you won't be able to do that with your traditional sales approach. Instead of starting with your product or service, start with your customer's problems. Focus on becoming your customer's trusted partner, someone he can turn to for creative, cost-effective solutions that are based on your deep knowledge of his values, goals, problems, and customers. This book defines a new approach to selling which Charan calls value creation selling-that while radical is nonetheless practical. VCS has been battle-tested in companies in a variety of industries, such as Unifi, Mead-Westvaco, and Thomson Financial. It will enable you to: • Gain a deeper knowledge of your customer's problems • Understand how your customer's company really makes decisions • Help your customer improve margins and drive revenue growth • Connect sales with other key functions such as finance and manufacturing • Come up with new customized offerings • Make price much less of an issue VCS gets you out of the hell of commoditization and low prices. It differentiates you from the competition, paving the way to better pricing, better margins, and higher revenue growth, built on win-win relationships that deepen over time. Someday, every company will listen more closely to the customer, and every manager will realize that sales is everyone?s business, not just the sales department?s. In the meantime, this eye-opening book will show you how to get started.


The CFO Guidebook

The CFO Guidebook

Author: Steven M. Bragg

Publisher:

Published: 2017-07-31

Total Pages: 372

ISBN-13: 9781938910913

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The CFO manages the financial structure and oversees the financial performance of an organization, so this is a critical and demanding management position. The CFO Guidebook provides the CFO with detailed advice regarding how to be most effective in every aspect of the job. The book covers all parts of the CFO's traditional finance role, including budgeting, fundraising, investments, going public, investor relations and share management. It goes on to address more recent additions to the job, such as strategic planning, risk management, the control environment, and information technology. Given its comprehensive coverage of the CFO position, The CFO Guidebook can serve as a reference manual for anyone wanting to become more effective in the position.


What the CEO Wants You to Know

What the CEO Wants You to Know

Author: Ram Charan

Publisher: Crown Business

Published: 2001-03-15

Total Pages: 146

ISBN-13: 0609504231

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What the CEO Wants You to Know takes the mystery out of business and shows you the secrets of success Have you ever noticed that the business savvy of the world's best CEOs seems like a kind of street smarts? They sense where the opportunities are and how to take advantage of them. And their companies make money consistently, year after year. How different is it to run a big company than to sell fruit from a cart or run a small shop in a village? In essence, not very, according to Ram Charan. From his childhood in India, where he worked in his family's shoe shop, to his education at Harvard Business School and his daily work advising many of the world's best CEOs, Ram understands business as few can. The best CEOs have a knack for bringing the most complex business down to the fundamentals--the same fundamentals that are used to run the family shoe shop. And, they have business acumen--the ability to focus on the basics and make money for the company. What the CEO Wants You to Know captures these insights and explains in clear, simple language how to do what great CEOs do instinctively and persistently: * Understand the basic building blocks of a business and use them to figure out how your company makes money and operates as a total business. * Decide what to do, despite the clutter of day-to-day business and the complexity of the real world. Many people spend more than a hundred thousand dollars on an MBA without learning to pull these pieces of the puzzle together. Many others lack a formal business education and feel shut out from the executive suite. What the CEO Wants You to Know provides you with the universal laws of business success, no matter whether you are selling fruit from a stand or running a Fortune 500 company.


Your First CFO

Your First CFO

Author: Pam Prior

Publisher: Morgan James Publishing

Published: 2018-01-13

Total Pages: 106

ISBN-13: 1683505565

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“Whether you’re looking to add a bookkeeper, part-time CFO, or full-time CFO, Your First CFO is an eye-opening must-read.” —Kevin Kruse, New York Times–bestselling author of Unlimited Clients Are you paying good money for an accountant and bookkeeper, but still lacking enough confidence in your company’s financials to answer critical money questions? Do you sit up at night processing and reprocessing unresolved questions about how to keep your business on a solid financial footing or nurture it to the next level? Do you feel like you’re flying blind with your finances and have no sense of the terrain ahead? Your First CFO is a step-by-step blueprint for using the tools and people you’ve already paid for to shine a spotlight on your business finances so they make sense to you and are reliable, timely, and relevant. With this guide, you can transform your current stress and uncertainty about bookkeepers, accounting, and finance into a foundation of steady confidence about the future of your business.


60 Minute CFO

60 Minute CFO

Author: David Duryee

Publisher:

Published: 2017-07-05

Total Pages: 234

ISBN-13: 9781946978172

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Business owners believe that if sales and profits are strong and growing, banks should enthusiastically provide the necessary funding. Bankers are concerned that business owners do not understand the difference between profits and cash flow, and may overly rely on debt to support the growth. CPAs provide valuable information in the form of financial statements, but often struggle with explaining how they should be interpreted. This book bridges the communication gap between these parties, and describes in simple and easy to understand language what it all means. What key indicators to look at and why. What the rules of behavior are for dealing with the banker and CPA. The Excel-based workbook that is available on the author's website makes it easy by doing all the calculations automatically, including the ability to forecast profits, cash flow and financial strength. It is critical that the business owner, banker, and CPA understand each other. Give it 60 minutes a month. That's all it takes to make it happen.


Financial Planning & Analysis and Performance Management

Financial Planning & Analysis and Performance Management

Author: Jack Alexander

Publisher: John Wiley & Sons

Published: 2018-06-13

Total Pages: 647

ISBN-13: 1119491487

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Critical insights for savvy financial analysts Financial Planning & Analysis and Performance Management is the essential desk reference for CFOs, FP&A professionals, investment banking professionals, and equity research analysts. With thought-provoking discussion and refreshing perspective, this book provides insightful reference for critical areas that directly impact an organization’s effectiveness. From budgeting and forecasting, analysis, and performance management, to financial communication, metrics, and benchmarking, these insights delve into the cornerstones of business and value drivers. Dashboards, graphs, and other visual aids illustrate complex concepts and provide reference at a glance, while the author’s experience as a CFO, educator, and general manager leads to comprehensive and practical analytical techniques for real world application. Financial analysts are under constant pressure to perform at higher and higher levels within the realm of this consistently challenging function. Though areas ripe for improvement abound, true resources are scarce—until now. This book provides real-world guidance for analysts ready to: Assess performance of FP&A function and develop improvement program Improve planning and forecasting with new and provocative thinking Step up your game with leading edge analytical tools and practical solutions Plan, analyze and improve critical business and value drivers Build analytical capability and effective presentation of financial information Effectively evaluate capital investments in uncertain times The most effective analysts are those who are constantly striving for improvement, always seeking new solutions, and forever in pursuit of enlightening resources with real, useful information. Packed with examples, practical solutions, models, and novel approaches, Financial Planning & Analysis and Performance Management is an invaluable addition to the analyst’s professional library. Access to a website with many of the tools introduced are included with the purchase of the book.


Business Financial Intelligence

Business Financial Intelligence

Author: Paul Butler

Publisher:

Published: 2021-08-13

Total Pages: 102

ISBN-13: 9781736371800

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What your CFO absolutely needs you to know... This clear and concise book will help you better understand the universal language of business and will demystify the financial terminology and concepts that are used to measure an organization's performance. Do you want to go to the highest high of your organization? Would you like to enhance your business acumen so any employer in any industry in any part of the world can see your value? If so, this book is a must-read and, more importantly, a must-do. A recovering accountant, Paul serves as your guide-breaking the complexity of business down into simple, memorable, and often humorous steps. Can you imagine an organization where everyone working in the business is working as if they owned the business? Imagine what that would do to that company's income, expenses, assets, and liabilities. That's called having an intrapreneurial spirit. That's called business financial intelligence-a mindset and skillset few people have and all organizations need.