Vicks Illustrated Floral Guide
Author: Anonymous
Publisher: BoD – Books on Demand
Published: 2023-10-03
Total Pages: 142
ISBN-13: 3385203597
DOWNLOAD EBOOKReprint of the original, first published in 1873.
Read and Download eBook Full
Author: Anonymous
Publisher: BoD – Books on Demand
Published: 2023-10-03
Total Pages: 142
ISBN-13: 3385203597
DOWNLOAD EBOOKReprint of the original, first published in 1873.
Author: Peggy Cornett Newcomb
Publisher: Dumbarton Oaks
Published: 1985
Total Pages: 224
ISBN-13: 9780884021384
DOWNLOAD EBOOKUsing the evidence of written documents, seed and plant lists, catalogues, and illustrations, the author attempts to show which annuals were popular and how they were used in the fifty-year period following the Civil War. Several commercial seed lists are reproduced to document the changing styles of gardening.
Author: Cheryl Lyon-Jenness
Publisher: Purdue University Press
Published: 2004
Total Pages: 368
ISBN-13: 9781557532862
DOWNLOAD EBOOKBetween 1850 and 1880, Americans of all ranks and circumstances planted shade trees, cultivated flower gardens, and established lawns with a new found enthusiasm that both astonished and delighted horticultural advocates. For Shade and For Comfort explores this unprecedented burst of horticultural interest and documents its influence on Midwestern domestic landscapes. Drawing upon a wide range of largely unexplored resources - including lithographic images of farm, village, and city homes; agricultural society records; nursery and seed catalogues; and the diaries and letters of local residents - this innovative study examines how advocates encouraged ornamental plant interest and then considers the significance of trees and flowers for their mid-nineteenth-century promoters and for the people who planted and nurtured them. From these diverse perspectives, ornamental plants emerge as densely layered cultural symbols offering not only a very real touch of shade or beauty, but for many, a sense of security and comfort amidst a rapidly changing American society. With its careful portrayal of actual ornamental plant use, its examination of nineteenth century horticultural advice literature and the nursery and seed trades, and its insightful analysis of the meanings attached to shade trees and flower gardens, For Shade and For Comfort will appeal to rural, cultural, and environmental historians, historians of the Midwest, historic preservationists, and those who simply love horticulture and gardening.
Author: John Ward Dean
Publisher:
Published: 1873
Total Pages: 872
ISBN-13:
DOWNLOAD EBOOKAuthor: Thomas J. Mickey
Publisher: Ohio University Press
Published: 2021-05-07
Total Pages: 208
ISBN-13: 0804041148
DOWNLOAD EBOOKA nineteenth-century entrepreneur’s bold, innovative marketing helped transform flower gardens into one of America’s favorite hobbies. “There is much that is hard and productive of sorrow in this sin-plagued world of ours; and, had we no flowers, I believe existence would be hard to be borne.” So states a customer’s 1881 letter—one of thousands James Vick regularly received. Vick’s business, selling flower seeds through the mail, wasn’t unique, but it was wildly successful because he understood better than his rivals how to engage customers’ emotions. He sold the love of flowers along with the flower seeds. Vick was genuinely passionate about floriculture, but he also pioneered what we now describe as integrated marketing. He spent a mind-boggling $100,000 per year on advertising (mostly to women, his target demographic); he courted newspaper editors for free publicity; his educational guides presaged today’s content marketing; he recruited social influencers to popularize neighborhood gardening clubs; and he developed a visually rich communication and branding strategy to build customer loyalty and inflect their purchasing needs with purchasing desire.
Author: Anonymous
Publisher: BoD – Books on Demand
Published: 2023-10-02
Total Pages: 862
ISBN-13: 3382822016
DOWNLOAD EBOOKReprint of the original, first published in 1873. The publishing house Anatiposi publishes historical books as reprints. Due to their age, these books may have missing pages or inferior quality. Our aim is to preserve these books and make them available to the public so that they do not get lost.
Author: John Ward Dean
Publisher:
Published: 1872
Total Pages: 458
ISBN-13:
DOWNLOAD EBOOKAuthor:
Publisher:
Published: 1873
Total Pages: 870
ISBN-13:
DOWNLOAD EBOOKAuthor: Charles W. Moore
Publisher: BoD – Books on Demand
Published: 2023-07-22
Total Pages: 438
ISBN-13: 3382814196
DOWNLOAD EBOOKReprint of the original, first published in 1873. The publishing house Anatiposi publishes historical books as reprints. Due to their age, these books may have missing pages or inferior quality. Our aim is to preserve these books and make them available to the public so that they do not get lost.