Author:

Publisher: Editorial Elearning, S.L.

Published:

Total Pages: 438

ISBN-13:

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Digital Work and Personal Data Protection

Digital Work and Personal Data Protection

Author: Lourdes Mella Méndez

Publisher: Cambridge Scholars Publishing

Published: 2018-12-21

Total Pages: 555

ISBN-13: 1527523977

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This book gathers contributions related to the most pressing problems and challenges that new information and communications technologies (ICT) and digital platforms introduce into the labour market, and the impact they have on the way that people work, their rights and even their health and dignity. In addition, there are also chapters studying personal data protection, which is currently a topic of maximum interest due to the New European Regulation about it. The contributors here are drawn from around the world, with several countries represented, such as Portugal, Spain, Italy, Brazil, Australia and Venezuela. The book will appeal lawyers, legal and human resources experts, economists, judges, academics and staff from trade unions, and employers’ representation. The volume features insights and contributions in different languages, with chapters in Spanish (12), English (6) and Portuguese (4).


Marketing

Marketing

Author: Gary Armstrong

Publisher: Pearson Educación

Published: 2003

Total Pages: 686

ISBN-13: 9789702604006

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Written for courses in Principles of Marketing at four-year and two-year colleges, this shorter overview aims to help students master the basic principles and practices of modern marketing in an enjoyable and practical way. Its coverage balances upon three essential pillars - (1) theory and concepts; (2) practices and applications; and (3) pedagogy - cultivating an efficient, effective teaching and learning environment. This sixth edition provides revised content throughout, and reflects the major trends and forces that are impacting marketing in this new, connected millennium. It includes new thinking and expanded coverage on a wide variety of topics, for example: relationship marketing; connecting technologies; the company value chain; value-delivery networks; and global marketing.


Lived Spaces in Late Antiquity

Lived Spaces in Late Antiquity

Author: Carlos Machado

Publisher: Taylor & Francis

Published: 2024-04-30

Total Pages: 464

ISBN-13: 0429763123

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This volume considers “lived space” as a scholarly approach to the past, showing how spatial approaches can present innovative views of the world of Late Antiquity, integrating social, economic and cultural developments and putting centre stage this fundamental dimension of social life. Bringing together an international group of scholars working on areas as diverse as Britain, the Iberian Peninsula, Jordan and the Horn of Africa, this book includes burgeoning fields of study such as lived spaces in the context of ships and seafaring during this period. Chapters investigate the history, function and use of different spaces in their own right and identify the social and historical logic presiding over continuity and/or change. They also explore the fluidity of lived space in both its physical and conceptual dimensions, analysing issues like agency and intentionality as well as meaning and social relations. Space is the fundamental dimension of social life, the arena where it unfolds and the stage where social values and hierarchies are represented; analysis of space allows us to understand history through different means of shaping, occupying and controlling space. Considering Late Antiquity through a spatial perspective offers a complex and stimulating picture of this pivotal period, and this volume provides avenues for the development of further research and discussion in this area. Lived Spaces in Late Antiquity is a fascinating resource for students and scholars interested in space and spatiality in the late antique world, as well as archaeology, classical studies and late antique studies more generally.


Language MOOCs

Language MOOCs

Author: Elena Martín-Monje

Publisher: Walter de Gruyter GmbH & Co KG

Published: 2015-01-29

Total Pages: 185

ISBN-13: 3110422506

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Language MOOCs (or LMOOCs) are dedicated Web-based online courses for second languages with unrestricted access and potentially unlimited participation. They are generating interest and expectation in the contexts of university education, lifelong learning and online training in general. This pioneering book presents an initial analysis of the theoretical and methodological issues underlying LMOOCs and presents empirical evidence of their potential for the development of language communicative competences, based upon previously unpublished research. It provides a mosaic-like view of LMOOC research, not only with respect to the geographical and institutional origin of its authors, but also to the heterogeneous nature of their respective academic backgrounds, and suggests directions for future development. As in other types of online language courses, the integration of the results of multidisciplinary research projects and teaching experiences related to LMOOCs is fundamental to make the field advance steadily and respond to some of the real challenges and problems faced by individuals working and living in competitive plurilingual societies today.


Análisis Competitivo de la Empresa

Análisis Competitivo de la Empresa

Author: Eduardo González Fidalgo

Publisher: Lulu.com

Published: 2013-01-24

Total Pages: 180

ISBN-13: 1291290419

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Manual de la asignatura Análisis Competitivo de la Empresa, de los Grados en Administración de Empresas y Economía de la Universidad de Oviedo. El libro revisa los modelos clásicos de competencia y aplica la teoría de juegos para el análisis de la conducta competitiva. Dicho análisis se centra en el estudio de las barreras de entrada y la rivalidad en precios.


Virtual Local Manufacturing Communities

Virtual Local Manufacturing Communities

Author: William Sims Bainbridge

Publisher: Business Expert Press

Published: 2019-02-25

Total Pages: 166

ISBN-13: 194858073X

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This book deeply explores production-capable social media channels, based on thousands of hours of observation and extensive collection of statistical data, extracting hypotheses that may generalize to the real-world distributed manufacturing of the near future. Distributed manufacturing offers the promise of bringing jobs back to local communities, producing goods that are personalized or harmonize with distinctive cultures, and thereby reversing significant aspects of the globalization that has dominated in recent years. Large corporations may still have important roles to play, but in collaboration with local workshops, providing machinery, software, databases of designs, and communication media suitable for a diverse and dynamic workforce. For years, a set of computer simulation laboratories has flourished, in which millions of people have used virtual machines to produce a great variety of products: massively multiplayer online role-playing games. Their systems are highly diverse, complex, and provide information capable of serious social science analysis. This book deeply explores 30 of these production-capable social media, based on thousands of hours of observation and extensive collection of statistical data, extracting hypotheses that may generalize to the real-world distributed manufacturing of the near future. This book begins with an overview of this universe of online virtual worlds then demonstrates the principles of virtual manufacturing, modes of work-related communication, socio-economic structures and dynamics, and the function of artificial intelligence in these human-technology systems. It concludes with consideration of the large-scale technical and cultural variation illustrated both by individual examples and by the rather large industry in which they have long been successful.


1010 consejos para emprendedores

1010 consejos para emprendedores

Author: Javier Fernández Aguado

Publisher: Editorial Almuzara

Published: 2012-03

Total Pages: 227

ISBN-13: 8483561743

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Javier Fernández Aguado expone las recomendaciones más prácticas y eficaces para abordar con acierto la creación de empresas.


Business

Business

Author: Ricky W. Griffin

Publisher: Pearson Educación

Published: 2004

Total Pages: 722

ISBN-13: 9789702605973

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For Introduction to Business courses. This best-selling text by Ricky Griffin and Ronald Ebert provides students with a comprehensive overview of all the important functions of business. Each edition has introduced cutting-edge firsts while ensuring the underlying principles that guided its creation, Doing the Basics Best, were retained. The seventh edition focuses on three simple rules- Learn, Evaluate, Apply. - NEW- Chapter 2: Understanding the Environments of Business - This new chapter puts business operations in contemporary context, explaining the idea of organizational boundaries and describing the ways in which elements from multiple environments cross those boundaries and shape organizational activities. This chapter sets the stage as an introduction to some of the most important topics covered in the rest of the book, for example: - The Economics Environment includes the role of aggregate output, standard of living, real growth rate; GDP per capita; real GDP; purchasing power parity; and the Consumer Price Index. - The Technology Environment includes special attention to new tools for competitiveness in both goods and services and business process technologies, plus e